Common use of Branding and content Clause in Contracts

Branding and content. Subject always to the terms of the Rules, each Competitor shall have exclusive control of both the branding and ‘look and feel’ of, and all content within, its Official Competitor App, provided that the style, tone, functionality and content of its Official Competitor App shall: (a) promote the Official America’s Cup App as the official digital application of AC35 and the Events; (b) be complimentary and supportive of AC35 and the Official America’s Cup App; and (c) not conflict or compete with or otherwise undermine the Official America’s Cup App and/or Event-related activities.

Appears in 2 contracts

Sources: Protocol Governing the 35th America’s Cup, Protocol Governing the 35th America’s Cup