Change of Company Name. At or as soon as practicable after the Closing, but in no event later than ten (10) calendar days after the Closing, the Seller shall change its name to a name of its selection that is not confusingly similar to "Milk Products of Alabama" or suggests any continued association between the Designee of the Purchaser and the Seller. The Seller shall provide any consent required under Alabama law for a Designee of Purchaser to adopt and use that name and relinquishes to and for the benefit of Purchaser or its Designee any common law rights it may have with respect to the use of such name.
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