Common use of Conceptual Framework Clause in Contracts

Conceptual Framework. The aim of this thesis is to develop a model relating to the relationship between franchisor and franchisee in order to ensure success of hotel franchising relationship. Such a relationship includes tangible and intangible issues which may positively or negatively affect both parties. A conceptual framework (Figure 2.5) has been created to illustrate factors influencing the success of hotel franchising relationship to achieve a constant level of satisfaction between franchise partners. This framework consists of two major parts; tangible and intangible relationship issues. This framework suggests that tangible and intangible relationship issues are considered as motivators for building success between franchise partners.