Common use of Establishment of Program Clause in Contracts

Establishment of Program. (a) Heritage agrees to establish and provide to FMS, and FMS agrees to utilize and promote to the extent FMS is not limited by law, a program of Products (hereinafter the “Program”) developed by Heritage, which provides a high quality, cost effective product or service that adds intrinsic value to FAIA’s membership. (b) FAIA has, as members, insurance agencies in Florida and FMS seeks to be the exclusive agents’ association representing Heritage in the marketing of this Program in Florida.