Common use of Field Forces Clause in Contracts

Field Forces. (a) Field Force Activities. In Co-Promoting and Co-Branding the Products in the Co-Commercialization Countries, each Party (through its local Affiliates, as 50 appropriate) shall provide such internal administrative and logistical support of its Sales Representative field force as is usual and customary in the pharmaceutical industry in the relevant Co-Commercialization Countries, consistent with its normal practices. Each Party (through its local Affiliates, as appropriate) shall diligently Co-Promote or Co-Brand, as applicable, the Product in such country in accordance with the then-applicable Joint Steering Committee-approved Country Co-Commercialization Plans. Such efforts shall include, without limitation, performing the following types of activities, each in accordance with the approved Country Co-Commercialization Plan: (i) training, maintaining and managing Sales Representatives to Detail Professionals and potential purchasers, including target physicians; (ii) distributing Promotional Materials through each Party's respective Sales Representatives or other customary methods; (iii) subject to Section 5.14, responding to inquiries regarding the Products (other than consumer and medical inquiries) (iv) providing administrative support services (such as an electronic territory management system, where applicable); and (v) setting, monitoring and implementing Sales Representative incentives related to the Co-Promotion, Co-Branding and sale of the Products.