Major Elements of the Bowl Sponsorship Program Sample Clauses

Major Elements of the Bowl Sponsorship Program. 1. SDS shall be recognized as the National Recruiting Partner of the Events. 2. GFS will provide SDS with a deliverable document that specifies in greater detail a schedule of items to be delivered to SDS as required under this Agreement, including the deliverable dates of such items and the unique specifications for all the activation elements, and will update the document from time to time. 3. No materials bearing SDS name, logo, copyrights, trademarks or taglines (the “SDS Marks”) will be used without permission and consent of SDS and GFS will endeavor to show SDS all such materials before they are made public. All SDS marks belong to and remain the sole property of SDS. Upon termination of this Agreement, usage of SDS marks by GFS shall cease immediately other than use of the SDS marks already incorporated into alumni or pre-produced materials. 4. GFS hereby grants SDS a limited, non-exclusive license to use the trademarks, copyrights, service marks, logos, slogans and other identifying indicia and symbols of GFS, the Bowl, and the Events on a royalty-free basis in connection with advertising, promoting and activating the Bowl and the Events. Notwithstanding the foregoing, ownership of GFS’ marks shall remain the property of the GFS. 5. Each party agrees not to injure, defame, disparage or otherwise degrade the other party’s marks, or to bring such marks into disrepute or otherwise impair, tarnish or diminish the value thereof. 6. The parties shall mutually agree to all co-branded design elements for Bowl promotion. 7. Both parties will work towards creating event sales packages with “baked-in” services by SDS as well as incentives (“drivers”) for additional revenue opportunities for the Bowl from SDS sales, and revenue sharing opportunities for both parties from clients or partners who can access or leverage SDS ability, technology, services or expertise (i.e. The Army). 8. SDS will have until July 31, 2025, to elect to sponsor the Ladies Ball event girls’ basketball series which will target 750-1,000 high school athletes. If SDS elects such option, a separate agreement will be formed between the Parties and SDS will pay $7,500 to GFS by October 1, 2025. Both parties would then form an acceptable activation plan. If SDS declines to sponsor such event, GFS may sell the recruiting category to another company.