Marketing and Branding. 10.1. The developer will take the lead on the marketing and branding of Alconbury Weald Enterprise Campus as a whole, the CPCA and HDC will ensure that co-ordination and complementary input into this and be consulted through the Programme Board. The developer will lead on the marketing plan for the site; this will be issued within 6 months of entering into this agreement. 10.2. Requirements for site marketing: Alconbury Weald Enterprise Campus brand and marketing should be used in addition use of DCLG and Enterprise Zone logos will be required within marketing communications and signage. The developer is expected to fund all site marketing.
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Sources: Memorandum of Understanding, Memorandum of Understanding