MATERIAL INSTRUCTIONS. 1.1 Sky accepts no responsibility for: (a) Inability to telecast/publish any Advertising due to the Advertiser's or Agency's failure to deliver the TV Commercial Material or Advertising, or any non compliance with the instructions set out this document or in Sky’s Advertising Terms and Conditions; or (b) Incorrect material telecast/published if instructions are not received in written form, or are received later than as specified. 1.2 TV Commercial Material amendments received later than specified will not be accommodated except (where practicable and at the Advertiser’s cost) where there are serious legal implications for the Advertiser and/or issues which have a direct impact on the public and are beyond the Advertiser’s control. 1.3 Late changes will not be made for modifications or enhancements to graphics and/or audio. 1.4 Sky will only accept TV Commercial Material for any one Advertiser that features multiple products if one fully integrated composite commercial is scheduled for each spot bought. 1.5 Sky will not accept the scheduling of two or more separate television commercials playing back to back when one spot has been bought. In particular, one spot cannot contain advertisements for two or more different Advertisers. 1.6 Sky will retain TV Commercial Material for a period of 13 months from last used date. After that time, clients who wish to re-use material will need to redispatch via the normal delivery methods (refer to clause 6 herein), at the client/agency’s cost
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Sources: Advertising Agreement, Advertising Agreement