Ownership of the Licensed Marks. The parties acknowledge that (i) each party shall retain exclusive ownership of its trademarks, all rights therein, and the goodwill associated therewith, (ii) each party shall neither contest nor take any action which will adversely affect the other party’s exclusive ownership of its trademarks or the goodwill associated therewith, and (iii) any and all goodwill arising from use of the Bank Licensed Marks by Company, its Affiliates and any subcontractors or the Company Licensed Marks by Bank, its Affiliates and any subcontractors shall inure to the benefit of Bank or Company, respectively. Nothing herein shall give either party any proprietary interest in or to the other party’s trademarks, except as set forth in this Agreement.
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Ownership of the Licensed Marks. The parties acknowledge that (i) each party shall retain exclusive ownership of its trademarks, all rights therein, and the goodwill associated therewith, (ii) each party shall neither contest nor take any action which will adversely affect the other party’s exclusive ownership of its trademarks or the goodwill associated therewith, and (iii) any and all goodwill arising from use of the Bank Licensed Marks by Company, its Affiliates and any subcontractors or the Company Licensed Marks by Bank, its Affiliates and any subcontractors shall inure to the benefit of Bank or Company, respectively. Nothing herein shall give either party any proprietary interest in or to the other party’s trademarks, except as set forth in this Agreement.. * 55
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Sources: Credit Card Program Agreement