Prior Negotiation. All disputes hereunder will be resolved as provided in this Section 13.7. Either party may, by written notice to the other, have such dispute referred to their respective chief executive officers, for attempted resolution by good faith negotiations within twenty (20) business days after such notice is received. In the event the designated executive officers are not able to resolve such dispute within sixty (60) business days after such notice, either party may at anytime thereafter invoke the provisions of Section 13.7(c).
Appears in 2 contracts
Sources: Three Party Agreement (Geron Corporation), Three Party Agreement (Geron Corporation)