EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                           ORDER FULFILLMENT AGREEMENT
This Order Fulfillment Agreement ("Agreement") is entered into effective as of
the 2nd day of March, 1999, by and between NetRadio Corporation ("Retailer") and
Valley Media, Inc. ("Valley"). The terms of this Agreement supercede all prior
agreements between the parties, either oral or written, specifically including
but not limited to the Order Fulfillment Agreement dated as of January 1, 1998.
                                   BACKGROUND
A.       Valley has created a database known as "audiofile" which contains
         information regarding pre-recorded music and music related products
         ("Audio Product"), theatrical video and video related products ("Video
         Product"), and theatrical DVD and DVD related products ("DVD Product").
         Audio, Video, and DVD may be collectively referred to herein as
         "Product."
B.       Valley provides to various retailers direct-to-customers order
         fulfillment services, pursuant to which Valley provides, packs and
         ships such products to the retailer's customers.
C.       Retailer intends to operate on the World Wide Web an "on-line retail
         store" (the "Site") through which it intends to sell Product.
                                    AGREEMENT
Subject to the terms and conditions set forth below, the parties agree as
follows:
1.       BASIC AGREEMENT. Retailer and Valley agree to develop a computer and
         customer service interface for the purposes of conducting small order
         Product transactions via an on-line 
                                                                  NetRadio
                                                                           -----
                                                                    Valley
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                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
         music/video store and other direct response marketing efforts. Retailer
         will build and maintain a web site. Retailer will also conduct all
         marketing and merchandising efforts, collect all orders and send such 
         orders to Valley via EDI. Valley will be responsible for picking, 
         packing and shipping the orders directly to Retailer's customers.
2.       SET UP. Valley will provide audiofile and technical assistance to
         Retailer for the testing of Retailer's EDI transmission of orders to
         Valley's Bulletin Board System.
3.       NON-EXCLUSIVITY. Valley acknowledges that Navarre, Inc. will be
         Retailer's "First-Choice Supplier" under the terms and conditions of a
         Fulfillment Agreement between Retailer and Navarre dated December 1,
         1998. Valley will be considered the secondary supplier of Product for
         Retailer. Retailer will utilize Valley for Order Fulfillment Services
         if Navarre does not have inventory immediately available for shipment,
         or in the case of a multiple unit order, if Navarre is unable to
         fulfill all items at the lowest cost per item to avoid a duplication of
         shipping costs to Retailer provided, however, that Retailer may utilize
         other parties as sources for Product not available through Navarre,
         Inc. or Valley (either through audiofile or otherwise) if Retailer
         provides Valley fourteen (14) days notice of its intention to do so and
         Valley fails to make specified Product available by the end of such
         period.
4.       PRODUCT PRICING.
         4.1.     AUDIO PRODUCT. Valley agrees to sell and Retailer agrees to
                  purchase Audio Product at [Confidential Treatment Requested]
                  percent (Confidential Treatment Requested)%)] off the
                  wholesale prices set forth in Exhibit A attached hereto (the
                  "Base Prices"). Base Prices may be revised by Valley from time
                  to time, effective upon written notice to Retailer of such
                  changes.
         4.2.     VIDEO PRODUCT. Retailer agrees to buy and Valley agrees to
                  sell Video Product at [Confidential Treatment Requested]
                  percent ([Confidential Treatment Requested]%) off suggested
                  retail price.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
         4.3.     DVD PRODUCT. Retailer agrees to buy and Valley agrees to sell
                  DVD Product at [Confidential Treatment Requested] percent
                  q([Confidential Treatment Requested] %) off suggested retail
                  price.
5.       ORDER PLACEMENT AND FULFILLMENT.
         5.1.     FULFILLMENT. The following sets forth Valley's fulfillment
                  practices:
                  5.1.1.   PRIORITY. Priority orders are defined as orders
                           shipped domestically via overnight or second-day air
                           delivery. Priority orders received on any business
                           day by 10:00 a.m. Pacific Standard Time ("PST") will
                           be shipped on the same day. Orders received after
                           10:00 a.m. PST will be shipped the following business
                           day.
                  5.1.2.   STANDARD. Standard orders are defined as orders other
                           than Priority orders. On any business day that Valley
                           receives Standard orders by 1:00 p.m. PST, it will
                           ship the orders the following business day. Standard
                           orders received after 1:00 p.m. PST will be deemed
                           received the next business day and Valley will ship
                           these orders the business day after the day they are
                           deemed to be received.
                  5.1.3.   PEAK PERIODS. The first day of a business week and
                           any day on which order volume is greater than 20%
                           above average (calculated on a floating 30-day basis)
                           is defined as a Peak Period. Valley shall use best
                           efforts to adhere to the fulfillment policies set
                           forth above during Peak Periods, but its failure to
                           so adhere during Peak Periods shall not be considered
                           a default under this Agreement.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
         5.2      PRE-ORDERS.
                  5.2.1.   AUDIO PRODUCT. Retailer shall collect pre-orders
                           until four days prior to the date that a new release
                           title is first to be made available to consumers (the
                           "street date"), at which point such pre-orders will
                           be forwarded in a separate batch to Valley on the
                           date and time of day required by Valley. Valley shall
                           ship all pre-orders no later than street date minus
                           one day, provided Valley has received the new release
                           title(s) from the label/distributor of such new
                           release(s) in time for processing. If a street date
                           is delayed, Retailer will be responsible for holding
                           the pre-orders until four (4) days before the new
                           street date.
                  5.2.2.   VIDEO AND DVD PRE-ORDERS. Retailer shall forward to
                           Valley all Video and DVD pre-orders as it receives
                           them (in batches separate from regular orders) up to
                           one day prior to pre-book date. Retailer shall ▇▇▇▇
                           each pre- order "ship complete" by typing a "Y" in
                           the "ship complete" field of the EDI inbound
                           specifications. Valley shall ship all pre-orders no
                           later than street date minus one day, provided Valley
                           has received the new release title(s) from the
                           studio/distributor of such new release(s) in time for
                           processing. If a street date is delayed, Retailer
                           will be responsible for holding the pre-orders until
                           four (4) days before the new street date.
         5.3.     BACK-ORDERS. Valley shall ship the in-stock items of an order
                  as set forth in this Agreement and, except as set forth in
                  this Section 5.3, will cancel the out of stock items. Retailer
                  may elect to have Valley hold an order that has one or more
                  items out of stock until it is completely fulfilled by typing
                  a "Y" in the "ship complete" field of the EDI inbound
                  specifications. Retailer may inform Valley from time to time
                  of the number of days, up to a maximum of 25 days (the "Hold
                  Period"), that Valley is to hold such "ship complete" orders
                  before shipping the available products and canceling the out
                  of stock products. In the event that all products included in
                  an order are out of stock, Valley will hold the order for the
                  Hold
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                  Period before canceling the order (subject to prior
                  cancellation of such order by Retailer).
6.       SHIPPING.
         6.1.     RISK OF LOSS. All shipments under this Agreement shall be
                  F.O.B. Valley's shipping facility. Title and risk of loss with
                  respect to all orders and products shipped by Valley or Valley
                  under this Agreement shall pass to Retailer or its customers
                  upon delivery of the products to the carrier at the point of
                  shipment. In the event of shipping damage or orders lost in
                  shipment, Valley will assist in filing a claim on behalf of
                  Retailer and will credit Retailer any amounts received or
                  credits to Valley in connection with each claim.
         6.2.     CHOICE OF CARRIER. Valley will ship the order with the carrier
                  requested by Retailer or its customer. Valley will cancel any
                  order for which the delivery address is not serviced by the
                  indicated carrier, and Retailer shall have the option to
                  retransmit the order to be shipped via an alternate carrier.
         6.3      SHIPPING COSTS. Valley will invoice Retailer's customers at
                  such rates as are requested by Retailer. Retailer will pay
                  Valley shipping costs per the shipping tables attached hereto
                  as Exhibit B (as amended from time to time by Valley). Valley
                  will provide Retailer written notice of shipping rate changes
                  and the effective date of such changes. Valley represents that
                  the shipping costs charged to Retailer are its actual shipping
                  costs (not considering rebates).
7.       FULFILLMENT FEES.
         7.1.     PACKING AND HANDLING FEES. Unless otherwise provided in this
                  Agreement, and in full consideration of all order fulfillment
                  services performed by Valley, Retailer will pay Valley the
                  following fees for each order fulfilled:
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                  7.1.1.   All Products:   $[Confidential Treatment Requested] 
                                           for the first unit, plus 
                                           $[Confidential Treatment Requested] 
                                           per unit after the first unit.
                  7.1.2.   USPS Priority Mail Insured/International Surcharge:
                                           $[Confidential Treatment Requested]
                                           per unit shipped USPS Priority Mail
                                           Insured or Internationally.
         7.2.     PAPER INSERTS. Retailer will pay a fee of $[Confidential
                  Treatment Requested] per paper insert packed by Valley at the
                  request of Retailer in product shipped under this Agreement.
                  Retailer shall supply the required paper inserts at no cost to
                  Valley. For purposes of this paragraph, paper inserts must be
                  lightweight, paper-based, promotional items the same size or
                  smaller than a standard single CD, or pre-folded to such size.
         7.3.     MERCHANDISE INSERTS. At Retailer's request, Valley will insert
                  promotional inserts (other than the paper inserts described in
                  paragraph 7.2) ("Merchandise Inserts") in its orders at a cost
                  to be negotiated by the parties. Retailer shall supply those
                  inserts at no cost to Valley.
         7.4.     INSERT BAR CODES. A unique UPC bar-code is required for each
                  Paper or Merchandise insert. Retailer should purchase and
                  apply a proprietary bar-code on all inserts. At Retailer's
                  request or if the bar-code does not meet Valley's standards,
                  Valley will create and apply a bar-code for a fee of
                  $[Confidential Treatment Requested] per applied bar-code.
         7.5.     EXCLUSIVE MERCHANDISE. Valley will receive, warehouse and ship
                  Exclusive Merchandise sold through Retailer for a fee to be
                  negotiated after a sample has
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                  been received and reviewed for packing and shipping
                  requirements. For merchandise that is standard product (single
                  CDs or cassettes and single VHS) a management fee of
                  $[Confidential Treatment Requested] per unit will be applied.
8.       RETURNS.
         8.1.     DEFINITIONS.
                  8.1.1. REJECTED RETURNS. Any of the following: accessories;
                  blank tape; counterfeit Product; Imports; promos; limited
                  editions; Product identified in audiofile as non-returnable;
                  Product sold by a record or video club; Product sold on a
                  one-way basis; Product with a last customer return date (as
                  defined in the audiofile license agreement) prior to the date
                  the returned product is received by Valley; Product without
                  the original artwork or liner notes: Schwann Guides; shopworn
                  Product (items that have damage to the artwork, have foreign
                  substance on the media or have been defaced); and all vinyl
                  Product.
                  8.1.2. BREACHED PRODUCT. Any Opened CDs from the following
                  companies: Intersound; Polygram Distribution ("PGD"); RYKO;
                  Sony Music Entertainment ("Sony"); Universal ("UNI"); and
                  Warner, Elektra and Atlantic ("WEA"); and all Opened PGD
                  cassettes. In addition, Opened Video and DVD Product are
                  considered Breached Product.
                  8.1.3. OPENED PRODUCT. Any Product with the top spine label or
                  original manufacturer's shrink wrap or "dog bone" holographic
                  sticker removed or cut in any way.
                  8.1.4. DEFECTIVE PRODUCT. Any Opened Product that is
                  identified as defective when returned and which is actually
                  defective.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
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                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                  8.1.5. ACCEPTED RETURNS. Any Product which is neither Rejected
                  Return nor Breached Product.
         8.2.     RETURN POLICY. Accepted Returns are returnable and eligible
                  for return credit to Retailer. Rejected Returns and Breached
                  Product are non-returnable and not eligible for return credit
                  to Retailer.
         8.3.     RETURN FEES. In the event Valley receives Rejected Returns or
                  Breached Product from Retailer, such Product will be returned
                  to Retailer at Retailer's expense and a $[Confidential
                  Treatment Requested] per unit processing charge will be
                  imposed. Retailer may elect to have Valley keep the Product to
                  avoid the $[Confidential Treatment Requested] per unit
                  processing charge.
         8.4.     REFURBISHING FEES. Retailer will pay a $[Confidential
                  Treatment Requested] per unit refurbishing fee on all Accepted
                  Opened Product except for Defective Product.
         8.5.     RESTOCKING FEES. Retailer will pay a [Confidential Treatment
                  Requested] percent ([Confidential Treatment Requested]%)
                  restocking fee for processing all Accepted Returns except for
                  Defective Product and unopened Product returned as incorrect
                  items.
         8.6.     MODIFICATIONS. Valley reserves the right to modify its return
                  policies from time to time. Such modifications shall be
                  effective upon Receipt by Retailer of written notice thereof.
9.       BILLING AND PAYMENT.
         9.1.     INVOICES AND ACCOUNT RECONCILIATION. Valley will provide
                  Retailer with an invoice and account reconciliation on a
                  monthly basis. Invoices are due and payable thirty (30) days
                  after the invoice date.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
         9.2.     PAST-DUE AMOUNTS. Retailer shall be charged a [Confidential
                  Treatment Requested] percent ([Confidential Treatment
                  Requested] %) late fee on any amounts not paid within thirty
                  (30) days after the invoice date. Furthermore, all overdue
                  balances not paid within thirty (30) days after the invoice
                  date, will be assessed interest at the lesser of [Confidential
                  Treatment Requested] percent ([Confidential Treatment
                  Requested] %) or the maximum interest rate allowable by law,
                  beginning on the due date. Valley, in its sole discretion, may
                  refer collection of any past due amount to an agency or
                  attorney, and Retailer will be liable for the payment of all
                  costs and expenses, including reasonable attorneys' fees,
                  associated therewith.
10.      PROPRIETARY RIGHTS.
         10.1.    CONFIDENTIAL INFORMATION. The term "Confidential Information"
                  refers to this Agreement and the subject matter of this
                  Agreement and to all information which one party furnishes or
                  makes available to the other party and all information related
                  to one party's business which the other party acquires in the
                  course of performing its obligations under this Agreement.
                  Disclosure of Confidential Information by a party is forbidden
                  except in the following circumstances: (i) to employees and
                  outside parties, but only to the extent necessary to fulfil
                  its obligations under the Agreement; (ii) if the information
                  disclosed is already publicly known through no fault of the
                  disclosing party; and (iii) if the Information is required to
                  be disclosed by law or legal process, provided that the party,
                  from whom disclosure is promptly required, gives the other
                  party notice and agrees to cooperate with the non-disclosing
                  party as that party may reasonably request to oppose
                  disclosure.
         10.2.    TRANSACTION INFORMATION. Both parties shall use best efforts
                  to ensure maximum security of transaction information
                  maintained on each party's computer system including, but not
                  limited to, the names, addresses and products ordered by
                  Retailer's customers.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
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                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
         10.3.    AUDIOFILE DATABASE. The rights to intellectual property
                  related to the audiofile database are governed by the
                  audiofile License (Exhibit C). Any termination of this
                  Agreement will automatically terminate the audiofile License,
                  and any termination of the audiofile License will
                  automatically terminate this Agreement.
         10.4.    NO RIGHTS TO MARKS. Each party is hereby granted no rights in
                  or to the other party's Marks. "Marks" means the trademarks,
                  service marks, trade names or other marks, registered or
                  otherwise, used by either Valley or Retailer, as applicable.
11.      TERMINATION.
         11.1.    TERM. The term of this Agreement begins on the date this
                  Agreement is executed by both parties and expires one (1) year
                  thereafter.
         11.2.    EARLY TERMINATION. Either party may terminate this Agreement
                  upon thirty (30) days' written notice under the following
                  conditions:
                  11.2.1.  Valley discontinues fulfillment services to on-line
                           customers or Retailer discontinues the on-line sale
                           of pre-recorded music; or
                  11.2.2.  Valley or Retailer delivers to the other party a
                           30-day written notice of termination for a material
                           breach of this Agreement, provided such breach was
                           previously identified in a written notice and the
                           other party failed to cure such breach within thirty
                           (30) days.
12.      LIMITATION OF REMEDIES AND EXCLUSION OF WARRANTIES. IN NO EVENT SHALL
         EITHER PARTY BE LIABLE TO RETAILER FOR INDIRECT OR CONSEQUENTIAL
         DAMAGES, WHETHER OR NOT SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY
         OF SUCH DAMAGES AND REGARDLESS OF THE FORM OF ACTION. ALL PRODUCT SOLD
         HEREUNDER IS SOLD "AS-IS," AND VALLEY
                                                                  NetRadio
                                                                           -----
                                                                    Valley
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                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
         EXPRESSLY DISCLAIMS ANY EXPRESS OR IMPLIED WARRANTIES WITH RESPECT TO
         PRODUCT SOLD UNDER THIS AGREEMENT, INCLUDING ANY IMPLIED WARRANTY OF
         MERCHANTABILITY AND FITNESS FOR PURPOSE.
13.      REPRESENTATIONS AND WARRANTIES.
         13.1.    VALLEY'S REPRESENTATIONS AND WARRANTIES
                  13.1.1.  Valley has the right and authority to enter into this
                           Agreement.
                  13.1.2.  Valley will use best efforts to deliver Product to
                           Retailer's customers in substantially the same
                           condition as it was in when it was received by Valley
                           in Valley's distribution facility.
         13.2.    RETAILER'S REPRESENTATIONS AND WARRANTIES.
                  13.2.1.  Retailer has the right and authority to enter into
                           this Agreement.
                  13.2.2.  Retailer will not include any content on its website
                           that infringes on the intellectual property rights,
                           including copyright and trademark rights, of any
                           third party, and will abide by all applicable rules
                           and regulations.
                  13.2.3.  Retailer will provide adequate customer service and
                           abide by its terms of service and privacy policies.
14.      INDEMNIFICATION. Both parties will, at all times, indemnify and hold
         the other party harmless from any and all third-party claims, damages,
         liabilities, costs and expenses (including reasonable attorney's fees)
         arising out of any error, omission, misconduct or negligence on the
         part of the indemnifying party or any breach or alleged breach by such
         party of any warranty or representation made by such party in this
         Agreement.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
15.      FORCE MAJEURE. Neither party will be liable for failure to perform, or
         the delay in ------------- performance of, any of its obligations under
         this Agreement if, and to the extent that such failure or delay is
         caused by events substantially beyond its control, including, but not
         limited to, acts of God, acts of the public enemy or governmental body
         in its sovereign or contractual capacity, war, fire, floods, strikes,
         epidemics, quarantine restrictions, civil unrest or riots, freight
         embargoes and/or unusually severe weather. Lack of funds by either
         party shall not excuse timely performance. The parties affected shall
         use best efforts to avoid or remove such causes of non-performance or
         delay, and shall continue performance hereunder with reasonable
         dispatch whenever such causes are removed. If any such non-performance
         or delay continues for more than sixty (60) days, the unaffected party
         may elect to terminate this Agreement upon written notice to the other
         party.
16.      GENERAL.
         16.1.    NOTICE. All notices, including those related to product,
                  pricing, ordering and fulfillment policies that will have a
                  material impact on the other party's business, shall be in
                  writing and delivered by certified mail, postage prepaid and
                  return receipt requested, or transmitted either by facsimile
                  or electronic mail if confirmed contemporaneously by such
                  mailing, to the addresses provided in writing, from time to
                  time, by the parties.
         16.2.    ENTIRE AGREEMENT; AMENDMENTS. This Agreement constitutes the
                  entire agreement of the parties concerning the subject matter
                  hereof, superseding all prior proposals, negotiations and
                  agreements concerning the subject matter of this Agreement. No
                  representation or promise relating to and no amendment of this
                  Agreement will be binding unless it is in writing and signed
                  by authorized representatives of both parties.
         16.3.    ASSIGNMENT. This Agreement may not be assigned or otherwise
                  transferred by either party to a third party without the prior
                  written consent of the other party.
                                                                  NetRadio
                                                                           -----
                                                                    Valley
                                                                           -----
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                  Subject to the foregoing, this Agreement will bind and inure
                  to the benefit of the successors and permitted assigns of
                  Valley and Retailer.
         16.4.    CAPTIONS:WAIVER SEVERABILITY. The captions appearing in this
                  Agreement are inserted only as a matter of convenience and in
                  no way define, limit, construe or describe the scope or
                  interpretation of this Agreement. No waiver by a party of any
                  breach of any provision of this Agreement will constitute a
                  waiver of any other provision of this Agreement. If any
                  provision of this Agreement shall be held invalid, void or
                  unenforceable, the remaining provisions hereof shall in no way
                  be affected or impaired, and such remaining provisions shall
                  remain in full force and effect.
         16.5.    GOVERNING LAW AND ARBITRATION. This Agreement shall be
                  construed and enforced pursuant to the laws of the State of
                  California. If the parties are unable to settle any
                  disagreements regarding this Agreement or the project
                  contemplated by this Agreement, such disagreements shall be
                  submitted to binding arbitration within the State of
                  California under the rules of the American Arbitration
                  Association as then in effect.
         16.6.    FACSIMILE SIGNATURES; COUNTERPARTS. Facsimile signatures will
                  be accepted as original signatures for all purposes. This
                  Agreement may be executed in counterparts.
In witness whereof, the parties hereto have executed this Agreement as of the
date first above written.
VALLEY MEDIA, INC.                         NETRADIO CORPORATION
By: ▇▇▇▇▇ ▇▇▇▇▇ ▇▇▇▇▇▇▇                    By: ▇▇▇▇▇▇ ▇. ▇▇▇▇▇▇▇▇
    -------------------                        ------------------
Its: Director New Media                    Its: President & CEO
Telephone: ▇▇▇ ▇▇▇-▇▇▇▇                    Telephone: (▇▇▇) ▇▇▇-▇▇▇▇
Facsimile: 530 661-7878                    Facsimile: (▇▇▇) ▇▇▇-▇▇▇▇
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
                                    Exhibit A
                                VALLEY MEDIA INC.
                          PRICE SCHEDULE FOR ALL LABELS
                        [CONFIDENTIAL TREATMENT REQUESTED]
                              % DISCOUNT SCHEDULE
      COMPACT DISCS          Suggested Retail Price          Invoice Cost
      -------------          ----------------------          ------------
                                                       
                             ----------------------          ------------
                             ----------------------          ------------
                             ----------------------          ------------
       ALL LABELS            ----------------------          ------------
                             ----------------------          ------------
                             ----------------------          ------------
--------------------------------------------------------------------------------
        CASSETTES
--------------------------------------------------------------------------------
                             ----------------------          ------------
                             ----------------------          ------------
                             ----------------------          ------------
       ALL LABELS            ----------------------          ------------
                             ----------------------          ------------
                             ----------------------          ------------
--------------------------------------------------------------------------------
         SINGLES
--------------------------------------------------------------------------------
                             ----------------------          ------------
                             ----------------------          ------------
                             ----------------------          ------------
       ALL LABELS            ----------------------          ------------
                             ----------------------          ------------
                             ----------------------          ------------
--------------------------------------------------------------------------------
       EXCEPTIONS            (a)
--------------------------------------------------------------------------------
   Compact Discs Only        (b)
                             ----------------------          ------------
                            PRICES SUBJECT TO CHANGE
                               VALLEY MEDIA, INC.
             ▇▇▇▇ ▇▇▇▇▇ ▇▇▇▇▇ ▇▇▇▇▇/▇.▇. ▇▇▇ ▇▇▇▇/▇▇▇▇▇▇▇▇, ▇▇ ▇▇▇▇▇
                     PHONE: ▇▇▇.▇▇▇.▇▇▇▇/FAX: ▇▇▇.▇▇▇.▇▇▇▇ O
             UTSIDE THE U.S. PHONE: ▇▇▇.▇▇▇.▇▇▇▇/FAX: ▇▇▇.▇▇▇.▇▇▇▇
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                                    Exhibit B
                       [Confidential Treatment Requested]
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
                           AUDIOFILE LICENSE AGREEMENT
This agreement ("Agreement"( is entered into by and between Valley Media, Inc.
(the "Licensor"); and the party identified in Exhibit A as the "Licensee" (not
including any subsidiaries, affiliates, or franchisees). This Agreement is the
complete and exclusive statement of the agreement between the parties with
respect to the subject matter hereof (superseding all proposals, communications
or prior agreements, oral or written with respect to such subject matter); and
may be amended only in a writing signed by both parties. As used herein,
"Database" means the proprietary database described in the Audiofile
Specifications attached as Exhibit B to this Agreement created and developed by
Licensor, and includes "Database Updates," daily updates of information
contained in the Database.
1.       LICENSE GRANT
(a)      Licensor hereby grants to Licensee during the term of this Agreement, a
         non-exclusive, non-transferable, non-sublicenseable license to:
         (i)      Load, transmit, execute, store or display the Database on the
                  Licensee's servers at the location(s) specified in Exhibit A
                  attached hereto for use by Licensee and Licensee's retail
                  customers;
         (ii)     Modify the Database for use by Licensee and Licensee's retail
                  customers; or
         (iii)    Incorporate the Database or portions thereof into its own
                  database for use by Licensee and Licensee's retail customers,
                  provided, however, that the Database portion of the resulting
                  conjoined work may be used only in accordance with the license
                  granted in Section 1(a) above.
(b)      Licensee may not, without prior written consent from Licensor,
         sublicense, sell, lend, rent the Database or any portion thereof, or
         assign this license or any of its rights or obligations under this
         Agreement to any party; provided, however, that Licensee may make
         copies of the Database sufficient for back-up, development and
         production purposes.
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
2.       FEES
(a)      As consideration for the License granted herein, upon execution of this
         Agreement, Licensee shall pay to Licensor the TOTAL FEES DUE set forth
         on Fees-Line 4 of Exhibit A, which includes:
         (i)      The LICENSE FEE (Fees-Line 1 of Exhibit A) to operate the
                  Database at the location(s) listed in Exhibit A; and
         (ii)     The PRO-RATED UPDATE FEE (Fees-Line 2 of Exhibit A) for the
                  Database Updates for the specified period; and
(b)      Licensee shall also pay the UPDATE FEE (Fees-Line 5 of Exhibit A) to
         Licensor as consideration for Licensor providing the Database Updates.
         The subscription is to be paid quarterly in advance on the first day of
         each calendar quarter (January 1, April 1, July 1 and October 1). The
         UPDATE FEE entitles the Licensee to receive Database updates for the
         succeeding three (3) month period.
(c)      Licensor shall provide Licensee with reasonable telephone support for
         the Database and Database Update at no additional charge.
3.       RIGHTS IN TANGIBLE AND INTELLECTUAL PROPERTY
         Licensor shall be the sole owner of the Database, Database Updates and
         all supporting materials as between Licensor and Licensee, including
         any and all copies thereof, and including all patent, trademark,
         copyright, trade secret and other intellectual property rights
         associated therewith. Licensee agrees to treat the Database, Database
         Updates and supporting materials as confidential trade secrets of the
         Licensor.
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
4.       TERM: TERMINATION
         The term of the Agreement and the licenses granted hereunder shall
         commence on the Agreement Date specified in Exhibit A and continue
         until terminated as set forth herein:
         Either party may terminate the term of this Agreement on thirty (30)
         days' notice for a material breach of this Agreement, provided such
         breach was previously identified in a written notice and the other
         party did not cure that breach within thirty (30) days. If Licensee
         terminates this Agreement or the Order Fulfillment Agreement between
         the parties, then Licensor will refund a pro-rata portion of all fees
         paid by Licensee under this Agreement. The term of this Agreement may
         also be terminated with the mutual consent of the parties.
5.       WARRANTY
(a)      Licensor warrants that the media on which or transmission by which the
         Database or Database Update are delivered will be free from defects.
         Licensor's sole obligations under the foregoing warranty are limited to
         (i) replacement of any defective media, (ii) re-transmission of the
         Database or Database Update, or (iii) termination of this Agreement and
         refunding a pro rata portion of any FEES paid in advance by Licensee.
(b)      EXCEPT AS SET FORTH IN SECTION 5(a) ABOVE:
         (i)      THE DATABASE AND DATABASE UPDATES ARE PROVIDED "AS IS" AND
                  LICENSOR MAKES NO REPRESENTATIONS OR WARRANTIES WITH RESPECT
                  TO THE CONTENT, SUFFICIENCY, ACCURACY, COMPLETENESS OR
                  CURRENTNESS THEREOF.
         (ii)     LICENSOR EXPRESSLY DISCLAIMS ANY EXPRESS, IMPLIED OR STATUTORY
                  WARRANTY, INCLUDING, WITHOUT LIMITATION, ANY WARRANTY OF
                  MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSES.
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
6.       LIMITATIONS OF LIABILITIES
(a)      IN NO EVENT WILL LICENSOR BE LIABLE TO LICENSEE FOR THE
         RESULTS OF LICENSEE'S USE OF THE DATABASE, FOR ANY
         IMPAIRMENT OF LICENSEE'S ABILITY TO CONDUCT ITS
         BUSINESS AS A RESULT OF ITS USE OR INABILITY TO USE THE
         DATABASE.  NEITHER PARTY SHALL BE LIABLE FOR ANY
         LOSSES OR DAMAGES, WHETHER DIRECT OR INDIRECT,
         INCIDENTAL, SPECIAL OR CONSEQUENTIAL, ARISING FROM
         THIS AGREEMENT; THE DESIGN, CONTENT, OPERATION OR USE
         OF THE DATABASE; OR FOR ANY ERRORS OR OMISSIONS
         CONTAINED THEREIN, REGARDLESS OF THE CAUSE, THE
         CIRCUMSTANCES, OR THE FORM OF THE ACTION.
(b)      IN NO EVENT WILL LICENSOR'S LIABILITY TO LICENSEE FOR ANY CLAIMS,
         LOSSES OR DAMAGES ARISING UNDER THIS AGREEMENT, WHETHER IN CONTRACT,
         TORT OR OTHER FORM OF ACTION, EXCEED THE LICENSE FEE SPECIFIED IN
         FEES-LINE 2 OF EXHIBIT A.
7.       INDEMNIFICATION
         Licensee will at all times indemnify and hold harmless Licensor from
         any and all claims, damages, liabilities, costs and expenses, including
         reasonable legal expenses and attorneys fees, arising out of any claims
         arising out of Licensee's use of the Database.
8.       ASSIGNMENT
         This Agreement may not be assigned by either party without the express
         written consent of the other party; provided, however, that without
         Licensee's consent, Licensor may assign its right to receive funds
         hereunder and may assign this Agreement to an affiliate or subsidiary
         of Licensor.
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
NetRadio Corporation
Order Fulfillment Agreement
9.       SURVIVAL
         Paragraphs 6, 7 and 8 of this Agreement will survive the expiration or
         termination of the term of this Agreement.
10.      TAX PAYER IDENTIFICATION NUMBER
         Licensor's Tax Payer Identification Number is ▇▇▇▇▇▇▇▇▇.
LICENSOR:                                    LICENSEE:
Valley Media, Inc.                           /s/ ▇.▇. ▇▇▇▇▇▇▇▇
1280 Santa ▇▇▇▇▇ Court                       -----------------
▇▇▇▇▇▇▇▇, ▇▇▇▇▇▇▇▇▇▇ ▇▇▇▇▇                   ▇.▇. ▇▇▇▇▇▇▇▇
                                             -----------------
                                             C.C.O.
                                             -----------------
By: /s/ ▇▇▇▇▇ ▇▇▇▇▇ ▇▇▇▇▇▇▇                  By (Database):         
    -----------------------                                 -------------------
Its: Director New Media                      By (Database Updates): 
                                                                   ------------
                                             Its:
                                                  -----------------------------
                                                                   EXHIBIT 10.17
                                EXHIBIT 10.17 - CONFIDENTIAL TREATMENT REQUESTED
                          Certain information has been omitted from this exhibit
                         and filed separately with the SEC pursuant to a request
                                       for confidential treatment under Rule 406
                           AUDIOFILE LICENSE AGREEMENT
                                    EXHIBIT A
LICENSEE INFORMATION:                                     AGREEMENT DATE: 4/1/98
NETRADIO, A DIVISION OF NAVARRE, INC.
--------------------------------------------------------------------------------
(Legal Name of Business)
NETRADIO
--------------------------------------------------------------------------------
(Store Name)
▇▇ ▇▇▇▇ ▇▇▇▇▇▇ ▇.▇.
--------------------------------------------------------------------------------
(Billing Address)
▇▇▇▇▇▇▇▇▇▇▇, ▇▇ ▇▇▇▇▇
--------------------------------------------------------------------------------
(City, Sate, ZIP Code)
(▇▇▇) ▇▇▇-▇▇▇▇                                                    (▇▇▇) ▇▇▇-▇▇▇▇
--------------------------------------------------------------------------------
(Phone Number)                                                      (Fax Number)
▇▇▇▇▇ ▇▇▇▇▇▇                                                         ▇▇▇▇ ▇▇▇▇▇▇
--------------------------------------------------------------------------------
(Owner)                                                      (Technical Contact)
LOCATION(S) USING DATABASE:       *PLEASE ATTACH ADDITIONAL SHEETS IF NECESSARY*
1)        STORE NAME: ABOVE
                      ----------------------------------------------------------
          PHYSICAL ADDRESS:
                           -----------------------------------------------------
          PHONE & CONTACT:
                          ------------------------------------------------------
2)        STORE NAME:
                      ----------------------------------------------------------
          PHYSICAL ADDRESS:
                           -----------------------------------------------------
          PHONE & CONTACT:
                          ------------------------------------------------------
3)        STORE NAME;
                      ----------------------------------------------------------
          PHYSICAL ADDRESS:
                           -----------------------------------------------------
          PHONE & CONTACT:
                          ------------------------------------------------------
MEDIUM FOR DELIVERY OF DATABASE:                    o  Database Date:
                                                                      ----------
          o   3 1/2" High Density Diskette
          o   Included with POS software            o  Current through:
                                                                       ---------
          o   Other:                                                      
                    ----------------------------
                                                    o  Update Disk Type:
                                                                        --------
MEDIUM FOR DELIVERY OF UPDATES:
          o    3 1/2" High Density Diskette         o  Update Frequency:
                                                                        --------
          o    BBS Retrieval
          o    Other:                               o  Software System: NT/ SITE
                                                       SERVER
                                                       -------------------------
OPERATING SYSTEM ON EQUIPMENT USING THE             o  Modem Speed:    MULTIPLE
                                                       T3'S (OC3)
                                                       -------------------------
DATABASE/UPDATES:
          o    MS-DOS or PC-DOS
          o    Macintosh
          o    SCO Xenix
          o    Unix
          o    Other:                         
                     --------------------------
                                                                            
FEES:
     Line 1, LICENSEE FEE:             $[CONFIDENTIAL TREATMENT REQUESTED] PER YEAR
     Line 2, PRO-RATED UPDATE FEE:     $__________ for the period from ____________ to ____________
     Line 3, MISCELLANEOUS FEES:       $__________
     Line 4, TOTAL FEES DUE:           $__________ upon receipt, to initiate your subscription.
     Line 5, UPDATE FEE:               $__________ per o Calendar Quarter (audiofile Rep Initials: __________)
            (for periodic updates)                                        $__________ per o Year
By initialing here, I agree that all information listed above is true and
correct, and that I have disclosed all locations using the Database and Database
Updates.   D.W.   (Please Initial)
         -------
        (Licensee)