AGREEMENT AND PLAN OF MERGER by and among MEDIA GENERAL, INC., MERCURY NEW HOLDCO, INC., MERCURY MERGER SUB 1, INC., MERCURY MERGER SUB 2, LLC And LIN MEDIA LLC DATED AS OF MARCH 21, 2014

Exhibit 2.1

EXECUTION VERSION

AGREEMENT AND PLAN OF MERGER

by and among

MEDIA GENERAL, INC.,

MERCURY NEW HOLDCO, INC.,

MERCURY MERGER SUB 1, INC.,

MERCURY MERGER SUB 2, LLC

And

LIN MEDIA LLC

DATED AS OF MARCH 21, 2014

TABLE OF CONTENTS

ARTICLE I

CLOSING; MERGERS

i

ii

iii

iv

INDEX OF DEFINED TERMS

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vi

vii

viii

ix

x

AGREEMENT AND PLAN OF MERGER

AGREEMENT AND PLAN OF MERGER, dated as of March 21, 2014 (this “Agreement”), by and among Media General, Inc., a Virginia corporation (“Mercury”), Mercury New Holdco, Inc., a Virginia corporation and a direct, wholly owned subsidiary of Mercury (“New Holdco”), Mercury Merger Sub 1, Inc., a Virginia corporation and a direct, wholly owned subsidiary of New Holdco (“Merger Sub 1”), Mercury Merger Sub 2, LLC, a Delaware limited liability company and a direct, wholly owned subsidiary of New Holdco (“Merger Sub 2”), and LIN Media LLC, a Delaware limited liability company (“▇▇▇▇▇”).  Each of Mercury, New Holdco, Merger Sub 1, Merger Sub 2, and ▇▇▇▇▇ may be referred to herein as a “party” and collectively as the “parties.”

W I T N E S S E T H:

WHEREAS, Mercury and ▇▇▇▇▇ wish to effect a strategic business combination by means of (a) a merger of Merger Sub 1 with and into Mercury (the “First Merger”), with Mercury being the surviving company in the First Merger (sometimes referred to herein as the “Surviving Corporation”), and (b) a merger of Merger Sub 2 with and into ▇▇▇▇▇ (the “Second Merger” and, together with the First Merger, the “Mergers”), with ▇▇▇▇▇ being the surviving limited liability company in the Second Merger (sometimes referred to herein as the “Surviving Company”);

WHEREAS, the Board of Directors of Mercury (the “Mercury Board”) has unanimously adopted resolutions (a) determining that this Agreement, the Mercury Charter Amendment, the plan of merger with respect to the First Merger, substantially in the form attached hereto as Exhibit A (the “Plan of Merger”), and the transactions contemplated hereby and thereby, including the Mergers and the issuance of shares of New Holdco Voting Common Stock pursuant to the Second Merger (collectively, the “New Holdco Share Issuance”), are consistent with, and will further the business strategies and goals of Mercury and are advisable, fair to, and in the best interests of, Mercury and the Mercury Shareholders, (b) approving and adopting this Agreement, the Mercury Charter Amendment, the Plan of Merger and the transactions contemplated hereby and thereby, including the Mergers and the New Holdco Share Issuance, and (c) subject to the terms and conditions of Section 6.11 of this Agreement, recommending that the holders of shares of Mercury Voting Common Stock vote to approve the Mercury Charter Amendment and the New Holdco Share Issuance;

WHEREAS, the Board of Directors of ▇▇▇▇▇ (the “▇▇▇▇▇ Board”) has unanimously adopted resolutions (a) determining that this Agreement and the transactions contemplated hereby, including the Second Merger, are consistent with, and will further the business strategies and goals of ▇▇▇▇▇ and are advisable, fair to, and in the best interests of, ▇▇▇▇▇ and the ▇▇▇▇▇ Shareholders, (b) approving and declaring the advisability of this Agreement and the transactions contemplated hereby, including the Second Merger, and (c) subject to the terms and conditions of Section 6.10 of this Agreement, recommending that the ▇▇▇▇▇ Shareholders vote to adopt this Agreement;

WHEREAS, as a condition to Mercury’s willingness to enter into this Agreement, simultaneously with the execution and delivery of this Agreement, Mercury, ▇▇▇▇▇ and ▇▇▇▇▇

Shareholders, collectively, holding approximately ninety-nine percent (99%) of the issued and outstanding ▇▇▇▇▇ Class B Shares and all of the issued and outstanding ▇▇▇▇▇ Class C Shares (the “▇▇▇▇▇ Major Shareholders”) are entering into Voting Agreements (the “▇▇▇▇▇ Support Agreements”) pursuant to which the ▇▇▇▇▇ Major Shareholders are agreeing, among other things, subject to the applicable terms and conditions of each ▇▇▇▇▇ Support Agreement, to vote their ▇▇▇▇▇ Common Shares in favor of the adoption of this Agreement, and to take certain other actions in furtherance of the transactions contemplated by this Agreement;

WHEREAS, as a condition to ▇▇▇▇▇’ willingness to enter into this Agreement, simultaneously with the execution and delivery of this Agreement, Mercury, ▇▇▇▇▇ and Mercury Shareholders holding approximately thirty percent (30%) of the issued and outstanding shares of Mercury Voting Common Stock (the “Mercury Major Shareholders”) are entering into a Voting Agreement (the “Mercury Support Agreement”) pursuant to which the Mercury Major Shareholders are agreeing, among other things, subject to the terms and conditions of the Mercury Support Agreement, to vote their shares of Mercury Voting Common Stock in favor of the approval of the Mercury Charter Amendment and the New Holdco Share Issuance, and to take certain other actions in furtherance of the transactions contemplated by this Agreement; and

WHEREAS, for U.S. federal income tax purposes, it is intended that the First Merger and the Second Merger, taken together, will qualify as a transaction described in Section 351 of the Internal Revenue Code of 1986, as amended (the “Code”).

NOW, THEREFORE, in consideration of the foregoing and the mutual representations, warranties, covenants and agreements contained in this Agreement, and other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, and intending to be legally bound hereby, the parties agree as follows:

ARTICLE I

CLOSING; MERGERS

Section 1.1            Closing.  On the terms and subject to the conditions set forth in this Agreement, the closing of the Mergers (the “Closing”) shall take place at the offices of Fried, Frank, Harris, ▇▇▇▇▇▇▇ & ▇▇▇▇▇▇▇▇ LLP, ▇▇▇ ▇▇▇ ▇▇▇▇ ▇▇▇▇▇, ▇▇▇ ▇▇▇▇, ▇▇▇ ▇▇▇▇ ▇▇▇▇▇, at 9:00 a.m., New York time on the date that is three (3) Business Days after the satisfaction or valid waiver (subject to applicable Law) of the conditions set forth in Article VII (other than those conditions that by their nature are to be satisfied (or validly waived) at the Closing, but subject to such satisfaction or valid waiver), unless such time or date is changed by mutual agreement of Mercury and ▇▇▇▇▇.  The date on which the Closing actually occurs is referred to herein as the “Closing Date”.

Section 1.2            First Merger.

(a)              First Merger Effective Time.  At the Closing, Mercury shall (i) cause articles of merger in form and substance mutually agreeable to Mercury and ▇▇▇▇▇ (the “Articles of First Merger”) with respect to the First Merger, together with the Plan of Merger, to be executed and filed with the State Corporation Commission of the Commonwealth of Virginia

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(the “VSCC”) in accordance with Section 13.1-720 of the Virginia Stock Corporation Act (the “VSCA”), and (ii) duly make all other filings and recordings required by the VSCA and/or the VSCC in order to effectuate the First Merger.  The Articles of First Merger shall provide that the First Merger shall become effective at the time a certificate of merger is issued by the VSCC or at such later time and date as may be designated jointly by Mercury and ▇▇▇▇▇ and specified in the Articles of First Merger (such date and time of the effectiveness of the Articles of First Merger being hereinafter referred to as the “First Merger Effective Time”).

(b)              The First Merger.  Subject to the terms and conditions of this Agreement, in accordance with the VSCA, at the First Merger Effective Time, Merger Sub 1 shall merge with and into Mercury.  Mercury shall be the surviving corporation in the First Merger, and shall continue its existence as a corporation under the Laws of the Commonwealth of Virginia.  As of the First Merger Effective Time, the separate legal existence of Merger Sub 1 shall cease.

(c)              Effects of First Merger.  The First Merger shall have the effects set forth in Sections 13.1-719.1 and 13.1-721 of the VSCA.  Without limiting the generality of the foregoing, from and after the First Merger Effective Time, the Surviving Corporation shall possess all properties, rights, privileges, powers and franchises of Mercury and Merger Sub 1, and all of the claims, obligations, liabilities, debts and duties of Mercury and Merger Sub 1 shall become the claims, obligations, liabilities, debts and duties of the Surviving Corporation.

(d)              Articles of Incorporation and Bylaws of Surviving Corporation.

(i)            Prior to the First Merger Effective Time, the Mercury Charter Amendment shall be in full force and effect.

(ii)           At the First Merger Effective Time, by virtue of the First Merger, the articles of incorporation and bylaws of Mercury as are in effect immediately prior to the First Merger Effective Time shall be (with such amendments as may be permitted by Section 13.1-719.1 of the VSCA) the articles of incorporation and bylaws of the Surviving Corporation until thereafter amended in accordance with the provisions thereof and applicable Law.

(e)              Directors and Officers of Surviving Corporation.  Immediately following the First Merger Effective Time, (i) the directors of Merger Sub 1 serving immediately prior to the First Merger Effective Time shall be the directors of the Surviving Corporation until the earlier of their death, resignation or removal or the time at which their respective successors are duly elected or appointed and qualified, and (ii) the officers of Merger Sub 1 serving immediately prior to the First Merger Effective Time shall be the officers of the Surviving Corporation until the earlier of their death, resignation or removal or the time at which their respective successors are duly elected or appointed and qualified.

Section 1.3            Second Merger.

(a)              Second Merger Effective Time.  At the Closing, Mercury and ▇▇▇▇▇ shall (i) cause a certificate of merger in form and substance mutually agreeable to Mercury and ▇▇▇▇▇ (the “Certificate of Second Merger”) with respect to the Second Merger to be executed and filed

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with the Secretary of State of the State of Delaware (the “DSS”) in accordance with the Delaware Limited Liability Company Act (the “DLLCA”) and (ii) duly make all other filings and recordings required by the DLLCA and/or the DSS in order to effectuate the Second Merger.  The Certificate of Second Merger shall become effective at a specific time that will be specified in the Certificate of Second Merger, which time specified  shall be a time immediately following the First Merger Effective Time or at such later time as may be agreed jointly by Mercury and ▇▇▇▇▇ and specified in the Certificate of Second Merger, and the Second Merger shall become effective upon such time provided in the Certificate of Second Merger (such date and time of the effectiveness of the Certificate of Second Merger being hereinafter referred to as the “Second Merger Effective Time”).

(b)           The Second Merger.  Subject to the terms and conditions of this Agreement, in accordance with the DLLCA, at the Second Merger Effective Time, Merger Sub 2 shall merge with and into ▇▇▇▇▇.  ▇▇▇▇▇ shall be the surviving limited liability company in the Second Merger, and shall continue its existence as a limited liability company under the Laws of the State of Delaware.  As of the Second Merger Effective Time, the separate legal existence of Merger Sub 2 shall cease.

(c)           Effects of the Second Merger.  The Second Merger shall have the effects set forth in Section 18-209 of the DLLCA.  Without limiting the foregoing, from and after the Second Merger Effective Time, the Surviving Company shall possess all properties, rights, privileges, powers and franchises of ▇▇▇▇▇ and Merger Sub 2, and all of the claims, obligations, liabilities, debts and duties of ▇▇▇▇▇ and Merger Sub 2 shall become the claims, obligations, liabilities, debts and duties of the Surviving Company.

(d)              Certificate of Formation and Limited Liability Company Agreement of Surviving Company.  From and after the Second Merger Effective Time, the certificate of formation of ▇▇▇▇▇ and the limited liability company agreement of ▇▇▇▇▇ shall continue to be the certificate of formation and limited liability company agreement (the “Surviving Company LLC Agreement”) of the Surviving Company until thereafter amended in accordance with the provisions thereof and applicable Law.

(e)              Manager and Officers of Surviving Company.  Prior to the Closing, ▇▇▇▇▇ shall take all action necessary, including obtaining and delivering resignations of each of the directors of ▇▇▇▇▇ (effective as of the Second Merger Effective Time)  so that, from and after the Second Merger Effective Time, (i) the individuals designated by Mercury to ▇▇▇▇▇ prior to the Closing as the initial directors of the Surviving Company shall be the only directors of the Surviving Company until the earlier of their death, resignation, removal, expiration of their term or the time at which their respective successors are duly elected or appointed and qualified, and (ii) individuals designated by Mercury to ▇▇▇▇▇ prior to the Closing as the initial officers of the Surviving Company shall be the sole officers of the Surviving Company until the earlier of their death, resignation or removal or the time at which their respective successors are duly elected or appointed and qualified.

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Section 1.4            New Holdco Post-Closing Matters.

(a)              Board of Directors of New Holdco.  Unless otherwise agreed to by Mercury and ▇▇▇▇▇ prior to the First Merger Effective Time, prior to the First Merger Effective Time, Mercury and New Holdco shall take all requisite action so that, as of 12:01 a.m. (Richmond, Virginia time) on the day after the date of the Second Merger Effective Time, (i) the size of the Board of Directors of New Holdco shall be fixed at eleven (11) members; (ii) seven (7) members of the Board of Directors of New Holdco shall be persons who are designated by Mercury prior to the Closing Date (the “Mercury Designees”); (iii) four (4) members of the Board of Directors of New Holdco shall be persons designated by ▇▇▇▇▇ prior to the Closing Date (the “▇▇▇▇▇ Designees”); and (iv) the non-executive Chairman of the Board of Directors of New Holdco shall be a Mercury Designee selected by the Board of Directors of Mercury prior to the Closing Date. For the avoidance of doubt, Mercury and New Holdco and their respective Boards of Directors shall take all requisite action so that the ▇▇▇▇▇ Designees shall have been appointed to the Board of Directors of New Holdco prior to the First Merger Effective Time with such ▇▇▇▇▇ Designees taking office at 12:01 a.m. (Richmond, Virginia time) on the day after the date of the Second Merger Effective Time.

(b)              Articles of Incorporation and Bylaws of New Holdco.  Prior to the First Merger Effective Time, Mercury and New Holdco shall take all requisite action so that, as of the First Merger Effective Time, the articles of incorporation of New Holdco shall be substantially in the form attached hereto as Exhibit B and the bylaws of New Holdco shall be substantially in the form attached hereto as Exhibit C, and in any event, the articles of incorporation and bylaws of New Holdco shall, to the extent required by Section 13.1-719.1B.2 of the VSCA, be identical to the articles of incorporation and bylaws of Mercury after the Mercury Charter Amendment shall have become effective and as of immediately prior to the First Merger Effective Time.

(c)              Corporate Name.  Prior to the First Merger Effective Time, Mercury and New Holdco shall take all requisite action so that, immediately after the First Merger Effective Time, the corporate name of New Holdco shall be “Media General, Inc.”

(d)              Headquarters; Presence.  From and after the Closing, the corporate headquarters of New Holdco shall be in Richmond, Virginia.  It is anticipated that New Holdco or its Subsidiaries will maintain a significant presence in Austin, Texas.

(e)              Chief Executive Officer.  Unless otherwise agreed to by Mercury and ▇▇▇▇▇ prior to the First Merger Effective Time, Mercury and New Holdco shall take all requisite action so that, as of the Second Merger Effective Time, the President and Chief Executive Officer of New Holdco will be ▇▇▇▇▇▇▇ ▇. ▇▇▇▇▇▇▇; provided, however, that if ▇▇. ▇▇▇▇▇▇▇ ceases to be the President and Chief Executive Officer of ▇▇▇▇▇ at any time prior to the First Merger Effective Time, Mercury shall, after consulting with ▇▇▇▇▇, be entitled to select another person to be the President and Chief Executive Officer of New Holdco as of the Second Merger Effective Time.

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ARTICLE II

CONVERSION OF SECURITIES

Section 2.1            Conversion of Securities in the First Merger.

(a)              At the First Merger Effective Time, by virtue of the First Merger and without any action on the part of Mercury, New Holdco, Merger Sub 1 or any Mercury Shareholder,

(i)            each share of Mercury Voting Common Stock, or fraction thereof, issued and outstanding immediately prior to the First Merger Effective Time shall be cancelled and retired and shall cease to exist, and be converted into the right to receive one (1) (the “Mercury Voting Exchange Ratio”) fully paid, validly issued and nonassessable share of New Holdco Voting Common Stock, or fraction thereof;

(ii)           each share of Mercury Non-Voting Common Stock, or fraction thereof, issued and outstanding immediately prior to the First Merger Effective Time shall be cancelled and retired and shall cease to exist, and be converted into the right to receive one (1) (the “Mercury Non-Voting Exchange Ratio” and, together with the Mercury Voting Exchange Ratio, the “Mercury Exchange Ratio”) fully paid, validly issued and nonassessable share of New Holdco Non-Voting Common Stock, or equal fraction thereof; and

(iii)          each share of Common Stock, no par value per share, of Merger Sub 1 issued and outstanding immediately prior to the First Merger Effective Time shall be converted into and become one (1) fully paid, validly issued and nonassessable share of Voting Common Stock, no par value per share, of the Surviving Corporation (the “Surviving Corporation Common Stock”).

(b)              At the First Merger Effective Time, each share of capital stock of New Holdco issued and outstanding immediately prior to the First Merger Effective Time shall remain outstanding. Immediately following the First Merger Effective Time, each share of capital stock of New Holdco owned by the Surviving Corporation shall be surrendered to New Holdco without payment therefor and cancelled by New Holdco.

Section 2.2            Conversion of Securities in the Second Merger.

(a)              At the Second Merger Effective Time, by virtue of the Second Merger and without any action on the part of Mercury, New Holdco, Merger Sub 2, ▇▇▇▇▇ or any shareholder or member thereof,

(i)            subject to Section 2.3 and Section 2.7, each ▇▇▇▇▇ Common Share issued and outstanding immediately prior to the Second Merger Effective Time, other than any ▇▇▇▇▇ Cancelled Shares and ▇▇▇▇▇ Dissenting Shares, shall automatically be converted, at the election of the holder thereof in accordance

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with, and subject to, the terms, conditions and procedures set forth in this Article II (including the proration procedures set forth in Section 2.3), into the right to receive the following (collectively, the “Merger Consideration”):

A.            each ▇▇▇▇▇ Common Share with respect to which an election to receive cash consideration (a “Cash Election”) is properly made, and not revoked, in accordance with Section 2.3, $27.82 in cash, without interest (the “Cash Election Consideration”); or

B.            each ▇▇▇▇▇ Common Share with respect to which an election to receive share consideration (a “Stock Election”) is properly made, and not revoked, in accordance with Section 2.3, 1.5762 of a validly issued, fully paid and nonassessable share of New Holdco Voting Common Stock (such number of shares, the “Stock Election Consideration”, or “▇▇▇▇▇ Exchange Ratio”); or

C.            each ▇▇▇▇▇ Common Share that is deemed to be a No Election Share shall automatically be converted into the right to receive the Cash Election Consideration and/or the Stock Election Consideration in accordance with Section 2.3(c);

(ii)           each share or other security representing limited liability company interests in ▇▇▇▇▇ held in the treasury of ▇▇▇▇▇ or owned, directly or indirectly, by ▇▇▇▇▇ or any of ▇▇▇▇▇’ Subsidiaries or Mercury or any of Mercury’s Subsidiaries immediately prior to the Second Merger Effective Time (collectively, “▇▇▇▇▇ Cancelled Shares”) shall automatically be cancelled and retired and shall cease to exist, and no consideration shall be delivered in exchange therefor, and each ▇▇▇▇▇ Preferred Share shall automatically be cancelled and retired and shall cease to exist, and no consideration shall be delivered in exchange therefor; and

(iii)          the limited liability company interests in Merger Sub 2 outstanding immediately prior to the Second Merger Effective Time shall be converted into 100 ▇▇▇▇▇ Class A Shares, which shall constitute one hundred percent (100%) of the limited liability company interest in the Surviving Company.

(b)              Notwithstanding any other provision contained in this Agreement, the total number of ▇▇▇▇▇ Common Shares that will be converted into the right to receive the Cash Election Consideration shall be equal to (i) 27,426,312, minus (ii) the number of ▇▇▇▇▇ Dissenting Shares as of immediately prior to the Second Merger Effective Time (such number of ▇▇▇▇▇ Common Shares, the “Cash Election Cap”).

(c)              At the Second Merger Effective Time, by virtue of the Second Merger and without any action on the part of Mercury, New Holdco, Merger Sub 2, ▇▇▇▇▇ or any shareholder or member thereof, New Holdco shall be admitted as the sole member of ▇▇▇▇▇, shall hold all of the outstanding limited liability company interests in ▇▇▇▇▇ and agrees to be bound by the ▇▇▇▇▇ LLC Agreement.

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Section 2.3            Election Procedures and Proration.

(a)              An election form, prepared by Mercury and reasonably acceptable to ▇▇▇▇▇ (the “Election Form”), pursuant to which a holder (or, in the case of nominee holders, the beneficial owner through proper instructions and documentation) of ▇▇▇▇▇ Common Shares may make an Election as specified in Section 2.3(c), shall be mailed on a date to be mutually agreed by Mercury and ▇▇▇▇▇ that is not more than forty five (45) and not less than thirty (30) days prior to the anticipated Closing Date or on such other date that Mercury and ▇▇▇▇▇ shall mutually agree (the “Mailing Date”) to each holder of record of ▇▇▇▇▇ Common Shares as of the close of business on a Business Day prior to the Mailing Date selected by ▇▇▇▇▇ and reasonably acceptable to Mercury (or as of such other record date for determining the holders entitled to receive such Election Form as may be mutually agreed upon by ▇▇▇▇▇ and Mercury).  The Election Form shall specify that delivery of certificates representing ▇▇▇▇▇ Common Shares (“▇▇▇▇▇ Certificates”) (or affidavits of loss in lieu thereof) or the transfer of ▇▇▇▇▇ Common Shares held in book-entry form (“▇▇▇▇▇ Book-Entry Securities”) to the Exchange Agent in connection with the making of an Election shall be effected, and risk of loss and title shall pass, only upon proper delivery of the ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) or transfer of the ▇▇▇▇▇ Book-Entry Securities to the Exchange Agent and shall otherwise include customary provisions with respect to delivery of an “agent’s message” regarding the book-entry transfer of ▇▇▇▇▇ Book-Entry Securities and instructions for making Elections and effecting the surrender of ▇▇▇▇▇ Certificates and ▇▇▇▇▇ Book-Entry Securities in connection with the making of an Election.

(b)              Mercury shall make available one or more Election Forms as may reasonably be requested from time to time by all Persons who become holders (or beneficial owners) of ▇▇▇▇▇ Common Shares prior to the close of business on the Business Day prior to the Election Deadline.  ▇▇▇▇▇ shall provide to the Exchange Agent all information reasonably necessary for it to perform the obligations specified in this Section 2.3 and as specified in any agreement among the parties and the Exchange Agent.

(c)              Each Person who is a record holder of ▇▇▇▇▇ Common Shares at the time of the Election Deadline will be entitled, with respect to all or any portion of the ▇▇▇▇▇ Common Shares held by such Person other than with respect to ▇▇▇▇▇ Common Shares that constitute ▇▇▇▇▇ Dissenting Shares at the Election Deadline, to make prior to the Election Deadline an election (an “Election”) specifying (x) the number of such holder’s ▇▇▇▇▇ Common Shares with respect to which such holder makes a Cash Election (each share in respect of which a holder makes a valid and effective Cash Election, a “Cash Election Share”, and the aggregate number of Cash Election Shares of all holders who have made such an Election, the “Cash Election Total”); and (y) the number of such holder’s ▇▇▇▇▇ Common Shares with respect to which such holder makes a Stock Election (each share in respect of which a holder duly makes a valid and effective Stock Election, a “Stock Election Share”).  Any ▇▇▇▇▇ Common Shares (other than any ▇▇▇▇▇ Cancelled Shares and any ▇▇▇▇▇ Dissenting Shares) with respect to which no Election is validly and effectively made prior to the Election Deadline shall be deemed to be “No Election Shares”, and shall be converted into the right to receive the Cash Election Consideration and/or the Stock Consideration, as determined in accordance with this Section 2.3(c). Mercury shall cause the Exchange Agent to effect the following prorations to the Merger Consideration:

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(i)            If the Cash Election Total is greater than the Cash Election Cap, then (A) each Stock Election Share and each No Election Share shall be converted into the right to receive the Stock Election Consideration; and (B) each Cash Election Share shall be converted into the right to receive (I) an amount in cash (without interest) equal to the product of the Cash Election Consideration, multiplied by a fraction, the numerator of which shall be the Cash Election Cap and the denominator of which shall be the Cash Election Total (such fraction, the “Cash Fraction”), and (II) a number of validly issued, fully paid and nonassessable shares of New Holdco Voting Common Stock equal to the product of the Stock Election Consideration multiplied by a fraction equal to one (1) minus the Cash Fraction.

(ii)           If the Cash Election Total is less than the Cash Election Cap (the number of ▇▇▇▇▇ Common Shares by which the Cash Election Total is less than the Cash Election Cap, the “Shortfall Number”), then (A) each Cash Election Share shall be converted into the right to receive the Cash Election Consideration; and (B)(I) if the Shortfall Number is less than or equal to the aggregate number of No Election Shares, then (x) each Stock Election Share shall be converted into the right to receive the Stock Consideration, and (y) each No Election Share shall be converted into the right to receive (1) an amount in cash (without interest) equal to the product of the Cash Election Consideration, multiplied by a fraction, the numerator of which is the Shortfall Number and the denominator of which is the aggregate number of No Election Shares (such fraction, the “Shortfall Fraction”), and (2) a number of validly issued, fully paid and nonassessable shares of New Holdco Voting Common Stock equal to the product of the Stock Election Consideration multiplied by a fraction equal to one (1) minus the Shortfall Fraction, and (II) if the Shortfall Number exceeds the aggregate number of No Election Shares (the number of ▇▇▇▇▇ Common Shares by which the Shortfall Number exceeds the aggregate number of No Election Shares, the “Shortfall Excess”), then (x) each No Election Share shall be converted into the right to receive the Cash Election Consideration, and (y) each Stock Election Shares shall be converted into the right to receive (1) an amount in cash (without interest) equal to the product of the Cash Election Consideration, multiplied by a fraction, the numerator of which is the Shortfall Excess, and the denominator of which is the aggregate number of Stock Election Shares (such fraction, the “Excess Fraction”), and (2) a number of validly issued, fully paid and nonassessable shares of New Holdco Voting Common Stock equal to the product of the Stock Election Consideration multiplied by a fraction equal to one (1) minus the Excess Fraction.

(iii)          If the Cash Election Cap is equal to the Cash Election Total, then the foregoing clauses (i) and (ii) shall not apply, and each Cash Election Share shall be converted into the right to receive the Cash Election Consideration, and each Stock Election Share and each No Election Share shall be converted into the right to receive the Stock Consideration.

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(d)              Except as otherwise expressly provided herein, an Election shall be effective only if the Exchange Agent shall have received, no later than 5:00 p.m. New York time on the fifth (5th) Business Day prior to the Closing Date (or such later date as Mercury and ▇▇▇▇▇ shall agree) (the “Election Deadline”) (i) an Election Form covering the ▇▇▇▇▇ Common Shares to which such Election applies, executed and completed in accordance with the instructions set forth therein, and (ii) the ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof), or in the case of ▇▇▇▇▇ Book-Entry Securities, receipt of an “agent’s message” by the Exchange Agent (or such other evidence, if any, of transfer as the Exchange Agent may reasonably request) to which such Election Form applies.  An Election may be revoked or changed only by delivering to the Exchange Agent, prior to the Election Deadline, a written notice of revocation or, in the case of a change, a properly completed revised Election Form that identifies the ▇▇▇▇▇ Common Shares to which such revised Election Form applies.  Delivery to the Exchange Agent prior to the Election Deadline of a revised Election Form with respect to any ▇▇▇▇▇ Common Shares shall result in the revocation of all prior Election Forms with respect to all such ▇▇▇▇▇ Common Shares.  Subject to the terms of this Agreement, including any rules established pursuant to Section 2.3(e), and of the Election Form, the Exchange Agent, in consultation with both Mercury and ▇▇▇▇▇, shall have reasonable discretion to determine whether any election, revocation or change has been properly or timely made and to disregard immaterial defects in the Election Forms, and any good faith decision of the Exchange Agent regarding such matters shall be binding and conclusive.  None of Mercury, New Holdco, ▇▇▇▇▇ or the Exchange Agent shall be under any obligations to notify any Person of any defect in an Election Form.  Mercury shall use reasonable best efforts to announce the Election Deadline at least five (5) Business Days prior to the Election Deadline. Upon mutual agreement of Mercury and ▇▇▇▇▇ in writing on or prior to the Closing Date (but in all events before the Second Merger Effective Time), Election Forms submitted after the Election Deadline may be accepted and treated as effective, but only so long as all properly completed late Election Forms received by the Exchange Agent before the time specified in such writing for acceptance of late Election Forms (the “Late Election Time”) are accepted and treated as effective.  The Late Election Time must be a time at least one (1) hour after the execution of the writing in which Mercury and ▇▇▇▇▇ agree to accept such late Election Forms and will be no later than the Second Merger Effective Time.  Mercury and ▇▇▇▇▇ shall have no obligation to publicly announce or otherwise give notice to holders of ▇▇▇▇▇ Common Shares that a Late Election Time has been fixed or that late Election Forms will be accepted.  Neither Mercury nor ▇▇▇▇▇ shall be under any obligation to agree to accept any late Election Forms, and a determination to agree to accept any late Election Forms shall be made in the sole and absolute discretion of each of Mercury and ▇▇▇▇▇.  No late Election Forms will be accepted and treated as effective, unless Mercury and ▇▇▇▇▇ mutually agree to such treatment in writing in accordance with, and as expressly provided in, this Section 2.3(d).

Section 2.4            Mercury Stock Options and Other Stock-Based Awards.

(a)              Prior to the First Merger Effective Time, the Board of Directors of New Holdco, Mercury and the Mercury Board and the Compensation Committee of the Mercury Board shall take all actions necessary so that, as of the First Merger Effective Time:

(i)            each Mercury Stock Option that is outstanding immediately prior to the First Merger Effective Time shall be assumed by New Holdco and become

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an option (a “Mercury Exchange Option”) to purchase, on the same terms and conditions (including applicable vesting requirements) as applied to each such Mercury Stock Option immediately prior to the First Merger Effective Time, the number of shares of New Holdco Voting Common Stock that is equal to the number of shares of Mercury Voting Common Stock subject to such Mercury Stock Option immediately prior to the First Merger Effective Time, at an exercise price per share of New Holdco Voting Common Stock equal to the exercise price for each such share of Mercury Voting Common Stock subject to such Mercury Stock Option immediately prior to the First Merger Effective Time (including applicable vesting, exercise and expiration provisions); and

(ii)           each share of Mercury Restricted Stock and each right of any kind, contingent or accrued, to receive shares of Mercury Voting Common Stock or benefits measured in whole or in part by the value of a number of shares of Mercury Voting Common Stock granted by Mercury outstanding immediately prior to the First Merger Effective Time (including Mercury DSUs, restricted stock units, phantom units, deferred stock units, stock equivalents and dividend equivalents), other than Mercury Stock Options (each, other than Mercury Stock Options, a “Mercury Stock-Based Award”), shall be assumed by New Holdco and become an award, on the same terms and conditions (including applicable vesting requirements and deferral provisions) as applied to each such Mercury Stock-Based Award immediately prior to the First Merger Effective Time, with respect to the number of shares of New Holdco Voting Common Stock that is equal to the number of shares of Mercury Voting Common Stock subject to the Mercury Stock-Based Award immediately prior to the First Merger Effective Time (a “Mercury Exchange Stock-Based Award”).  For the avoidance of doubt, shares of Mercury Voting Common Stock issued in connection with the settlement of Mercury Stock-Based Awards which vest on or prior to the First Merger Effective Time (including vested Mercury Restricted Stock) shall be treated in the manner set forth in Section 2.1(a).

(b)              New Holdco shall file, no later than fifteen (15) days after the First Merger Effective Time, an effective registration statement on Form S-8 (or any successor or other appropriate form) under the Securities Act to register shares of New Holdco Voting Common Stock issuable upon exercise of the Mercury Exchange Options and ▇▇▇▇▇ Exchange Options and settlement of Mercury Exchange Stock-Based Awards and ▇▇▇▇▇ Exchanged Stock-Based Awards.

Section 2.5            ▇▇▇▇▇ Share Options and Other Share-Based Awards.  Prior to the Second Merger Effective Time, the Board of Directors of New Holdco, ▇▇▇▇▇ and the ▇▇▇▇▇ Board and the Compensation Committee of the ▇▇▇▇▇ Board shall take all actions necessary so that:

(a)              each ▇▇▇▇▇ Share Option that is outstanding immediately prior to the Second Merger Effective Time shall be assumed by New Holdco and become, as of the Second Merger Effective Time, an option (a “▇▇▇▇▇ Exchange Option”) to purchase, on the same terms and conditions (including applicable vesting, exercise and expiration provisions) as applied to

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each such ▇▇▇▇▇ Share Option immediately prior to the Second Merger Effective Time, shares of New Holdco Voting Common Stock, except that (i) the number of shares of New Holdco Voting Common Stock subject to the ▇▇▇▇▇ Exchange Option shall equal the product of the number of ▇▇▇▇▇ Class A Shares that were subject to such ▇▇▇▇▇ Share Option immediately prior to the Second Merger Effective Time multiplied by the ▇▇▇▇▇ Exchange Ratio, with the result rounded down to the nearest whole number and (ii) the per share exercise price of each such ▇▇▇▇▇ Exchange Option will be equal to the quotient determined by dividing the exercise price per share at which such ▇▇▇▇▇ Share Option was exercisable immediately prior to the Second Merger Effective Time by the ▇▇▇▇▇ Exchange Ratio, with the result rounded up to the nearest whole cent;

(b)              each share of ▇▇▇▇▇ Restricted Shares and each right of any kind, contingent or accrued, to receive shares of ▇▇▇▇▇ Class A Shares or benefits measured in whole or in part by the value of a number of ▇▇▇▇▇ Class A Shares granted by ▇▇▇▇▇ outstanding immediately prior to the Second Merger Effective Time (including restricted stock units, phantom units, deferred stock units, stock equivalents and dividend equivalents), other than ▇▇▇▇▇ Share Options (each, other than ▇▇▇▇▇ Share Options, a “▇▇▇▇▇ Share-Based Award”), shall become, as of the Second Merger Effective Time, an award, on the same terms and conditions (including applicable vesting requirements) as applied to each such ▇▇▇▇▇ Share-Based Award immediately prior to the Second Merger Effective Time, with respect to the number of shares of New Holdco Voting Common Stock that is equal to the product of the number of ▇▇▇▇▇ Class A Shares that were subject to such ▇▇▇▇▇ Share-Based Award immediately prior to the Second Merger Effective Time multiplied by the ▇▇▇▇▇ Exchange Ratio (a “▇▇▇▇▇ Exchange Share-Based Award”).  For the avoidance of doubt, ▇▇▇▇▇ Class A Shares issued in connection with the settlement of ▇▇▇▇▇ Share-Based Awards which vest on or prior to the Second Merger Effective Time (including vested ▇▇▇▇▇ Restricted Shares) shall be treated in the manner set forth in Section 2.2(a); and

(c)              if the employment of a holder of a ▇▇▇▇▇ Exchange Option or ▇▇▇▇▇ Exchange Share-Based Award is involuntarily terminated by New Holdco or any of its Subsidiaries within twelve (12) months after the Second Merger Effective Time (other than for Cause (as defined below)), all of the then unvested ▇▇▇▇▇ Exchange Options or ▇▇▇▇▇ Exchange Share-Based Awards held by such holder shall become fully vested upon such termination and, in the case of a ▇▇▇▇▇ Exchange Option, shall be exercisable for a period of thirty (30) days following the effective date of such termination (or, with respect to a ▇▇▇▇▇ Exchange Option that has vested prior to such termination, such longer period as may be applicable to such ▇▇▇▇▇ Exchange Option upon such termination of employment, in accordance with the terms and conditions of such ▇▇▇▇▇ Exchange Option as of the Second Merger Effective Time). For purposes of this Section 2.5(c), the term “Cause” means, with respect to any holder, such holder (i) has been convicted of, or entered a pleading of guilty or nolo contendre (or its equivalent in the applicable jurisdiction) to any criminal offense (whether or not in connection with the performance by the employee of his or her obligations and duties to New Holdco and/or any of its Subsidiaries), excluding offenses under road traffic laws, or misdemeanor offenses, that are subject only to a fine or non-custodial penalty; (ii) has willfully failed to perform the duties properly assigned to him or her by New Holdco or any of its Subsidiaries, and such holder has

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the physical capacity to perform such duties; or (iii) has engaged in gross negligence or willful misconduct with respect to New Holdco or any of its Subsidiaries.

Section 2.6            Exchange of Mercury Shares.  Pursuant to Section 13.1-719.1 of the VSCA, each certificate that, immediately prior to the First Merger Effective Time, represented shares of Mercury Voting Common Stock or shares of Mercury Non-Voting Common Stock, and all shares of Mercury Voting Common Stock and Mercury Non-Voting Common Stock held in book-entry form immediately prior to the First Merger Effective Time, shall, from and after the First Merger Effective Time, represent an equal number of shares of New Holdco Voting Common Stock and New Holdco Non-Voting Common Stock, respectively.

Section 2.7            Exchange of ▇▇▇▇▇ Shares.

(a)              Prior to the Mailing Date, Mercury shall appoint an agent reasonably acceptable to ▇▇▇▇▇ (the “Exchange Agent”) to act as paying and exchange agent, including for purposes of (i) receiving Election Forms and determining, in accordance with this Article II, the form of Merger Consideration to be received by each holder of ▇▇▇▇▇ Common Shares and (ii) exchanging ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) or ▇▇▇▇▇ Book-Entry Securities for the Merger Consideration.  On the Closing Date, Mercury or New Holdco shall deposit or cause to be deposited, with the Exchange Agent, for the benefit of the holders of ▇▇▇▇▇ Certificates and ▇▇▇▇▇ Book-Entry Securities, (i) shares of New Holdco Voting Common Stock sufficient in order for the Exchange Agent to distribute the Stock Election Consideration, and (ii) an amount of cash sufficient in order for the Exchange Agent to distribute the Cash Election Consideration.  In addition, New Holdco shall deposit with the Exchange Agent, as necessary from time to time after the Second Merger Effective Time, any dividends or other distributions payable pursuant to Section 2.7(g) and cash in lieu of any fractional shares payable pursuant to Section 2.7(e).  The shares of New Holdco Voting Common Stock and cash deposited with the Exchange Agent for the benefit of the holders of ▇▇▇▇▇ Common Shares are collectively referred to herein as the “▇▇▇▇▇ Exchange Fund”.  In connection with the foregoing, Mercury and New Holdco shall enter into an Exchange Agent Agreement with the Exchange Agent, in a form reasonably acceptable to ▇▇▇▇▇, setting forth the procedures to be used in determining, in accordance with this Article II, the form of Merger Consideration to be received by each holder of ▇▇▇▇▇ Common Shares, and accomplishing the deliveries and other actions contemplated by this Section 2.7.

(b)              Promptly after the Closing Date, New Holdco shall cause the Exchange Agent to mail to each holder of record of ▇▇▇▇▇ Common Shares, to the extent the holder thereof has not submitted ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) or ▇▇▇▇▇ Book-Entry Securities with an Election Form prior to the Closing Date, a letter of transmittal in a form prepared by Mercury and reasonably acceptable to ▇▇▇▇▇ (a “▇▇▇▇▇ Letter of Transmittal”) (which shall specify that the delivery shall be effected, and risk of loss and title shall pass, only upon proper delivery of the ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) or transfer of the ▇▇▇▇▇ Book-Entry Securities to the Exchange Agent and which shall otherwise be in customary form and shall include customary provisions with respect to delivery of an “agent’s message” regarding the book-entry transfer of ▇▇▇▇▇ Book-Entry Securities) and instructions for use in effecting the surrender of ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) or ▇▇▇▇▇ Book-Entry Securities in exchange for the Merger Consideration.

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(c)              Each holder of ▇▇▇▇▇ Common Shares that have been converted into the right to receive the Merger Consideration shall be entitled to receive, upon (i) surrender to the Exchange Agent of a ▇▇▇▇▇ Certificate (or affidavit of loss in lieu thereof), together with a properly completed ▇▇▇▇▇ Letter of Transmittal, or (ii) receipt of an “agent’s message” by the Exchange Agent (or such other evidence, if any, of transfer as the Exchange Agent may reasonably request) in the case of book-entry transfer of ▇▇▇▇▇ Book-Entry Securities, the Merger Consideration in respect of the ▇▇▇▇▇ Common Shares represented by a ▇▇▇▇▇ Certificate (or affidavit of loss in lieu thereof)  or ▇▇▇▇▇ Book-Entry Security.  The shares of New Holdco Voting Common Stock constituting part of the Merger Consideration shall be in uncertificated book-entry form, unless a physical certificate is requested by a holder of ▇▇▇▇▇ Common Shares or is otherwise required under applicable Law.  The Exchange Agent shall accept such ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) or ▇▇▇▇▇ Book-Entry Securities upon compliance with such reasonable terms and conditions as the Exchange Agent may impose to effect an orderly exchange thereof in accordance with normal exchange practices.  If any Merger Consideration is to be paid to a Person other than the Person in whose name the applicable ▇▇▇▇▇ Common Shares surrendered in exchange therefor is registered, it shall be a condition to such exchange that (i) either such ▇▇▇▇▇ Certificate shall be properly endorsed or such ▇▇▇▇▇ Certificate (or affidavit of loss in lieu thereof)  shall otherwise be in proper form for the transfer or such ▇▇▇▇▇ Book-Entry Security shall be properly transferred, and (ii) the Person requesting such exchange shall pay to New Holdco any transfer Taxes or other Taxes required by reason of the payment of such consideration to a Person other than that of the registered holder of the ▇▇▇▇▇ Certificate (or ▇▇▇▇▇ Common Shares specified in an affidavit of loss in lieu thereof) and/or ▇▇▇▇▇ Book-Entry Security so surrendered, or such Person shall establish to the reasonable satisfaction of New Holdco that such Tax has been paid or is not applicable.

(d)              From and after the Second Merger Effective Time, until surrendered as contemplated by this Section 2.7, each ▇▇▇▇▇ Certificate and/or ▇▇▇▇▇ Book-Entry Security shall be deemed to represent only the right to receive upon such surrender, in each case together with a duly executed and properly completed ▇▇▇▇▇ Letter of Transmittal, certificates or evidence of shares in book-entry form representing the Merger Consideration that the holder of such ▇▇▇▇▇ Certificate and/or ▇▇▇▇▇ Book-Entry Security is entitled to receive pursuant to Section 2.1(b), and any cash payment that such holder is entitled to receive pursuant to Section 2.7(e) and Section 2.7(g).  No interest will be paid or will accrue on any such consideration.  The issuance or payment of the Merger Consideration and the payment of any cash payment required to be made pursuant to Section 2.7(e) in respect of ▇▇▇▇▇ Common Shares in accordance with the terms of this Agreement shall be deemed issued and paid in full satisfaction of all rights pertaining to such ▇▇▇▇▇ Common Shares (other than the right to receive dividends or other distributions, if any, in accordance with Section 2.7(g)).

(e)              No certificates or book-entry securities representing less than one share of New Holdco Voting Common Stock shall be issued in the Second Merger as a result of the conversion provided for in Section 2.1(b), but in lieu thereof each ▇▇▇▇▇ Shareholder otherwise entitled to a fractional share of New Holdco Voting Common Stock (after aggregating the total number of shares of New Holdco Voting Common Stock that such ▇▇▇▇▇ Shareholder has the right to receive pursuant to Section 2.1(b)) shall be entitled to receive from New Holdco, in accordance with the provisions of this Section 2.7(e), a cash payment in lieu of such fractional

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shares equal to (i) the fraction of a share of New Holdco Voting Common Stock, as applicable, that such ▇▇▇▇▇ Shareholder would otherwise be entitled to multiplied by (ii) the average daily volume weighted average price of the Mercury Voting Common Stock on the NYSE for the five consecutive trading days immediately prior to the Closing Date.  The parties acknowledge that payment of the cash consideration in lieu of issuing fractional shares was not separately bargained-for consideration but merely represents a mechanical rounding off for purposes of avoiding the expense and inconvenience to New Holdco that would otherwise be caused by the issuance of fractional shares.

(f)              After the Second Merger Effective Time, there shall be no further transfer on the records of ▇▇▇▇▇ of ▇▇▇▇▇ Common Shares which have been converted, pursuant to this Agreement, into the right to receive the consideration set forth herein, and if any ▇▇▇▇▇ Certificates (or affidavits of loss in lieu thereof) and/or ▇▇▇▇▇ Book-Entry Securities, together with a duly executed and properly completed ▇▇▇▇▇ Letter of Transmittal, are presented to the Exchange Agent, New Holdco or the Surviving Company for transfer they shall be cancelled and exchanged, without interest, for the Merger Consideration received by the No Election Shares as provided in Section 2.3(c) (together with any cash in lieu of fractional shares pursuant to Section 2.7(e)).

(g)              No dividends or other distributions with respect to New Holdco Common Stock with a record date after the Second Merger Effective Time shall be paid to the holder of any unsurrendered ▇▇▇▇▇ Common Shares with respect to the shares of New Holdco Common Stock issuable hereunder, and all such dividends and other distributions shall be paid by New Holdco to the Exchange Agent and shall be included in the ▇▇▇▇▇ Exchange Fund, in each case until the surrender of such ▇▇▇▇▇ Certificate (or affidavit of loss in lieu thereof) or ▇▇▇▇▇ Book-Entry Security in accordance with this Agreement.  Subject to applicable Laws, following surrender of any such ▇▇▇▇▇ Certificate or ▇▇▇▇▇ Book-Entry Security (or affidavit of loss in lieu thereof) there shall be paid to the holder thereof, without interest, (i) the amount of dividends or other distributions with a record date after the Second Merger Effective Time theretofore paid with respect to such shares of New Holdco Common Stock to which such holder is entitled pursuant to this Agreement and (ii) at the appropriate payment date, the amount of dividends or other distributions with a record date after the Second Merger Effective Time but prior to such surrender and with a payment date subsequent to such surrender payable with respect to such shares of New Holdco Common Stock.

(h)              None of Mercury, New Holdco, Merger Sub 1, Merger Sub 2, or ▇▇▇▇▇ shall be liable to any Person in respect of any New Holdco Common Shares (or dividends or distributions with respect thereto) for any amount required to be delivered to a public official pursuant to any applicable abandoned property, escheat or similar Laws.

(i)               If any ▇▇▇▇▇ Certificate shall have been lost, stolen or destroyed, upon such Person’s (i) making of an affidavit of that fact claiming such certificate to be lost, stolen or destroyed, (ii) delivery to New Holdco of a bond of indemnity in an amount and upon terms reasonably satisfactory to New Holdco, and (iii) execution and delivery of a ▇▇▇▇▇ Letter of Transmittal, New Holdco will pay, in exchange for such lost, stolen or destroyed certificate, the amount and type of consideration to be paid in respect of each ▇▇▇▇▇ Common Share represented by such certificate in accordance with the terms of this Agreement.

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(j)               Any portion of the ▇▇▇▇▇ Exchange Fund that remains unclaimed by the holders of ▇▇▇▇▇ Common Shares twelve (12) months after the Closing Date shall be returned to New Holdco, upon demand, and any such holder who has not exchanged ▇▇▇▇▇ Common Shares for the Merger Consideration in accordance with this Section 2.7 prior to that time shall thereafter look only to New Holdco for payment of the Merger Consideration, and any dividends and distributions with respect thereto pursuant to Section 2.7(g) and any cash in lieu of fractional shares pursuant to Section 2.7(e), in respect of such shares without any interest thereon.

Section 2.8            Withholding Rights.  Each of New Holdco, Mercury, the Surviving Corporation, ▇▇▇▇▇, the Surviving Company and any of their respective Subsidiaries (and any agent acting on behalf of any of them, including the Exchange Agent) shall be entitled to deduct and withhold from the consideration otherwise payable under this Agreement such amounts as are required to be deducted or withheld with respect to the making of such payment under any provision of federal, state, local or non-U.S. Tax Law.  Any such withheld amounts (i) shall be remitted by New Holdco, Mercury, the Surviving Corporation, ▇▇▇▇▇, the Surviving Company or any Subsidiary of any of them (or any agent acting on behalf of any of them, including the Exchange Agent), as the case may be, to the appropriate Governmental Entity and (ii) shall be treated for all purposes of this Agreement as having been paid to the Person in respect of which such deduction and withholding was made.

Section 2.9            Adjustments.  In the event that, at any time during the period from the date hereof to the Second Merger Effective Time, ▇▇▇▇▇ or Mercury, as applicable, changes (or establishes a record date for changing) the number of ▇▇▇▇▇ Common Shares issued and outstanding, or the number of shares of Mercury Common Stock issued and outstanding, as a result of a stock-split, stock dividend, recapitalization, subdivision, reclassification, combination, exchange of shares or any similar transaction, in each case other than pursuant to transactions contemplated by this Agreement, then the Merger Consideration shall be appropriately and proportionally adjusted to reflect fully the effect of such change.

Section 2.10          Dissenting Shares.    Pursuant to the ▇▇▇▇▇ LLC Agreement, the holders of each ▇▇▇▇▇ Common Share are entitled to rights of appraisal in the event of a merger of ▇▇▇▇▇ that would give rise to appraisal rights under the DGCL if ▇▇▇▇▇ were a Delaware corporation and the holders of ▇▇▇▇▇ Common Shares were stockholders of such corporation.  Accordingly, and notwithstanding anything in this Agreement to the contrary, with respect to each ▇▇▇▇▇ Common Share to which the holder thereof would be entitled to demand appraisal pursuant to Section 262 of the DGCL, if ▇▇▇▇▇ were a Delaware corporation and the holders of ▇▇▇▇▇ Common Shares were stockholders of such corporation, and shall have properly demanded appraisal in compliance with the provisions of Section 262 of the DGCL (each, a “▇▇▇▇▇ Dissenting Share”), if any, such holder shall be entitled to payment, solely from the Surviving Company, of the fair value of the ▇▇▇▇▇ Dissenting Shares to the extent permitted by and in accordance with the provisions of Section 262 of the DGCL; provided, however, that (a) if any holder of ▇▇▇▇▇ Dissenting Shares, under the circumstances permitted by and in accordance with the DGCL, affirmatively withdraws its demand for appraisal of such ▇▇▇▇▇ Dissenting Shares, or (b) if any holder of ▇▇▇▇▇ Dissenting Shares takes or fails to take any action the consequence of which is that such holder is not entitled to payment for its shares under the DGCL, such holder or holders (as the case may be) shall forfeit the right to appraisal of such ▇▇▇▇▇ Common Shares and

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such ▇▇▇▇▇ Common Shares shall thereupon cease to constitute ▇▇▇▇▇ Dissenting Shares and such ▇▇▇▇▇ Common Shares shall be deemed to be No Election Shares and converted into and represent only the right to receive the Cash Election Consideration and/or the Stock election Consideration in accordance with Section 2.3(c).  ▇▇▇▇▇ shall give Mercury prompt notice of any demands received by ▇▇▇▇▇ for appraisal of ▇▇▇▇▇ Common Shares, withdrawals of such demands and any other instruments served pursuant to the ▇▇▇▇▇ LLC Agreement and Section 262 of the DGCL and shall give Mercury the opportunity to participate in all negotiations and proceedings with respect thereto. ▇▇▇▇▇ shall not, without the prior written consent of Mercury, make any payment with respect to, or settle or offer to settle, any such demands.

ARTICLE III

REPRESENTATIONS AND WARRANTIES OF ▇▇▇▇▇

Except (a) as specifically disclosed in a correspondingly numbered section of the disclosure letter (the “▇▇▇▇▇ Disclosure Letter”) delivered by ▇▇▇▇▇ to Mercury prior to the execution of this Agreement (it being acknowledged and agreed that disclosure of any item in any section or subsection of the ▇▇▇▇▇ Disclosure Letter shall be deemed disclosed with respect to any section or subsection of this Agreement to the extent the applicability of such disclosure is reasonably apparent on its face), or (b) as disclosed in the ▇▇▇▇▇ SEC Documents as publicly filed by ▇▇▇▇▇ with the SEC prior to the date of this Agreement (excluding any risk factor disclosures contained in such documents under the heading “Risk Factors” and any disclosure of risks or other matters included in any “forward-looking statements” disclaimer or other statements that are cautionary, predictive or forward-looking in nature), ▇▇▇▇▇ hereby represents and warrants to Mercury as follows:

Section 3.1            Company Organization.

(a)              ▇▇▇▇▇ is a limited liability company duly organized, validly existing and in good standing under the Laws of the State of Delaware.  ▇▇▇▇▇ has the limited liability company power and authority to own or lease all of its properties and assets and to carry on its business as it is now being conducted, and is duly licensed or qualified to do business in each jurisdiction in which the nature of the business conducted by it or the character or location of the properties and assets owned or leased by it makes such licensing or qualification necessary, in each case, except where the failure to have such power or authority or to be so licensed or qualified would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇.

(b)              Complete copies of the certificate of formation and the ▇▇▇▇▇ LLC Agreement (the “▇▇▇▇▇ Organizational Documents”), as in effect as of the date of this Agreement, have previously been made available to Mercury.

(c)              Each of ▇▇▇▇▇’ Subsidiaries (i) is duly organized and validly existing under the Laws of its jurisdiction of organization, (ii) is duly licensed or qualified to do business and in good standing in all jurisdictions where its ownership or leasing of property or the conduct of its business requires it to be so qualified and (iii) has all requisite corporate or comparable power and authority to own or lease its properties and assets and to carry on its business as now

17

conducted, in each case, except where the failure to be so duly organized, validly existing, duly licensed or qualified or to have such power or authority would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇.  Section 3.1(c) of the ▇▇▇▇▇ Disclosure Letter sets forth as of the date of this Agreement the name of each ▇▇▇▇▇ Subsidiary, the percentage ownership represented by such capital stock or other equity ownership interest and the jurisdiction of incorporation or formation of such ▇▇▇▇▇ Subsidiary.

(d)              As of the date of this Agreement, ▇▇▇▇▇ does not hold any interests, either directly or indirectly, in any entities (other than the shares or other equity interests in the Subsidiaries of ▇▇▇▇▇ as set forth on Section 3.1(c) of the ▇▇▇▇▇ Disclosure Letter).

Section 3.2            Capitalization.

(a)              As of the date hereof, the authorized shares representing limited liability company interests of ▇▇▇▇▇ consists solely of (i) 5,000,000 ▇▇▇▇▇ Preferred Shares, and (ii) 200,000,000 ▇▇▇▇▇ Common Shares, consisting of (A) 100,000,000 ▇▇▇▇▇ Class A Shares; (B) 50,000,000 ▇▇▇▇▇ Class B Shares; and (C) 50,000,000 ▇▇▇▇▇ Class C Shares.  As of the close of business on March 17, 2014 (the “Capitalization Date”) 34,495,750 ▇▇▇▇▇ Class A Shares were issued and outstanding, 20,901,726 ▇▇▇▇▇ Class B Shares were issued and outstanding, 2 ▇▇▇▇▇ Class C Shares were issued and outstanding and no ▇▇▇▇▇ Preferred Shares were issued or outstanding.  From the close of business on the Capitalization Date through the date hereof, there have been no issuances of ▇▇▇▇▇ Common Shares or ▇▇▇▇▇ Preferred Shares other than (i) issuances of ▇▇▇▇▇ Class A Shares or ▇▇▇▇▇ Class C Shares upon the conversion of ▇▇▇▇▇ Class B Shares or issuances of ▇▇▇▇▇ Class A Shares upon the conversion of ▇▇▇▇▇ Class C Shares, or (ii) issuances of ▇▇▇▇▇ Class A Shares pursuant to the exercise or settlement of ▇▇▇▇▇ Equity Grants outstanding as of the Capitalization Date.  As of the date of this Agreement, 4,947,659 ▇▇▇▇▇ Class A Shares are held in ▇▇▇▇▇’ treasury and no other shares are owned, directly or indirectly, by ▇▇▇▇▇ or any of ▇▇▇▇▇’ Subsidiaries.  All of the issued and outstanding ▇▇▇▇▇ Common Shares have been duly authorized and validly issued, are fully paid, nonassessable, and free of preemptive rights, and have been issued in compliance with all applicable securities Laws.  Except (i) for the right of holders of ▇▇▇▇▇ Class B Shares to convert to ▇▇▇▇▇ Class A Shares or ▇▇▇▇▇ Class C Shares, (ii) the right of holders of ▇▇▇▇▇ Class C Shares to convert into ▇▇▇▇▇ Class A Shares and (iii) as set forth in Section 3.2(b), none of ▇▇▇▇▇ nor any of its Subsidiaries has or is bound by any outstanding subscriptions, options, warrants, calls, commitments or agreements of any character calling for the sale or issuance of any shares representing limited liability company interests or any other equity securities of ▇▇▇▇▇ or any rights to purchase or otherwise receive any shares of capital stock or any other equity securities of ▇▇▇▇▇, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such shares, interests or securities.  Except as set forth in Section 3.2(b), as of the date hereof, there are no options, restricted stock or other equity-based awards issued by ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary currently outstanding under the ▇▇▇▇▇ Benefit Plans or otherwise.  There are no outstanding bonds, debentures, notes or other Indebtedness of ▇▇▇▇▇ having the right to vote (or convertible into, or exchangeable for, securities having the right to vote) on any matter on which holders of shares representing limited liability company interests may vote.  There are no outstanding agreements or other obligations of ▇▇▇▇▇ or any of its Subsidiaries requiring the

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registration for sale of any ▇▇▇▇▇ Common Shares, ▇▇▇▇▇ Preferred Shares or other equity interests in ▇▇▇▇▇ or any of its Subsidiaries.

(b)              Section 3.2(b) of the ▇▇▇▇▇ Disclosure Letter sets forth, as of the close of business on the Capitalization Date, the outstanding options to purchase ▇▇▇▇▇ Class A Shares issued under the ▇▇▇▇▇ LTIPs (“▇▇▇▇▇ Share Options”) and the restricted stock awards of ▇▇▇▇▇ Class A Shares outstanding under the ▇▇▇▇▇ LTIPs (“▇▇▇▇▇ Restricted Shares”, and together with the ▇▇▇▇▇ Share Options, the “▇▇▇▇▇ Equity Grants”), indicating (x) with respect to each grant of ▇▇▇▇▇ Restricted Shares, the date of grant, the number of shares of ▇▇▇▇▇ Restricted Shares issued and any applicable vesting schedule, and (y) with respect to each ▇▇▇▇▇ Share Option, the date of grant, the number of ▇▇▇▇▇ Class A Shares that are reserved with respect to such ▇▇▇▇▇ Share Option and the exercise price thereof, the portion of each such ▇▇▇▇▇ Share Option that is vested, any applicable vesting schedule and the expiration date.  Since the close of business on the Capitalization Date, no ▇▇▇▇▇ Equity Grants have been issued, made or granted.

(c)              Except as would not, either individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇, (x) all of the issued and outstanding shares of capital stock or other equity ownership interests of each ▇▇▇▇▇ Subsidiary, other than the ▇▇▇▇▇ Licensee Companies and the ▇▇▇▇▇ Non-Managed Companies, are owned by ▇▇▇▇▇, either directly or through ownership of another wholly owned ▇▇▇▇▇ Subsidiary, free and clear of any liens, claims, mortgages, encumbrances, pledges, security interests, equities or charges of any kind (“Liens”) (other than Permitted Liens), and all of such shares or equity ownership interests are duly authorized and validly issued, are fully paid, nonassessable, and free of preemptive rights, and have been issued in compliance with all applicable securities Laws and (y) none of ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary has or is bound by any outstanding subscriptions, options, warrants, calls, commitments or agreements of any character calling for the sale or issuance of any shares of capital stock or any other equity security of any ▇▇▇▇▇ Subsidiary or any rights to purchase or otherwise receive any shares of capital stock or any other equity security of such Subsidiary, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such securities. ▇▇▇▇▇ directly or indirectly owns that number and percentage of issued and outstanding shares of capital stock or other equity ownership interests of each of the ▇▇▇▇▇ Non-Managed Companies and each of the ▇▇▇▇▇ Licensee Companies, free and clear of all Liens, as set forth on Section 3.2(c) of the ▇▇▇▇▇ Disclosure Letter.

Section 3.3            Authority; No Violation.

(a)              ▇▇▇▇▇ has the requisite limited liability company power and authority to execute and deliver this Agreement and to consummate the transactions contemplated hereby.  The execution and delivery of this Agreement and the consummation by ▇▇▇▇▇ of the transactions contemplated hereby have been duly and validly authorized by all necessary limited liability company actions on the part of ▇▇▇▇▇.  Except for the Required ▇▇▇▇▇ Vote, the calling of the ▇▇▇▇▇ Shareholder Meeting, and the filing of the Certificate of Second Merger with the DSS, no limited liability company proceedings on the part of ▇▇▇▇▇ or vote, consent or approval of the ▇▇▇▇▇ Shareholders is necessary to adopt this Agreement or to consummate the transactions contemplated hereby.  This Agreement has been duly and validly executed and delivered by ▇▇▇▇▇ and (assuming due authorization, execution and delivery by Mercury, New Holdco,

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Merger Sub 1 and Merger Sub 2) constitutes the valid and binding obligation of ▇▇▇▇▇, enforceable against ▇▇▇▇▇ in accordance with its terms (except as may be limited by bankruptcy, insolvency, moratorium, reorganization or similar Laws affecting the rights of creditors generally and the availability of equitable remedies).  On or prior to the date hereof, the ▇▇▇▇▇ Board unanimously adopted resolutions (i) determining that this Agreement and the transactions contemplated hereby, including the Second Merger, are consistent with, and will further the business strategies and goals of ▇▇▇▇▇ and are advisable, fair to, and in the best interests of, ▇▇▇▇▇ and the ▇▇▇▇▇ Shareholders, (ii) approving and declaring the advisability of this Agreement and the transactions contemplated hereby, including the Second Merger, and (iii) subject to the terms and conditions of Section 6.10, recommending that the ▇▇▇▇▇ Shareholders vote to adopt this Agreement.

(b)              None of the execution and delivery of this Agreement or the other Transaction Documents, nor the consummation of the transactions contemplated hereby or thereby, nor compliance by ▇▇▇▇▇ with any of the terms or provisions hereof or thereof will (i) violate any provision of the ▇▇▇▇▇ Organizational Documents or (ii) assuming that the consents, approvals and filings referred to in clauses (i) through (iv) of Section 3.5 are duly obtained and/or made, (A) violate any Law or Order applicable to ▇▇▇▇▇, any of its Subsidiaries or any of their respective properties or assets, (B) violate, conflict with, require any consent under, result in a breach of any provision of or the loss of any benefit under, constitute a default (or an event which, with notice or lapse of time, or both, would constitute a default) under, result in the termination of or a right of termination or cancellation under, accelerate the performance required by, or change adversely any right or obligation under any of the terms, conditions or provisions of any note, bond, mortgage, indenture, deed of trust, license, lease, agreement, contract or other binding instrument or obligation, whether written or unwritten (collectively, “Contracts”), to which ▇▇▇▇▇ or any of its Subsidiaries is a party, or (C) result in the creation of any Lien (other than a Permitted Lien) upon any of the respective properties or assets of ▇▇▇▇▇ or any of its Subsidiaries, except, with respect to clause (ii), as would not be reasonably likely to have, either individually or in the aggregate, a Material Adverse Effect on ▇▇▇▇▇.

Section 3.4            SEC Filings.  Since May 2, 2013, ▇▇▇▇▇, and from January 1, 2013 through August 23, 2013 LIN TV Corp. (“▇▇▇▇▇ TV”), have filed with, or furnished to, the SEC all forms, reports and filings required to be filed or furnished by them with the SEC under the Securities Act and Exchange Act (all forms, reports and filings filed or furnished by ▇▇▇▇▇ with the SEC since May 2, 2013, and by ▇▇▇▇▇ TV from January 1, 2013 through August 23, 2013, the “▇▇▇▇▇ SEC Documents”).  As of the time of filing with, or furnishing to, the SEC (or, if amended or superseded by a filing prior to the date of this Agreement, then on the date of such filing):  (i) each of the ▇▇▇▇▇ SEC Documents complied in all material respects with the applicable requirements of the Securities Act or the Exchange Act (as the case may be), and (ii) none of the ▇▇▇▇▇ SEC Documents contained any untrue statement of a material fact or omitted to state a material fact required to be stated therein or necessary in order to make the statements therein, in the light of the circumstances under which they were made, not misleading.

Section 3.5            Consents and Approvals.  None of the execution and delivery of this Agreement or any of the other Transaction Documents, nor the consummation of the

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transactions contemplated hereby or thereby, nor compliance by any of the parties to such agreements with any of the terms or provisions hereof or thereof will require ▇▇▇▇▇ or any of its Affiliates to make, deliver or obtain any notice or Permit with, to or from any court, administrative agency or commission or other governmental authority or instrumentality or applicable self-regulatory organization (each a “Governmental Entity”) prior to or as of the Second Merger Effective Time in connection with the execution and delivery of this Agreement and any of the Transaction Documents and the consummation of the transactions contemplated hereby and thereby, except for (i) the filing by ▇▇▇▇▇ of the Certificate of Second Merger with, and the acceptance of the Certificate of Second Merger by, the DSS, (ii) any notices or filings under the ▇▇▇▇-▇▇▇▇▇-▇▇▇▇▇▇ Antitrust Improvements Act of 1976, as amended (the “HSR Act”), (iii) the filing of the FCC Applications and obtaining the FCC Consent, together with any reports, or informational filings required in connection therewith under the Communications Act and the FCC Rules, (iv) any filings under the Securities Act or the Exchange Act, including the Joint Proxy Statement/Prospectus, or pursuant to the rules of the NYSE, and (v) any such notice or Permit the failure of which to make, deliver or obtain would not be reasonably likely to have, either individually or in the aggregate, a Material Adverse Effect on ▇▇▇▇▇ and would not be reasonably likely to prevent or materially delay the consummation by ▇▇▇▇▇ of the Second Merger.

Section 3.6            Financial Statements.

(a)              The consolidated financial statements of ▇▇▇▇▇ or ▇▇▇▇▇ TV, as applicable, and their respective Subsidiaries contained in the ▇▇▇▇▇ SEC Documents have been prepared in all material respects in accordance with GAAP applied on a consistent basis during the periods presented, except as otherwise noted therein and, subject, in the case of interim unaudited financial statements, to the absence of footnotes and normal year-end adjustments which will not be material, either individually or in the aggregate.  Such consolidated financial statements fairly present, in all material respects, the consolidated financial position of ▇▇▇▇▇ or ▇▇▇▇▇ TV, as applicable, and its Subsidiaries as of the dates thereof and the consolidated results of their operations, cash flow and changes in their stockholders equity for the periods reflected therein, except as otherwise noted therein and, subject, in the case of interim unaudited financial statements, to the absence of footnotes and normal year-end adjustments which will not be material, either individually or in the aggregate.  Such consolidated financial statements complied, as of their respective dates of filing with the SEC (or, if amended or superseded by a filing prior to the date of this Agreement, then on the date of such filing), in all material respects with published rules and regulations of the SEC with respect thereto.  Such consolidated financial statements have been prepared from, and are in accordance with, the books and records of ▇▇▇▇▇ or ▇▇▇▇▇ TV, as applicable, and its Subsidiaries.

Section 3.7            Broker’s Fees.  Neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary has employed any broker, investment banker or finder or incurred any liability for any broker’s fees, commissions or finder’s fees or other similar fees or commissions in connection with the Mergers or other transactions contemplated by this Agreement or the other Transaction Documents, other than ▇.▇. ▇▇▇▇▇▇ Securities LLC (“JPM”), and the agreement with respect to such engagement has previously been made available to Mercury.

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Section 3.8            Absence of Certain Changes or Events.  Between December 31, 2013 and the date hereof, (i) ▇▇▇▇▇ and its Subsidiaries have conducted their respective businesses in all material respects in the ordinary course, and (ii) none of ▇▇▇▇▇ nor any of its Subsidiaries has taken any action that would require the consent of Mercury pursuant to Section 5.2 had such action occurred after the date of this Agreement and prior to the Closing.  Between December 31, 2013 and the date hereof, there has not been any event, circumstance, change, effect, development, condition or occurrence that, individually or in the aggregate, would be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇.

Section 3.9            Legal Proceedings.  Except as would not reasonably be likely to have, either individually or in the aggregate, a Material Adverse Effect on ▇▇▇▇▇, there are no (i) actions, claims, suits, arbitrations, investigations or proceedings (each, an “Action”) pending (or, to the Knowledge of ▇▇▇▇▇, threatened) against ▇▇▇▇▇ or any of its Subsidiaries, or any of their respective properties, at law or in equity, or (ii) orders, judgments, injunctions, awards, stipulations, decrees or writs handed down, adopted or imposed by, including any consent decree, settlement agreement or similar written agreement with, any Governmental Entity (collectively, “Orders”), against ▇▇▇▇▇ or any of its Subsidiaries or any of their respective properties.

Section 3.10          Taxes.

(a)              Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇:  (i) ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) and each of its Subsidiaries have timely filed all Tax Returns that were required to be filed, and all such Tax Returns were correct and complete in all respects and prepared in compliance with applicable Laws; (ii) ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) and each of its Subsidiaries have paid in full on a timely basis all Taxes due and payable, whether or not shown on any Tax Return, and have made adequate provision in accordance with GAAP for any Taxes not yet payable; (iii) ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) and each of its Subsidiaries have complied in all respects with all applicable Laws relating to the payment, collection, withholding and remittance of Taxes (including information reporting requirements), including with respect to payments made to any employee, independent contractor, creditor, stockholder or other third party, and have timely collected, deducted or withheld and paid over to the appropriate Governmental Entity all amounts required to be so collected, deducted or withheld and paid over in accordance with applicable Laws; (iv) there is no outstanding assessment or deficiency of Tax asserted in writing against ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries; (v) neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries has been informed in writing by any jurisdiction that the jurisdiction believes that ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or the Subsidiary, as applicable, is or may be subject to taxation by that jurisdiction; (vi) there are no Liens with respect to Taxes upon any of the assets or properties of ▇▇▇▇▇ or any of its Subsidiaries, other than Permitted Liens; (vii) neither ▇▇▇▇▇ nor any of its Subsidiaries is a party to, is bound by or has an obligation under any Tax indemnity, Tax sharing, Tax allocation or similar agreement; and (viii) neither ▇▇▇▇▇ nor any of its Subsidiaries will be required to include any item of income in, or exclude any item of deduction from, taxable income for a taxable period (or portion thereof) ending after the Closing Date as a result of any (A) adjustment pursuant to Section 481 of the Code (or any analogous provision of state, local or

22

non-U.S. Law) for a taxable period ending on or before the Closing Date, (B) “closing agreement” as described in Section 7121 of the Code (or any analogous provision of state, local or non-U.S. Law) executed on or prior to the Closing Date, (C) installment sale, intercompany transaction or open transaction disposition made or entered into on or prior to the Closing Date, (D) prepaid amount received on or prior to the Closing Date or (E) election by ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries under Section 108(i) of the Code (or any similar provision of state, local or non-U.S. Law).

(b)              Neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries:  (i) has waived any statute of limitations with respect to Taxes or agreed to extend the period for assessment or collection of any Taxes, which waiver or extension is still in effect; (ii) has requested any extension of time within which to file any Tax Return, which Tax Return has not yet been filed; (iii) has executed or filed any power of attorney with any taxing authority, which is still in effect; (iv) has any liability for any Taxes of any Person (other than ▇▇▇▇▇ or its Subsidiaries) under Treasury Regulation Section 1.1502-6 (or any similar provision of law in any jurisdiction), as a transferee or successor, by contract or otherwise; or (v) is subject to a private letter ruling of the IRS or comparable rulings of any other taxing authority.  No examination or audit of any Tax Return of ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries, or with respect to any Taxes due from ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries, by any taxing authority is in progress or threatened.

(c)              ▇▇▇▇▇ and each of its Subsidiaries have made available to Mercury complete and accurate copies of all U.S. federal and applicable state and local income and other material Tax Returns filed for taxable years ending on or after, and other material reports or agreements to the extent they relate to Taxes (which could include examination reports, closing agreements, settlement agreements and statements of deficiencies assessed against or agreed to by ▇▇▇▇▇ or any of its Subsidiaries) received or entered into since, December 31, 2010.

(d)              Neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries has been a member of an affiliated group filing a consolidated federal income Tax Return (other than a group the common parent of which was ▇▇▇▇▇ TV).

(e)              ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) has not been a United States real property holding corporation within the meaning of Section 897(c)(2) of the Code during the applicable period specified in Section 897(c)(l)(A)(ii) of the Code.

(f)              Neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries has distributed to its shareholders or security holders stock or securities of a controlled corporation, nor has stock or securities of ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries been distributed in a transaction to which Section 355 of the Code applies.

(g)              Neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries has participated in any “listed transaction” within the meaning of Treasury Regulation Section 1.6011-4, or any other “reportable transaction” within the meaning of such Treasury Regulation.

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(h)              ▇▇▇▇▇ is properly classified as a partnership for U.S. federal income tax purposes (and not as an association or a publicly traded partnership taxable as a corporation under Section 7704 of the Code) and has been properly treated as such since its formation.

(i)               Neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries has taken or agreed to take any action nor is ▇▇▇▇▇ aware of any agreement, plan or other circumstance that would prevent the First Merger and the Second Merger, taken together, from qualifying as a transaction described in Section 351 of the Code.

(j)               ▇▇▇▇▇ has disclosed to Mercury all material facts relating to (i) the merger of ▇▇▇▇▇ TV with and into ▇▇▇▇▇ on July 30, 2013 and (ii) the classification of ▇▇▇▇▇ as a partnership for U.S. federal income tax purposes.

(k)              As of December 31, 2012, ▇▇▇▇▇ TV had net operating loss carryforwards of approximately $276 million for U.S. federal income tax purposes (the “▇▇▇▇▇ NOL Carryforwards”).  As of July 30, 2013, none of the ▇▇▇▇▇ NOL Carryforwards was subject to any limitation under Section 382 or 384 of the Code, Treasury Regulation Sections 1.1502-15 or 1.1502-21, or otherwise.

Section 3.11          Employee Benefits.

(a)              Section 3.11(a) of the ▇▇▇▇▇ Disclosure Letter includes a complete list of all material ▇▇▇▇▇ Benefit Plans and all Material ▇▇▇▇▇ Employment Agreements.

(b)              With respect to each ▇▇▇▇▇ Benefit Plan, ▇▇▇▇▇ has delivered or made available to Mercury a true, correct and complete copy of:  (i) each writing constituting a part of such ▇▇▇▇▇ Benefit Plan; (ii) the current summary plan description, if any (in each case, whether or not required to be furnished under ERISA); (iii) the most recent annual financial report, if any; (iv) the most recent actuarial report, if any; (v) the most recent determination letter from the IRS, if any; (vi) each trust agreement, group annuity contract, group insurance contract, administrative service agreement, fidelity bond, and fiduciary liability insurance policy relating to any such ▇▇▇▇▇ Benefit Plan, if any; (vii) the most recent nondiscrimination test reports for each applicable ▇▇▇▇▇ Benefit Plan; and (viii) all material communications received in writing from or sent to the IRS, the Pension Benefit Guaranty Corporation, the Department of Labor, or any other Governmental Entity.  ▇▇▇▇▇ has delivered or made available to Mercury a correct and complete copy of each Material ▇▇▇▇▇ Employment Agreement.

(c)              Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, all contributions required to be made to any ▇▇▇▇▇ Benefit Plan by applicable Law or regulation or by any plan document or other contractual undertaking, and all premiums due or payable prior to the Closing with respect to insurance policies funding any ▇▇▇▇▇ Benefit Plan have been, or by the Closing will have been, timely made or paid in full.

(d)              Except as would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇, (i) with respect to each ▇▇▇▇▇ Benefit Plan and ▇▇▇▇▇ Employment Agreement, ▇▇▇▇▇ and its Subsidiaries have complied, and are now in

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compliance, in all respects, with all provisions of ERISA, the Code and all Laws and regulations applicable to such ▇▇▇▇▇ Benefit Plans, (ii) each ▇▇▇▇▇ Benefit Plan and ▇▇▇▇▇ Employment Agreement has been administered in all respects in accordance with its terms, (iii) none of ▇▇▇▇▇, its Subsidiaries and its ERISA Affiliates nor any other person, including any fiduciary, has engaged in any “prohibited transaction” (as defined in Section 4975 of the Code or Section 406 of ERISA), which would reasonably be expected to subject any of the ▇▇▇▇▇ Benefit Plans or their related trusts, ▇▇▇▇▇, any of its Subsidiaries, any of its ERISA Affiliates or any person that ▇▇▇▇▇ or any of its Subsidiaries or ERISA Affiliates has an obligation to indemnify, to any Tax or penalty imposed under Section 4975 of the Code or Section 502 of ERISA, and (iv) ▇▇▇▇▇ does not have any liability for any excise tax imposed by any Section of Chapter 43 of the Code.

(e)              Section 3.11(e) of the ▇▇▇▇▇ Disclosure Letter identifies each ▇▇▇▇▇ Benefit Plan that is intended to be a “qualified plan” within the meaning of Section 401(a) of the Code (“▇▇▇▇▇ Qualified Plans”).  The IRS has issued a favorable determination letter with respect to each ▇▇▇▇▇ Qualified Plan and the related trust that has not been revoked or ▇▇▇▇▇ is entitled to rely on a favorable opinion issued by the IRS, and, to the Knowledge of ▇▇▇▇▇, there are no existing circumstances and no events have occurred that would reasonably be expected to adversely affect the qualified status of any ▇▇▇▇▇ Qualified Plan or the related trust that cannot be corrected without material liability to ▇▇▇▇▇.

(f)              Section 3.11(f) of the ▇▇▇▇▇ Disclosure Letter lists each ▇▇▇▇▇ Benefit Plan that is subject to Title IV of ERISA or Section 412 or Section 430 of the Code (each, a “▇▇▇▇▇ Pension Plan”).  With respect to each ▇▇▇▇▇ Pension Plan, (i) such plan is not in “at risk status” as defined in Section 430(i) of the Code; and (ii) each such plan satisfies the minimum funding standards under Sections 412 and 302 of the Code and ERISA, respectively, and no waiver of such funding has been sought or obtained.  No liability under Title IV of ERISA, Section 302 of ERISA or Section 412 or Section 430 of the Code has been or is reasonably expected to be incurred by ▇▇▇▇▇ or any of its ERISA Affiliates (other than for the payment of premiums), and there are no premium payments which have become due that are unpaid.

(g)              No ▇▇▇▇▇ Benefit Plan is a Multiemployer Plan or a plan that has two (2) or more contributing sponsors at least two of whom are not under common control, within the meaning of Section 4063 of ERISA (a “Multiple Employer Plan”) and none of ▇▇▇▇▇ and its Subsidiaries nor any of their respective ERISA Affiliates has, at any time during the last six (6) years, (i) contributed to or been obligated to contribute to any Multiemployer Plan or Multiple Employer Plan or (ii) incurred, or reasonably expects to incur, any liability to a Multiemployer Plan as a result of a complete or partial withdrawal from such Multiemployer Plan.

(h)              ▇▇▇▇▇ and its Subsidiaries have no liability for life, health, medical or other welfare benefits to former employees or beneficiaries or dependents thereof, except for health continuation coverage as required by Section 4980B of the Code or Part 6 of Title I of ERISA and at no expense to ▇▇▇▇▇ and its Subsidiaries.  No ▇▇▇▇▇ Benefit Plan is a “funded welfare plan” within the meaning of Section 419 of the Code.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, any ▇▇▇▇▇ Benefit Plan or ▇▇▇▇▇ Employment Agreement that provides deferred compensation that is subject to Section 409A of the Code has been operated and maintained in substantial compliance

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with, and the document(s) evidencing such plan substantially comply with, Section 409A of the Code, including all guidance and regulations issued thereunder.

(i)               Neither the execution nor the delivery of this Agreement nor the consummation of the transactions contemplated by this Agreement will, either alone or in conjunction with any other event (whether contingent or otherwise), (i) result in any payment or benefit becoming due or payable, or required to be provided, to any director, employee or independent contractor of ▇▇▇▇▇ or any of its Subsidiaries, (ii) increase the amount or value of any benefit or compensation otherwise payable or required to be provided to any such director, employee or independent contractor, (iii) result in the acceleration of the time of payment, vesting or funding of any such benefit or compensation, or (iv) result in any payment or benefit that will or may be made by ▇▇▇▇▇ or its Subsidiaries that may be characterized as an “excess parachute payment” within the meaning of Section 280G(b)(1) of the Code.  No person is entitled to receive any additional payment (including any tax gross-up or other payment) from ▇▇▇▇▇ or any of its Subsidiaries as a result of the imposition of excess taxes required by section 4999 of the Code or any taxes required by section 409A of the Code

(j)               Section 3.11(j) of the ▇▇▇▇▇ Disclosure Letter contains a true and complete list of all collective bargaining agreements, memoranda of understanding or other tariff, trade, union, collective or similar agreements or arrangements to which ▇▇▇▇▇ or any of its Subsidiaries is a party or to which any of their current or former employees is subject (collectively, the “▇▇▇▇▇ Labor Agreements”).  ▇▇▇▇▇ has provided or made available to Mercury true and complete copies of each ▇▇▇▇▇ Labor Agreement.  No material labor strike or organized work stoppage against ▇▇▇▇▇ or any of its Subsidiaries has occurred during the past two (2) years, is currently occurring, or, to the Knowledge of ▇▇▇▇▇, is threatened.  There are no material disputes pending or, to the Knowledge of ▇▇▇▇▇, threatened, between ▇▇▇▇▇ or any of its Subsidiaries and any of their employees, directors, consultants or independent contractors.  No labor organization or group of employees of ▇▇▇▇▇ or any of its Subsidiaries has made a pending demand for recognition or certification, and there are no representation or certification proceedings or petitions seeking a representation proceeding presently pending or, to the Knowledge of ▇▇▇▇▇, threatened to be brought or filed, with the National Labor Relations Board or any other labor relations tribunal or authority.  To the Knowledge of ▇▇▇▇▇, there are no current union organization activities or representation questions involving employees, of ▇▇▇▇▇ or any of its Subsidiaries.

(k)              Except as would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇, each of ▇▇▇▇▇ and its Subsidiaries is in compliance with all ▇▇▇▇▇ Labor Agreements and applicable Laws respecting employment and employment practices, immigration, terms and conditions of employment, discrimination, workers’ compensation, wages and hours, the collection and payment of withholding or social security taxes, and occupational safety and health.

(l)               Except as would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇, none of ▇▇▇▇▇ or any of its Subsidiaries has any liability with respect to any misclassification of any person as an independent contractor, temporary employee, leased employee or any other servant or agent compensated other than through reportable wages (as an employee) paid by ▇▇▇▇▇ or any of its Subsidiaries (each, a

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“▇▇▇▇▇ Contingent Worker”) and no ▇▇▇▇▇ Contingent Worker has been improperly excluded from any ▇▇▇▇▇ Benefit Plan.

(m)            Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, there are no pending or, to the Knowledge of ▇▇▇▇▇, threatened, actions, suits or claims with respect to any ▇▇▇▇▇ Benefit Plan or the assets or any fiduciary thereof (in that Person’s capacity as a fiduciary of such ▇▇▇▇▇ Benefit Plan), other than ordinary course claims for benefits brought by participants or beneficiaries.  There are no audits, inquiries or proceedings pending or, to the Knowledge of ▇▇▇▇▇, threatened, by the IRS, Department of Labor, or other Governmental Entity with respect to any ▇▇▇▇▇ Benefit Plan.

Section 3.12          Compliance with Law; Permits.

(a)              ▇▇▇▇▇ and each of its Subsidiaries is in compliance with and is not in default under or in material violation of any applicable federal, state, local or foreign or provincial law, statute, ordinance, rule, regulation, judgment, order, injunction, decree, award or agency requirement of or undertaking to or agreement with any Governmental Entity (collectively, “Laws” and each, a “Law”) applicable to any of them or any of their applicable businesses or operations (other than Tax Laws, which are the subject of Section 3.10), except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇.

(b)              Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, (i) ▇▇▇▇▇ and its Subsidiaries have all Permits that are reasonably necessary to enable ▇▇▇▇▇ and its Subsidiaries to carry on their businesses as they are now being conducted, (ii) all such Permits are in full force and effect, and (iii) ▇▇▇▇▇ and its Subsidiaries are not in violation or breach of, or default under, any of the terms and conditions of its Permits.

(c)              The ▇▇▇▇▇ Subsidiaries identified on Section 3.12(c) of the ▇▇▇▇▇ Disclosure Letter are the holders of the ▇▇▇▇▇ FCC Licenses identified thereon, which constitute all of the ▇▇▇▇▇ FCC Licenses of the ▇▇▇▇▇ Stations.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, the ▇▇▇▇▇ FCC Licenses are in effect in accordance with their terms and have not been revoked, suspended, canceled, rescinded, terminated or expired.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, ▇▇▇▇▇ and the ▇▇▇▇▇ Subsidiaries (i) operate each ▇▇▇▇▇ Station and have operated each ▇▇▇▇▇ Station in compliance with the Communications Act and the FCC Rules and the applicable ▇▇▇▇▇ FCC Licenses, (ii) have timely filed all material registrations and reports required to have been filed with the FCC relating to the ▇▇▇▇▇ FCC Licenses, (iii) have paid or caused to be paid all FCC regulatory fees due in respect of each ▇▇▇▇▇ Station, and (iv) have completed or caused to be completed the construction of all facilities or changes contemplated by any of the ▇▇▇▇▇ FCC Licenses or construction Permits issued to modify the ▇▇▇▇▇ FCC Licenses.  To the Knowledge of ▇▇▇▇▇, there are no material applications, petitions, proceedings, or other material actions, complaints or investigations, pending or threatened before the FCC relating to the ▇▇▇▇▇ Stations, other than proceedings affecting broadcast stations generally.  Except as may be permitted by Section 6.3(f)(iii), none of ▇▇▇▇▇ nor any of the ▇▇▇▇▇ Subsidiaries, nor any of the ▇▇▇▇▇ Stations, has

27

entered into a tolling agreement or otherwise waived any statute of limitations relating to the ▇▇▇▇▇ Stations during which the FCC may assess any fine or forfeiture or take any other action or agreed to any extension of time with respect to any FCC investigation or proceeding.  There is not (i) pending, or, to the Knowledge of ▇▇▇▇▇, threatened, any action by or before the FCC to revoke, suspend, cancel, rescind or materially adversely modify any such ▇▇▇▇▇ FCC License (other than proceedings to amend the FCC Rules of general applicability) or (ii) issued or outstanding, by or before the FCC, any (A) order to show cause, (B) notice of violation, (C) notice of apparent liability or (D) order of forfeiture, in each case, against the ▇▇▇▇▇ Stations, ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary with respect to the ▇▇▇▇▇ Stations that would reasonably be expected to result in any action described in the foregoing clause (i) with respect to such ▇▇▇▇▇ FCC Licenses.  The ▇▇▇▇▇ FCC Licenses have been issued for the terms expiring as indicated on Section 3.12(c) of the ▇▇▇▇▇ Disclosure Letter and the ▇▇▇▇▇ FCC Licenses are not subject to any material condition except for those conditions appearing on the face of the ▇▇▇▇▇ FCC Licenses and conditions applicable to broadcast licenses generally or otherwise disclosed in Section 3.12(c) of the ▇▇▇▇▇ Disclosure Letter.  Except as set forth in Section 3.12(c) of the ▇▇▇▇▇ Disclosure Letter, neither ▇▇▇▇▇’ entry into this Agreement nor the consummation of the transactions contemplated hereby will require any grant or renewal of any waiver granted by the FCC applicable to ▇▇▇▇▇ or for any of the ▇▇▇▇▇ Stations.

Section 3.13          Certain Contracts.

(a)              Except for this Agreement and the Transaction Documents and any agreements contemplated hereby or thereby, as of the date hereof, neither ▇▇▇▇▇ nor any of its Subsidiaries is a party to or bound by:

(i)            any Contract relating to material Indebtedness of ▇▇▇▇▇ or any of its Subsidiaries (other than such Contracts between ▇▇▇▇▇ and its wholly owned Subsidiaries);

(ii)           any Contract under which ▇▇▇▇▇ or any of its Subsidiaries has directly, or indirectly, made any loan, capital contribution or other investment in, any Person (other than (w) any such Contract pursuant to which there are no outstanding obligations, (x) extensions of credit in the ordinary course of business, (y) investments in marketable securities in the ordinary course of business, and (z) investments by ▇▇▇▇▇ or its wholly owned Subsidiaries in wholly owned Subsidiaries of ▇▇▇▇▇);

(iii)          any Contract that limits or purports to limit or restrict in any material respect the ability of ▇▇▇▇▇ or any of its Subsidiaries or Affiliates (including New Holdco and its Subsidiaries after the Second Merger) to compete in any business or geographic area;

(iv)          any material partnership, joint venture, limited liability company or similar Contract;

(v)           any Contract that is a local marketing agreement, joint sales agreement, shared services agreement or similar agreement;

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(vi)          any Contract relating to Program Rights under which it would reasonably be expected that ▇▇▇▇▇ and its Subsidiaries would make annual payments of $250,000 or more during any twelve (12) month period or the remaining term of such Contract;

(vii)         any network affiliation Contract or similar Contract;

(viii)        any Contract relating to cable or satellite transmission or retransmission with MVPDs with more than 10,000 paid subscribers with respect to each ▇▇▇▇▇ Station;

(ix)          any material Barter Agreement;

(x)           any material Contract with a Governmental Entity;

(xi)          any Contract for the acquisition, sale, lease or license of any material business or properties or assets of or by ▇▇▇▇▇ or any of its Subsidiaries outside of the ordinary course of business (by merger, purchase or sale of assets or stock) entered into since July 1, 2010 or any Contract for any acquisition of any material business or properties or assets by ▇▇▇▇▇ or any of its Subsidiaries pursuant to which ▇▇▇▇▇ or any of its Subsidiaries has any outstanding “earn-out” or other obligation to pay consideration;

(xii)         any Contract governing a ▇▇▇▇▇ Related Party Transaction;

(xiii)        any Contract that would be a “material contract” (as such term is defined in Item 601(b)(10) of Regulation S-K promulgated by the SEC) of ▇▇▇▇▇;

(xiv)        any registration rights agreements related to securities of ▇▇▇▇▇; or

(xv)         any other Contract or series of related Contracts under which it would reasonably be expected that ▇▇▇▇▇ and its Subsidiaries would receive or make annual payments of $1,000,000 or more during any twelve (12) month period or the remaining term of such Contract;

(the Contracts of the type described in clauses (i) through (xiv) above being referred to herein as the “▇▇▇▇▇ Material Contracts”).  Each ▇▇▇▇▇ Material Contract (including all amendments and supplements thereto) as in effect as of the date hereof has heretofore been made available to Mercury.

(b)              Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, with respect to each of the ▇▇▇▇▇ Material Contracts, (i) except to the extent it has expired in accordance with its terms, such ▇▇▇▇▇ Material Contract is valid and binding on ▇▇▇▇▇ or the ▇▇▇▇▇ Subsidiaries, as applicable (except as may be limited by bankruptcy, insolvency, moratorium, reorganization or similar Laws affecting the rights of creditors generally and the availability of equitable remedies), (ii) none of ▇▇▇▇▇ or any of the ▇▇▇▇▇ Subsidiaries or, to the Knowledge of the ▇▇▇▇▇, any other party to such ▇▇▇▇▇ Material Contract, is in material breach or material violation of, or in material default under, such ▇▇▇▇▇ Material Contract, and (iii) to the Knowledge of ▇▇▇▇▇, no event has occurred which would

29

result in such a material breach or material violation of, or a material default under, such ▇▇▇▇▇ Material Contract.

Section 3.14          Undisclosed Liabilities.  Neither ▇▇▇▇▇ nor any of its Subsidiaries has any Liabilities, except for (i) those Liabilities that are reflected, accrued or reserved against in the consolidated balance sheet (or fairly summarized in the notes thereto) of ▇▇▇▇▇ as of December 31, 2013 included in the ▇▇▇▇▇’ Annual Report on Form 10-K for the year ended December 31, 2013 publicly filed with the SEC prior to the date hereof (including any notes thereto), (ii) Liabilities incurred in connection with this Agreement and the transactions contemplated hereby, (iii) Liabilities incurred in the ordinary course since December 31, 2013, (iv) Liabilities under the terms of any Contracts (excluding any Liabilities arising from breaches of any such Contracts), Permits or applicable Law binding on ▇▇▇▇▇ or any of its Subsidiaries, and (v) Liabilities which, individually or in the aggregate, would not reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇.

Section 3.15          Property.

(a)              Section 3.15(a) of the ▇▇▇▇▇ Disclosure Letter identifies, as of the date hereof:

(i)            all material real properties (by name and location) owned by ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary (the “▇▇▇▇▇ Owned Property”);

(ii)           all material leases, subleases and occupancy agreements for real properties and interests in real properties leased, subleased, occupied or operated by ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary as lessee, sublessee or occupant (such properties, the “▇▇▇▇▇ Leased Property” and such leases, subleases and occupancy agreements, the “▇▇▇▇▇ Lessee Agreements”).  The ▇▇▇▇▇ Owned Property and the ▇▇▇▇▇ Leased Property are referred to herein collectively as the “▇▇▇▇▇ Real Property”; and

(iii)          all material leases, subleases and occupancy agreements for ▇▇▇▇▇ Real Property to which ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary is a party as lessor, sublessor or other party granting an occupancy right (the “▇▇▇▇▇ Lessor Agreements”).  Each ▇▇▇▇▇ Lessee Agreement and ▇▇▇▇▇ Lessor Agreement (including all amendments and supplements thereto) as in effect on the date hereof has heretofore been made available to Mercury.

(b)              Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, (i) (x) ▇▇▇▇▇ or the ▇▇▇▇▇ Subsidiaries have good and valid title to the ▇▇▇▇▇ Owned Property, and a valid leasehold interest in, subleasehold interest in, or other occupancy right with respect to, the ▇▇▇▇▇ Leased Property, sufficient to allow each of ▇▇▇▇▇ and the ▇▇▇▇▇ Subsidiaries to conduct their business as currently conducted, and (y) there are no existing, pending, or to the Knowledge of ▇▇▇▇▇, threatened condemnation, eminent domain or similar proceedings affecting any of the ▇▇▇▇▇ Real Property, and (ii) with respect to each of the ▇▇▇▇▇ Lessee Agreements and ▇▇▇▇▇ Lessor Agreements, (x) such ▇▇▇▇▇ Lessee Agreement or ▇▇▇▇▇ Lessor Agreement is valid and binding on ▇▇▇▇▇ or the ▇▇▇▇▇ Subsidiaries, as applicable, (y) none of ▇▇▇▇▇ or any of the ▇▇▇▇▇ Subsidiaries or, to the Knowledge of the ▇▇▇▇▇, any other party to such ▇▇▇▇▇ Lessee Agreement or ▇▇▇▇▇ Lessor

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Agreement, is in breach or violation of, or in default under, such ▇▇▇▇▇ Lessee Agreement or ▇▇▇▇▇ Lessor Agreement and (z) to the Knowledge of ▇▇▇▇▇, no event has occurred which would result in such a breach or violation of, or a default under, such ▇▇▇▇▇ Lessee Agreement or ▇▇▇▇▇ Lessor Agreement.

(c)              Each of ▇▇▇▇▇ and the ▇▇▇▇▇ Subsidiaries, in respect of all of its material properties, assets and other rights that do not constitute the ▇▇▇▇▇ Real Property (other than Intellectual Property), (i) has good and valid title to all properties reflected in its books and records as owned by it free and clear of all Liens (other than Permitted Liens) and (ii) owns, has valid leasehold interests in or valid contractual rights to use, in all material respects, all of such properties, assets and other rights, tangible and intangible (other than Intellectual Property) used by its business, in each case, except for Permitted Liens.

Section 3.16          Environmental Matters.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, (i) ▇▇▇▇▇ and each of the ▇▇▇▇▇ Subsidiaries (1) is in compliance in all respects with all applicable Environmental Laws and (2) has obtained all Environmental Permits necessary for their operations as currently conducted, each of which is valid and in good standing, and has timely made all appropriate filings for issuance of such Environmental Permits; (ii) there have been no Releases of any Hazardous Materials at any real property currently owned, leased, operated or controlled by ▇▇▇▇▇ or any of the ▇▇▇▇▇ Subsidiaries or, to the Knowledge of ▇▇▇▇▇, at any real property formerly owned, leased, operated or controlled by ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of the ▇▇▇▇▇ Subsidiaries, in each case, that are reasonably likely to impose liability or other obligations on ▇▇▇▇▇ or any of the ▇▇▇▇▇ Subsidiaries under any Environmental Laws for any investigation, corrective action, remediation or monitoring with respect to such Releases; (iii) there are no Environmental Claims pending or, to the Knowledge of ▇▇▇▇▇, threatened against ▇▇▇▇▇ or any of the ▇▇▇▇▇ Subsidiaries; (iv) neither ▇▇▇▇▇ nor any of the ▇▇▇▇▇ Subsidiaries is party to any agreement, order, judgment, or decree by or with any Governmental Entity or third party imposing any liability or obligation on ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary under any Environmental Law; and (v) neither ▇▇▇▇▇ nor any of the ▇▇▇▇▇ Subsidiaries has retained or assumed, either contractually or by operation of law, any liability or obligation that could reasonably be expected to form the basis of any Environmental Claim, or any liability under any Environmental Law, against ▇▇▇▇▇ or any of the ▇▇▇▇▇ Subsidiaries.

Section 3.17          State Takeover Laws.  Assuming the accuracy of the representation and warranty set forth in Section 4.27, the ▇▇▇▇▇ Board has taken all action required to be taken by the ▇▇▇▇▇ Board to exempt this Agreement and the transactions contemplated hereby from any applicable “business combination” or any other takeover or anti-takeover statute under Delaware Law.

Section 3.18          Internal Controls.

(a)              The books and records of ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) and its Subsidiaries are and have been, since January 1, 2011, prepared and maintained in all material respects in a manner adequate for preparing audited financial statements in accordance with GAAP.  ▇▇▇▇▇ and its Subsidiaries have established and maintain internal control over financial reporting (as defined in and in accordance with the requirements of Rule 13a-15(f) of the

31

Exchange Act) effective to provide reasonable assurance regarding the reliability of the financial reporting and the preparation of financial statements for external purposes in accordance with GAAP, including that (i) all transactions are executed in accordance with management’s general or specific authorization, and (ii) access to their property and assets is permitted only in accordance with management’s general or specific authorization. With respect to the consolidated financial statements (including any related notes) contained or incorporated by reference in the ▇▇▇▇▇ SEC Documents, since January 1, 2011, there have been no material weaknesses or significant deficiencies identified in writing by ▇▇▇▇▇’ (including its predecessor, ▇▇▇▇▇ TV’s) independent registered public accountants or any material weaknesses or significant deficiencies identified in writing by ▇▇▇▇▇ (including its predecessor, ▇▇▇▇▇ TV) and reported to the ▇▇▇▇▇ Board  (including the board of directors of its predecessor ▇▇▇▇▇ TV) in the design or operation of internal controls of financial reporting utilized by ▇▇▇▇▇  (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries (including its predecessor, ▇▇▇▇▇ TV).

(b)                                         Since January 1, 2011, (i) neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any of its Subsidiaries nor any of their respective directors or executive officers has received or otherwise had or obtained knowledge of any material complaint, allegation, assertion or claim in writing regarding the accounting or auditing practices, procedures, methodologies or methods of ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries or their respective internal accounting controls, including any material complaint, allegation, assertion or claim that ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries has engaged in questionable accounting or auditing practices, and (ii) no attorney representing ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries, whether or not employed by ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries, has reported evidence of a material violation of securities Laws, breach of fiduciary duty or similar violation by ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any of its Subsidiaries or any of their respective officers, directors, employees or agents to the ▇▇▇▇▇ Board or any committee thereof or to the General Counsel or Chief Executive Officer of ▇▇▇▇▇ (including its predecessor, ▇▇▇▇▇ TV).

Section 3.19                             Insurance.  ▇▇▇▇▇ has made available to Mercury copies of all material insurance policies covering the assets, businesses, equipment, properties, operations, employees, officers and directors of ▇▇▇▇▇ and its Subsidiaries as of the date of this Agreement, a list of which is set forth on Section 3.18(a) of the ▇▇▇▇▇ Disclosure Letter.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, each such policy is in full force and effect and enforceable in accordance with its terms (except as may be limited by bankruptcy, insolvency, moratorium, reorganization or similar Laws affecting the rights of creditors generally and the availability of equitable remedies).  All premiums payable under all such policies have been paid or accrued, when due or within applicable grace periods, and ▇▇▇▇▇ and its Subsidiaries are otherwise in compliance in all material respects with the terms and conditions of all such policies.

Section 3.20                             Intellectual Property.

(a)                                         Section 3.20(a) of the ▇▇▇▇▇ Disclosure Letter sets forth a true, correct and complete list of patents and trademarks that are owned by and material to ▇▇▇▇▇ or the ▇▇▇▇▇ Subsidiaries and that are registered or subject to pending applications for registration. Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse

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Effect on ▇▇▇▇▇, ▇▇▇▇▇ or the Lares Subsidiaries own all right, title and interest in and to, free of all Liens other than Permitted Liens, or have a right to use, all Intellectual Property necessary for the conduct of the businesses of ▇▇▇▇▇ and the ▇▇▇▇▇ Subsidiaries taken as a whole as conducted as of the date of this Agreement (the “▇▇▇▇▇ IP”).  To the Knowledge of ▇▇▇▇▇, (i) each material registration included in ▇▇▇▇▇ IP and set forth in Section 3.20(a) of the ▇▇▇▇▇ Disclosure Letter is valid and enforceable and (ii) each material registration and material pending application for registration included in ▇▇▇▇▇ IP and set forth in Section 3.20(a) of the ▇▇▇▇▇ Disclosure Letter is subsisting.

(b)                                         To the Knowledge of ▇▇▇▇▇, (i) no ▇▇▇▇▇ IP owned by ▇▇▇▇▇ or a ▇▇▇▇▇ Subsidiary is being infringed, misappropriated or otherwise violated by any third party and (ii) neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary is infringing, misappropriating or otherwise violating any Intellectual Property owned by any third party, in each case with respect to clauses (i) and (ii), except as would not, individually or in the aggregate, reasonably be expected to result in a material liability for ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary.  To the Knowledge of ▇▇▇▇▇, (A) neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary has received notice of any claim alleging that ▇▇▇▇▇ or any Lares Subsidiary is infringing, misappropriating or otherwise violating any Intellectual Property owned by any third party during the past year, and (B) there are no claims against ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary presently pending, or threatened, alleging infringement, misappropriation or other violation of any third-party Intellectual Property.  Neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary is a party to any outstanding Order that restricts, in a way material to the business of ▇▇▇▇▇ and the ▇▇▇▇▇ Subsidiaries, the use or ownership of any ▇▇▇▇▇ IP owned or purported to be owned by ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary, and, to the Knowledge of ▇▇▇▇▇, neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary is otherwise subject to any such outstanding Order.

(c)                                          Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇, to the Knowledge of ▇▇▇▇▇, there is no pending, or threatened in writing, claim or dispute regarding or disputing the ownership, registrability or enforceability, or use by ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary, of any ▇▇▇▇▇ IP owned or purported to be owned by ▇▇▇▇▇ or a ▇▇▇▇▇ Subsidiary, excluding any office actions issued by a relevant Governmental Entity in the ordinary course of prosecution of any applications for registration of any Intellectual Property.

Section 3.21                             Related Party Transactions.   Except for Contracts, transactions and other arrangements that are solely among ▇▇▇▇▇ and its wholly owned Subsidiaries, or that relate solely to director or employee compensation and/or benefits in the ordinary course of business, no (x) officer or director of ▇▇▇▇▇ or any of its Subsidiaries, or (y) to the Knowledge of ▇▇▇▇▇, Affiliate of ▇▇▇▇▇ or any of such Affiliate’s Subsidiaries, or officer or director of such Affiliate, (i) is a party to any Contract, transaction or other arrangement with ▇▇▇▇▇ or any of its Subsidiaries or has any interest in any property or asset of ▇▇▇▇▇ or any of its Subsidiaries, or (ii) to the Knowledge of ▇▇▇▇▇, beneficially owns a controlling equity interest in a party of the type described in clause (i) above, in the case of clause (i) and (ii), that would be required to be disclosed under Item 404 of Regulation S-K promulgated under the Securities Act that have not been disclosed in the ▇▇▇▇▇ SEC Documents (any Contract, transaction or other arrangement of the type described in the preceding sentence, a “▇▇▇▇▇ Related Party Transaction”).

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Section 3.22                             Disclosure.  None of the information supplied or to be supplied by or on behalf of ▇▇▇▇▇ (a) for inclusion or incorporation by reference in the Form S-4 (including the Joint Proxy Statement/Prospectus) or (b) pursuant to Section 6.12 or Section 6.19 will contain any untrue statement of a material fact or omit to state any material fact required to be stated therein or necessary in order to make the statements therein, in the light of the circumstances under which they are made, not misleading, provided that no representation is made by ▇▇▇▇▇ with respect to statements made or incorporated by reference in the Form S-4 (including the Joint Proxy Statement/Prospectus), based on information supplied by Mercury for inclusion or incorporation by reference therein.

Section 3.23                             Certain Business Practices.  Since December 31, 2012, none of ▇▇▇▇▇ or any of its Subsidiaries, and (to the Knowledge of ▇▇▇▇▇) no director, officer, employee or agent of any of ▇▇▇▇▇ or its Subsidiaries with respect to any matter relating to any of ▇▇▇▇▇ or its Subsidiaries, has:  (a) used any funds for unlawful contributions, gifts, entertainment or other unlawful expenses relating to political activity; or (b) made any unlawful payment to foreign or domestic government officials or employees or to foreign or domestic political parties or campaigns or otherwise violated any provision of the Foreign Corrupt Practices Act of 1977, as amended, or the OECD Convention on Combating Bribery of Foreign Public Officials in International Business Transactions, as amended, except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on ▇▇▇▇▇.

Section 3.24                             Vote Required.    The affirmative vote of (a) holders of a majority of the votes entitled to be cast by the holders of the outstanding ▇▇▇▇▇ Class A Shares and the ▇▇▇▇▇ Class C Shares, voting together as a single class, and (b) holders of a majority of the outstanding ▇▇▇▇▇ Class B Shares, voting as a single class (collectively, the “Required ▇▇▇▇▇ Vote”), are the only votes of the holders of any class or series of ▇▇▇▇▇’ limited liability company interests, necessary to adopt this Agreement.

Section 3.25                             MVPD Matters.  Section 3.25 of the ▇▇▇▇▇ Disclosure Letter contains, as of the date hereof, a list of all retransmission consent agreements with MVPDs with more than 10,000 paid subscribers with respect to each ▇▇▇▇▇ Station.  To the Knowledge of ▇▇▇▇▇, ▇▇▇▇▇ or the applicable Lares Subsidiaries have entered into retransmission consent agreements with respect to each MVPD with more than 10,000 paid subscribers in any of the ▇▇▇▇▇ Stations’ Markets.  Since December 31, 2012 and until the date hereof, (x) no such MVPD has provided written notice to ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) or any ▇▇▇▇▇ Subsidiary of any material signal quality issue or has failed to respond to a request for carriage or, to the Knowledge of ▇▇▇▇▇, sought any form of relief from carriage of a ▇▇▇▇▇ Station from the FCC and (y) neither ▇▇▇▇▇ (including its predecessor ▇▇▇▇▇ TV) nor any ▇▇▇▇▇ Subsidiary has received any written notice from any such MVPD of such MVPD’s intention to delete a ▇▇▇▇▇ Station from carriage or to change such ▇▇▇▇▇ Station’s channel position.

Section 3.26                             Opinion of Financial Advisor.  The ▇▇▇▇▇ Board has received the opinion of JPM, to the effect that, as of the date of this Agreement and subject to the assumptions, qualifications and limitations set forth in such opinion, the Merger Consideration to be received by the holders of ▇▇▇▇▇ Common Shares (other than ▇▇▇▇▇ Cancelled Shares and ▇▇▇▇▇ Dissenting Shares) in the Second Merger pursuant to this Agreement is fair, from a

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financial point of view, to such holders.  ▇▇▇▇▇ will, following the execution of this Agreement, make available to Mercury, solely for informational purposes, a signed copy of such opinion.

Section 3.27                             ▇▇▇▇▇ Ownership of Mercury Capital Stock.  As of the date hereof, neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary “beneficially owns” (as such term is defined in Articles 14 and 14.1 of the VSCA) any shares of capital stock of Mercury or any rights to purchase or otherwise acquire any shares of capital stock or any other equity securities of Mercury, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such securities.  During the three (3) year period prior to the date of this Agreement, neither ▇▇▇▇▇ nor any ▇▇▇▇▇ Subsidiary “beneficially owned” (as such term is defined in Articles 14 and 14.1 of the VSCA) 10% or more of the outstanding shares of any class of Mercury Common Stock.

Section 3.28                             ▇▇▇▇▇ Non-Managed Companies and ▇▇▇▇▇ Licensees.  Mercury acknowledges that ▇▇▇▇▇ neither controls, nor necessarily has knowledge concerning the operations of, the ▇▇▇▇▇ Licensee Companies or the ▇▇▇▇▇ Non-Managed Companies.  Accordingly, the information provided in the ▇▇▇▇▇ Disclosure Letter respecting the ▇▇▇▇▇ Licensee Companies and the ▇▇▇▇▇ Non-Managed Companies may be incomplete or inaccurate, but solely as a matter of contract risk allocation, and taking into account the materiality qualifiers set forth therein, ▇▇▇▇▇ has nevertheless agreed to make the representations and warranties respecting the ▇▇▇▇▇ Licensee Companies and the ▇▇▇▇▇ Non-Managed Companies on the condition that Mercury acknowledge the limited amount of information available to ▇▇▇▇▇ respecting the ▇▇▇▇▇ Licensee Companies and the ▇▇▇▇▇ Non-Managed Companies.

Section 3.29                             No Other ▇▇▇▇▇ Representations and Warranties.  Except for the representations and warranties made by ▇▇▇▇▇ in this Article III (as qualified by the applicable items disclosed in the ▇▇▇▇▇ Disclosure Letter) or in any other Transaction Document, neither ▇▇▇▇▇ nor any other Person makes or has made any representation or warranty, expressed or implied, at law or in equity, with respect to or on behalf of ▇▇▇▇▇ or its Subsidiaries, their businesses, operations, assets, liabilities, financial condition, results of operations, future operating or financial results, estimates, projections, forecasts, plans or prospects (including the reasonableness of the assumptions underlying such estimates, projections, forecasts, plans or prospects) or the accuracy or completeness of any information regarding ▇▇▇▇▇ or its Subsidiaries or any other matter furnished or provided to Mercury or made available to Mercury in any “data rooms,” “virtual data rooms,” management presentations or in any other form in expectation of, or in connection with, this Agreement, any other Transaction Document or the transactions contemplated hereby or thereby.  ▇▇▇▇▇ and the ▇▇▇▇▇ Subsidiaries disclaim any other representations or warranties, whether made by the ▇▇▇▇▇ Shareholders, ▇▇▇▇▇, any ▇▇▇▇▇ Subsidiary or any of their respective Affiliates, officers, directors, employees, agents or representatives.  Except for the representations and warranties contained in this Article III (as qualified by the applicable items disclosed in the ▇▇▇▇▇ Disclosure Letter), ▇▇▇▇▇ and its Affiliates hereby disclaim all liability and responsibility for any representation, warranty, projection, forecast, statement, or information made, communicated, or furnished (orally or in writing) to Mercury or its Affiliates or representatives (including any opinion, information, projection, or advice that may have been or may be provided to Mercury by any director, officer, employee, agent, consultant, or representative of the ▇▇▇▇▇ Shareholders, ▇▇▇▇▇, any ▇▇▇▇▇

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Subsidiary or any of their respective Affiliates).  Mercury acknowledges and agrees that, except for the representations and warranties made by ▇▇▇▇▇ in this Article III (as qualified by the applicable items disclosed in the ▇▇▇▇▇ Disclosure Letter) or in any other Transaction Document, neither ▇▇▇▇▇ nor any other Person is making or has made any representations or warranty, expressed or implied, at law or in equity, with respect with respect to or on behalf of ▇▇▇▇▇ or its Subsidiaries, their businesses, operations, assets, liabilities, financial condition, results of operations, future operating or financial results, estimates, projections, forecasts, plans or prospects (including the reasonableness of the assumptions underlying such estimates, projections, forecasts, plans or prospects) or the accuracy or completeness of any information regarding ▇▇▇▇▇ or its Subsidiaries or any other matter furnished or provided to Mercury or made available to Mercury in any “data rooms,” “virtual data rooms,” management presentations or in any other form in expectation of, or in connection with, this Agreement, any other Transaction Document or the transactions contemplated hereby or thereby.  Mercury specifically disclaims that it is relying upon or has relied upon any such other representations or warranties that may have been made by any Person, and acknowledges and agrees that ▇▇▇▇▇ and its Affiliates have specifically disclaimed and do hereby specifically disclaim any such other representations and warranties.

ARTICLE IV

REPRESENTATIONS AND WARRANTIES OF MERCURY

Except (a) as specifically disclosed in a correspondingly numbered section of the disclosure letter (the “Mercury Disclosure Letter”) delivered by Mercury to ▇▇▇▇▇ prior to the execution of this Agreement (it being acknowledged and agreed that disclosure of any item in any section or subsection of the Mercury Disclosure Letter shall be deemed disclosed with respect to any section or subsection of this Agreement to the extent the applicability of such disclosure is reasonably apparent on its face), or (b) as disclosed in the Mercury SEC Documents publicly filed with the SEC prior to the date of this Agreement (excluding any risk factor disclosures contained in such documents under the heading “Risk Factors” and any disclosure of risks or other matters included in any “forward-looking statements” disclaimer or other statements that are cautionary, predictive or forward-looking in nature), Mercury hereby represents and warrants to ▇▇▇▇▇, as follows:

Section 4.1                                    Corporate Organization.

(a)                                         Mercury is a corporation duly organized, validly existing and in good standing under the Laws of the Commonwealth of Virginia, New Holdco is a corporation duly organized, validly existing and in good standing under the Laws of the Commonwealth of Virginia, Merger Sub 1 is a corporation duly organized, validly existing and in good standing under the Laws of the Commonwealth of Virginia and Merger Sub 2 is a limited liability company duly organized, validly existing and in good standing under the Laws of the State of Delaware.  Mercury has the corporate power and authority to own or lease all of its properties and assets and to carry on its business as it is now being conducted, and is duly licensed or qualified to do business in each jurisdiction in which the nature of the business conducted by it or the character or location of the properties and assets owned or leased by it makes such licensing or qualification necessary, in each case, except where the failure to have such power or

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authority or to be so licensed or qualified would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on Mercury.

(b)                                         Complete copies of the articles of incorporation and bylaws of Mercury (the “Mercury Organizational Documents”), as in effect as of the date of this Agreement, have been made available to ▇▇▇▇▇.

(c)                                          Each of Mercury’s Subsidiaries (i) is duly organized and validly existing under the Laws of its jurisdiction of organization, (ii) is duly qualified to do business and in good standing in all jurisdictions where its ownership or leasing of property or the conduct of its business requires it to be so qualified, and (iii) has all requisite corporate or comparable power and authority to own or lease its properties and assets and to carry on its business as now conducted, in each case, except where the failure to be so duly organized, validly existing, duly licensed or qualified or to have such power or authority would not, individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on Mercury.  Section 4.1(c) of the Mercury Disclosure Letter sets forth as of the date of this Agreement the name of each Mercury Subsidiary, the percentage ownership represented by such capital stock or other equity ownership interest and the jurisdiction of incorporation or formation of such Mercury Subsidiary.

(d)                                         Each of New Holdco, Merger Sub 1 and Merger Sub 2 was formed solely for the purpose of engaging in the transactions contemplated by this Agreement.  All of the equity interests of New Holdco are owned directly by Mercury and all of the equity interests of Merger Sub 1 and Merger Sub 2 are owned directly by New Holdco.  Except for the obligations or liabilities incurred in connection with its organization and the transactions contemplated by this Agreement (including the Transaction Financing), New Holdco and Merger Sub 1 have not, and will not have prior to the First Merger Effective Time, and Merger Sub 2 has not, and will not have prior to the Second Merger Effective Time, incurred, directly or indirectly through any subsidiary or Affiliate, any obligations or liabilities or engaged in any business activities of any type or kind whatsoever or entered into any agreements or arrangements with any Person.

(e)                                          As of the date of this Agreement, Mercury does not hold any interests, either directly or indirectly, in any other entities (other than the shares or other equity interests in Subsidiaries of Mercury as set forth on Schedule 4.1(c) of the Mercury Disclosure Letter).

Section 4.2                                    Capitalization.

(a)                                         As of the date of this Agreement, the authorized capital stock of Mercury consists solely of 400,000,000 shares of Mercury Voting Common Stock, 400,000,000 shares of Mercury Non-Voting Common Stock, and 50,000,000 shares of Preferred Stock, with no par value (“Mercury Preferred Stock”).  As of the close of business on the Capitalization Date, 87,733,937 shares of Mercury Voting Common Stock were issued and outstanding and 828,885 shares of Mercury Non-Voting Common Stock were issued and outstanding and no shares of Mercury Preferred Stock were issued and outstanding.  From the close of business on the Capitalization Date through date hereof, there have been no issuances of shares of capital stock of Mercury other than (i) issuances of Mercury Voting Common Stock upon the conversion of Mercury Non-Voting Common Stock or issuances of Mercury Non-Voting Common Stock upon the conversion of Mercury Voting Common Stock, or (ii) issuances of Mercury Voting Common

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Stock pursuant to the exercise of Mercury Stock Options or the settlement of Mercury Equity Grants outstanding as of the Capitalization Date.  As of the Capitalization Date, no shares of Mercury Voting Common Stock or Mercury Non-Voting Common Stock were owned, directly or indirectly, by Mercury or any of Mercury’s Subsidiaries.  All of the issued and outstanding shares of Mercury Voting Common Stock and Mercury Non-Voting Common Stock have been duly authorized and validly issued, are fully paid, nonassessable, and free of preemptive rights, and have been issued in compliance with all applicable securities Laws.  The shares of New Holdco Voting Common Stock to be issued pursuant to the First Merger and the Second Merger, when issued to the ▇▇▇▇▇ Shareholders pursuant to this Agreement, shall be validly issued, fully paid, non-assessable and free and clear of any Liens and shall not have been issued in violation of any preemptive rights.  Except pursuant to this Agreement, except as set forth in Section 4.2(b) and except for the conversion rights of holders of Mercury Common Stock set forth in the Mercury Organizational Documents, as of the date of this Agreement, none of Mercury or any of its Subsidiaries has or is bound by any outstanding subscriptions, options, warrants, calls, commitments or agreements of any character calling for the sale or issuance of any shares of capital stock or any other equity securities of Mercury or any rights to purchase or otherwise receive any shares of capital stock or any other equity securities of Mercury, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such securities.  Except as set forth in Section 4.2(b), as of the date of this Agreement, there are no options, restricted stock or other equity-based awards issued by Mercury or any Mercury Subsidiary currently outstanding under the Mercury Benefit Plans or otherwise.  There are no outstanding bonds, debentures, notes or other Indebtedness of Mercury having the right to vote (or convertible into, or exchangeable for, securities having the right to vote) on any matter on which holders of shares of capital stock of Mercury may vote.  Except as set forth in Section 4.2(b) of the Mercury Disclosure Letter, there are no outstanding agreements or other obligations of Mercury or any of its Subsidiaries requiring the registration for sale of any shares of Mercury Voting Common Stock, Mercury Non-Voting Common Stock, Mercury Preferred Stock or other equity interests in Mercury or any of its Subsidiaries.

(b)                                         Section 4.2(b) of the Mercury Disclosure Letter sets forth, as of the Capitalization Date, the outstanding options to purchase shares of Mercury Voting Common Stock issued under the Mercury LTIP (“Mercury Stock Options”), the shares of restricted Mercury Voting Common Stock outstanding under the Mercury LTIP (“Mercury Restricted Stock”), and all deferred stock units outstanding under the Mercury Directors’ Deferred Compensation Plan (“Mercury DSUs”, and together with the Mercury Stock Options and Mercury Restricted Stock, the “Mercury Equity Grants”), indicating (x) with respect to each grant of Mercury Restricted Stock, the date of grant, the number of shares of Mercury Restricted Stock issued and any applicable vesting schedule, (y) with respect to each Mercury Stock Option, the date of grant, the number of shares of Mercury Voting Common Stock that are reserved with respect to such Mercury Stock Option and the exercise price thereof, the portion of each such Mercury Stock Option that is vested, any applicable vesting schedule and the expiration date, and (z) with respect to each grant of Mercury DSUs, the grant date and the number of Mercury DSUs outstanding.  Since the close of business on the Capitalization Date, no Mercury Equity Grants have been issued, made or granted, except as expressly permitted by Section 5.3(d).

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(c)                                          Except as would not, either individually or in the aggregate, be reasonably likely to have a Material Adverse Effect on Mercury, (x) all of the issued and outstanding shares of capital stock or other equity ownership interests of each Mercury Subsidiary, other than the Mercury Licensee Companies, are owned by Mercury, either directly or through ownership of another wholly owned Mercury Subsidiary, free and clear of any Liens (other than Permitted Liens), and all of such shares or equity ownership interests are duly authorized and validly issued, are fully paid, nonassessable, and free of preemptive rights and have been issued in compliance with all applicable securities Laws and (y) none of Mercury or any Mercury Subsidiary has or is bound by any outstanding subscriptions, options, warrants, calls, commitments or agreements of any character calling for the sale or issuance of any shares of capital stock or any other equity security of any Mercury Subsidiary or any rights to purchase or otherwise receive any shares of capital stock or any other equity security of such Subsidiary, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such securities.

Section 4.3                                    Authority; No Violation.

(a)                                         Each of Mercury, New Holdco, Merger Sub 1 and Merger Sub 2 has the requisite corporate or limited liability company, as the case may be, power and authority to execute and deliver this Agreement, approve and adopt the Plan of Merger and to consummate the transactions contemplated hereby and thereby.  The execution and delivery of this Agreement and the Plan of Merger and the consummation of the transactions contemplated hereby and thereby have been duly and validly authorized by the Mercury Board and the Board of Directors of Merger Sub 1.  Except for the Required Mercury Vote, the calling of the Mercury Shareholder Meeting, the Merger Sub 2 Member Approval, the filing of the Mercury Charter Amendment with the VSCC and the filing of the Plan of Merger and the Articles of First Merger with the VSCC, no corporate proceedings on the part of Mercury, New Holdco, Merger Sub 1 or Merger Sub 2 or vote, consent or approval of the shareholders or members of Mercury, New Holdco, Merger Sub 1 or Merger Sub 2 are necessary to approve this Agreement or the Plan of Merger or to consummate the transactions contemplated hereby or thereby.  This Agreement has been duly and validly executed and delivered by each of Mercury, New Holdco, Merger Sub 1 and Merger Sub 2 and (assuming due authorization, execution and delivery by ▇▇▇▇▇) constitutes the valid and binding obligation of each of Mercury, New Holdco, Merger Sub 1 and Merger Sub 2, enforceable against each of Mercury, New Holdco, Merger Sub 1 and Merger Sub 2 in accordance with its terms (except as may be limited by bankruptcy, insolvency, moratorium, reorganization or similar Laws affecting the rights of creditors generally and the availability of equitable remedies).  On or prior to the date hereof, the Mercury Board unanimously adopted resolutions (a) determining that this Agreement, the Mercury Charter Amendment, the Plan of Merger and the transactions contemplated hereby and thereby, including the Mergers and the New Holdco Share Issuance are advisable, fair to, and in the best interests of, Mercury and the Mercury Shareholders, (b) adopting the Plan of Merger and the Mercury Charter Amendment, (c) approving the New Holdco Share Issuance, and (d) subject to the terms and conditions of Section 6.11 of this Agreement, recommending that the holders of shares of Mercury Voting Common Stock vote to approve the Mercury Charter Amendment and the New Holdco Share Issuance.

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(b)                                         None of the execution and delivery of this Agreement, the Plan of Merger or any of the other Transaction Documents, nor the consummation of the transactions contemplated hereby or thereby, nor compliance by Mercury, New Holdco, Merger Sub 1 or Merger Sub 2 with any of the terms or provisions hereof or thereof, will (i) violate (A) any provision of the Mercury Organizational Documents, (B) any provision of New Holdco’s articles of incorporation or bylaws, (C) any provision of Merger Sub 1’s articles of incorporation or bylaws, or (D) any provision of the certificate of formation or limited liability company agreement of Merger Sub 2, or (ii) assuming that the consents, approvals and filings referred to in clauses (i) through (iv) of Section 4.5 are duly obtained and/or made, (A) violate any Law or Order applicable to Mercury, New Holdco, Merger Sub 1 or Merger Sub 2 or any of Mercury’s other Subsidiaries or any of their respective properties or assets, or (B) violate, conflict with, require any consent under, result in a breach of any provision of or the loss of any benefit under, constitute a default (or an event which, with notice or lapse of time, or both, would constitute a default) under, result in the termination of or a right of termination or cancellation under, accelerate the performance required by, or change adversely any right or obligation under any of the terms, conditions or provisions of any Contracts to which Mercury or any of Mercury’s Subsidiaries is a party, or (C) result in the creation of any Lien (other than a Permitted Lien) upon any of the respective properties or assets of Mercury or any of Mercury’s Subsidiaries, except with respect to clause (ii) as would not be reasonably likely to have, either individually or in the aggregate, a Material Adverse Effect on Mercury.

Section 4.4                                    SEC Filings.  Since January 1, 2013, Mercury has filed with the SEC all forms, reports and filings required to be filed or furnished by it with the SEC under the Securities Act and Exchange Act (all forms, reports and filings filed or furnished by Mercury since January 1, 2013, the “Mercury SEC Documents”).  As of the time of filing with the SEC (or, if amended or superseded by a filing prior to the date of this Agreement, then on the date of such filing):  (i) each of the Mercury SEC Documents complied in all material respects with the applicable requirements of the Securities Act or the Exchange Act (as the case may be), and (ii) none of the Mercury SEC Documents contained any untrue statement of a material fact or omitted to state a material fact required to be stated therein or necessary in order to make the statements therein, in the light of the circumstances under which they were made, not misleading.

Section 4.5                                    Consents and Approvals.  None of the execution and delivery of this Agreement, the Plan of Merger or any of the other Transaction Documents, nor the consummation of the transactions contemplated hereby or thereby, nor compliance by any of the parties to such agreements with any of the terms or provisions hereof or thereof will require Mercury or any of its Affiliates to make, deliver or obtain any notice or Permit with, to or from any Governmental Entity prior to or as of the Second Merger Effective Time in connection with the execution and delivery of this Agreement and any of the Transaction Documents and the consummation of the transactions contemplated hereby and thereby, except for (i) the filing of (A) the Mercury Charter Amendment with, and the issuance of the certificate of amendment or restatement by, the VSCC and (B) the Plan of Merger and Articles of First Merger with, and the issuance of the certificate of merger by, the VSCC, (ii) any notices or filings under the HSR Act, (iii) the filing of the FCC Applications and obtaining the FCC Consent, together with any reports, or informational filings required in connection therewith under the Communications Act

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and the FCC Rules, (iv) any filings under the Securities Act and the Exchange Act, including the Joint Proxy Statement/Prospectus and Form S-4, or pursuant to the rules of the NYSE, and (v) any such notice or Permit the failure of which to make, deliver or obtain would not be reasonably likely to have, either individually or in the aggregate, a Material Adverse Effect on Mercury and would not be reasonably likely to prevent or materially delay the consummation by Mercury of the Mergers.

Section 4.6                                    Financial Statements.  The consolidated financial statements of Mercury and its Subsidiaries contained in the Mercury SEC Documents have been prepared in all material respects in accordance with GAAP applied on a consistent basis during the periods presented, except as otherwise noted therein and, subject, in the case of interim unaudited financial statements, to the absence of footnotes and normal year-end adjustments which will not be material, either individually or in the aggregate.  Such consolidated financial statements fairly present, in all material respects the consolidated financial position of Mercury and its subsidiaries as of the dates thereof and the consolidated results of their operations, cash flow and changes in their stockholders equity for the periods reflected therein, except as otherwise noted therein and, subject, in the case of interim unaudited financial statements, to the absence of footnotes and normal year-end adjustments which will not be material, either individually or in the aggregate.  Such consolidated financial statements complied, as of their respective dates of filing with the SEC (or, if amended or superseded by a filing prior to the date of this Agreement, then on the date of such filing), in all material respects with published rules and regulations of the SEC with respect thereto.  Such consolidated financial statements have been prepared from, and are in accordance with, the books and records of Mercury and its Subsidiaries.

Section 4.7                                    Broker’s Fees.  Neither Mercury nor any Mercury Subsidiary has employed any broker, investment banker or finder or incurred any liability for any broker’s fees, commissions or finder’s fees or other similar fees or commissions in connection with the Mergers or other transactions contemplated by this Agreement or the other Transaction Documents, other than RBC Capital Markets, LLC (“RBC”), and the agreement with respect to such engagement has previously been made available to ▇▇▇▇▇.

Section 4.8                                    Absence of Certain Changes or Events.  Between December 31, 2013 and the date hereof, (i) Mercury and its Subsidiaries have conducted their respective businesses in all material respects in the ordinary course, and (ii) none of Mercury or its Subsidiaries has taken any action that would require the consent of ▇▇▇▇▇ pursuant to Section 5.3 had such action occurred after the date of this Agreement and prior to the Closing.  Between December 31, 2013 and the date hereof, there has not been any event, circumstance, change, effect, development, condition or occurrence that, individually or in the aggregate, would be reasonably likely to have a Material Adverse Effect on Mercury.

Section 4.9                                    Legal Proceedings.  Except as would not reasonably be likely to have, either individually or in the aggregate, a Material Adverse Effect on Mercury, there are no (i) Actions pending (or, to the Knowledge of Mercury, threatened) against Mercury or any of its Subsidiaries, or any of their respective properties, at law or in equity, or (ii) Orders against Mercury or any of its Subsidiaries or any of their respective properties.

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Section 4.10                             Taxes.

(a)                                         Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury:  (i) Mercury and each of its Subsidiaries have timely filed all Tax Returns that were required to be filed, and all such Tax Returns were correct and complete in all respects and prepared in compliance with applicable Laws; (ii) Mercury and each of its Subsidiaries have paid in full on a timely basis all Taxes due and payable, whether or not shown on any Tax Return, and have made adequate provision in accordance with GAAP for any Taxes not yet payable; (iii) Mercury and each of its Subsidiaries have complied in all respects with all applicable Laws relating to the payment, collection, withholding and remittance of Taxes (including information reporting requirements), including with respect to payments made to any employee, independent contractor, creditor, stockholder or other third party, and have timely collected, deducted or withheld and paid over to the appropriate Governmental Entity all amounts required to be so collected, deducted or withheld and paid over in accordance with applicable Laws; (iv) there is no outstanding assessment or deficiency of Tax asserted in writing against Mercury or any of its Subsidiaries; (v) neither Mercury nor any of its Subsidiaries has been informed in writing by any jurisdiction that the jurisdiction believes that Mercury or the Subsidiary, as applicable, is or may be subject to taxation by that jurisdiction; (vi) there are no Liens with respect to Taxes upon any of the assets or properties of Mercury or any of its Subsidiaries, other than Permitted Liens; (vii) neither Mercury nor any of its Subsidiaries is a party to, is bound by or has an obligation under any Tax indemnity, Tax sharing, Tax allocation or similar agreement; and (viii) neither Mercury nor any of its Subsidiaries will be required to include any item of income in, or exclude any item of deduction from, taxable income for a taxable period (or portion thereof) ending after the Closing Date of as a result of any (A) adjustment pursuant to Section 481 of the Code (or any analogous provision of state, local or non-U.S. Law) for a taxable period ending on or before the Closing Date, (B) “closing agreement” as described in Section 7121 of the Code (or any analogous provision of state, local or non-U.S. Law) executed on or prior to the Closing Date, (C) installment sale, intercompany transaction or open transaction disposition made or entered into on or prior to the Closing Date, (D) prepaid amount received on or prior to the Closing Date, or (E) election by Mercury or any of its Subsidiaries under Section 108(i) of the Code (or any similar provision of state, local or non-U.S. Law).

(b)                                         Neither Mercury nor any of its Subsidiaries:  (i) has waived any statute of limitations with respect to Taxes or agreed to extend the period for assessment or collection of any Taxes, which waiver or extension is still in effect; (ii) has requested any extension of time within which to file any Tax Return, which Tax Return has not yet been filed; (iii) has executed or filed any power of attorney with any taxing authority, which is still in effect; (iv) has any liability for any Taxes of any Person (other than Mercury or its Subsidiaries) under Treasury Regulation Section 1.1502-6 (or any similar provision of law in any jurisdiction), as a transferee or successor, by contract or otherwise; or (v) is subject to a private letter ruling of the IRS or comparable rulings of any other taxing authority.  No examination or audit of any Tax Return of Mercury or any of its Subsidiaries, or with respect to any Taxes due from Mercury or any of its Subsidiaries, by any taxing authority is in progress or threatened.

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(c)                                          Mercury and each of its Subsidiaries have made available to ▇▇▇▇▇ complete and accurate copies of all U.S. federal and applicable state and local income and other material Tax Returns filed for taxable years ending on or after, and other material reports or agreements to the extent they relate to Taxes (which could include examination reports, closing agreements, settlement agreements and statements of deficiencies assessed against or agreed to by Mercury or any of its Subsidiaries) received or entered into since, December 31, 2010.

(d)                                         Neither Mercury nor any of its Subsidiaries has been a member of an affiliated group filing a consolidated federal income Tax Return (other than a group the common parent of which is Mercury).

(e)                                          Mercury has not been a United States real property holding corporation within the meaning of Section 897(c)(2) of the Code during the applicable period specified in Section 897(c)(l)(A)(ii) of the Code.

(f)                                           Neither Mercury nor any of its Subsidiaries has distributed to its shareholders or security holders stock or securities of a controlled corporation, nor has stock or securities of Mercury or any of its Subsidiaries been distributed in a transaction to which Section 355 of the Code applies.

(g)                                          Neither Mercury nor any of its Subsidiaries has participated in any “listed transaction” within the meaning of Treasury Regulation Section 1.6011-4, or any other “reportable transaction” within the meaning of such Treasury Regulation.

(h)                                         Neither Mercury nor any of its Subsidiaries has taken or agreed to take any action nor is Mercury aware of any agreement, plan or other circumstance that would prevent the First Merger and the Second Merger, taken together, from qualifying as a transaction described in Section 351 of the Code.

(i)                                             As of December 31, 2013, the Mercury consolidated group had net operating loss carryforwards of approximately $225 million attributable to New Young Broadcasting Holding Co., Inc. and its subsidiaries prior to the 2013 Merger and approximately $360 million attributable to Mercury and its subsidiaries prior to the 2013 Merger (collectively, the “Mercury Group NOL Carryforwards”).  None of the Mercury Group NOL Carryforwards  is subject to limitation under Treasury Regulations Sections 1.1502-15 or 1.1501-21.   As of the date of this Agreement (x) the Mercury Group NOL Carryforwards are subject to limitation under Section 382 of the Code and (y) the limitations are such that substantially all of the Mercury Group NOL Carryforwards are expected to be available for use prior to their expiration.

Section 4.11                             Employee Benefits.

(a)                                         Section 4.11(a) of the Mercury Disclosure Letter includes a complete list of all material Mercury Benefit Plans and all Material Mercury Employment Agreements.

(b)                                         With respect to each Mercury Benefit Plan, Mercury has delivered or made available to ▇▇▇▇▇ a true, correct and complete copy of:  (i) each writing constituting a part of such Mercury Benefit Plan; (ii) the current summary plan description, if any (in each case,

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whether or not required to be furnished under ERISA); (iii) the most recent annual financial report, if any; (iv) the most recent actuarial report, if any; (v) the most recent determination letter from the IRS, if any; (vi) each trust agreement, group annuity contract, group insurance contract, administrative service agreement, fidelity bond, and fiduciary liability insurance policy relating to any such Mercury Benefit Plan, if any; (vii) the most recent nondiscrimination test reports for each applicable Mercury Benefit Plan; and (viii) all material communications received in writing from or sent to the IRS, the Pension Benefit Guaranty Corporation, the Department of Labor or any other Governmental Entity.  Mercury has delivered or made available to ▇▇▇▇▇ a correct and complete copy of each Material Mercury Employment Agreement.

(c)                                          Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, all contributions required to be made to any Mercury Benefit Plan by applicable Law or regulation or by any plan document or other contractual undertaking, and all premiums due or payable prior to the Closing with respect to insurance policies funding any Mercury Benefit Plan have been, or by the Closing will have been, timely made or paid in full.

(d)                                         Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, (i) with respect to each Mercury Benefit Plan and Mercury Employment Agreement, Mercury and its Subsidiaries have complied, and are now in compliance, in all respects, with all provisions of ERISA, the Code and all Laws and regulations applicable to such Mercury Benefit Plans, (ii) each Mercury Benefit Plan and Mercury Employment Agreement has been administered in all respects in accordance with its terms, (iii) none of Mercury, its Subsidiaries and its ERISA Affiliates nor any other person, including any fiduciary, has engaged in any “prohibited transaction” (as defined in Section 4975 of the Code or Section 406 of ERISA), which would reasonably be expected to subject any of the Mercury Benefit Plans or their related trusts, Mercury, any of its Subsidiaries, any of its ERISA Affiliates or any person that Mercury or any of its Subsidiaries or ERISA Affiliates has an obligation to indemnify, to any material Tax or penalty imposed under Section 4975 of the Code or Section 502 of ERISA, and (iv) Mercury does not have any liability for any excise tax imposed by any Section of Chapter 43 of the Code.

(e)                                          Section 4.11(e) of the Mercury Disclosure Letter identifies each Mercury Benefit Plan that is intended to be a “qualified plan” within the meaning of Section 401(a) of the Code (“Mercury Qualified Plans”).  The IRS has issued a favorable determination letter with respect to each Mercury Qualified Plan and the related trust that has not been revoked or Mercury is entitled to rely on a favorable opinion issued by the IRS, and, to the Knowledge of Mercury, there are no existing circumstances and no events have occurred that would reasonably be expected to adversely affect the qualified status of any Mercury Qualified Plan or the related trust that cannot be corrected without material liability to Mercury.

(f)                                           Section 4.11(f) of the Mercury Disclosure Letter lists each Mercury Benefit Plan that is subject to Title IV of ERISA or Section 412 or Section 430 of the Code (each, a “Mercury Pension Plan”).  With respect to each Mercury Pension Plan, (i) such plan is not in “at risk status” as defined in Section 430(i) of the Code; and (ii) each such plan satisfies the minimum funding standards under Sections 412 and 302 of the Code and ERISA, respectively, and no waiver of such funding has been sought or obtained.  No liability under Title

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IV of ERISA, Section 302 of ERISA or Section 412 or Section 430 of the Code has been or is reasonably expected to be incurred by Mercury or any of its ERISA Affiliates (other than for the payment of premiums, and there are no premium payments which have become due that are unpaid).

(g)                                          No Mercury Benefit Plan is a Multiemployer Plan or a Multiple Employer Plan and none of Mercury and its Subsidiaries nor any of their respective ERISA Affiliates has, at any time during the last six (6) years, (i) contributed to or been obligated to contribute to any Multiemployer Plan or Multiple Employer Plan or (ii) incurred, or reasonably expects to incur, any liability to a Multiemployer Plan as a result of a complete or partial withdrawal from such Multiemployer Plan.

(h)                                         Mercury and its Subsidiaries have no liability for life, health, medical or other welfare benefits to former employees or beneficiaries or dependents thereof, except for health continuation coverage as required by Section 4980B of the Code or Part 6 of Title I of ERISA and at no expense to Mercury and its Subsidiaries.  No Mercury Benefit Plan is a “funded welfare plan” within the meaning of Section 419 of the Code.  Except as would not individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, any Mercury Benefit Plan or Mercury Employment Agreement that provides deferred compensation that is subject to Section 409A of the Code has been operated and maintained in substantial compliance with, and the document(s) evidencing such plan substantially comply with, Section 409A of the Code, including all guidance and regulations issued thereunder.

(i)                                             Neither the execution nor the delivery of this Agreement nor the consummation of the transactions contemplated by this Agreement will, either alone or in conjunction with any other event (whether contingent or otherwise), (i) result in any payment or benefit becoming due or payable, or required to be provided, to any director, employee or independent contractor of Mercury or any of its Subsidiaries, (ii) increase the amount or value of any benefit or compensation otherwise payable or required to be provided to any such director, employee or independent contractor, (iii) result in the acceleration of the time of payment, vesting or funding of any such benefit or compensation, or (iv) result in any payment or benefit that will or may be made by Mercury or its Subsidiaries that may be characterized as an “excess parachute payment” within the meaning of Section 280G(b)(1) of the Code.  No person is entitled to receive any additional payment (including any tax gross-up or other payment) from Mercury or any of its Subsidiaries as a result of the imposition of the excise taxes required by section 4999 of the Code or any taxes required by section 409A of the Code.

(j)                                            Section 4.11(j) of the Mercury Disclosure Letter contains a true and complete list of all collective bargaining agreements, memoranda of understanding or other tariff, trade, union, collective or similar agreements or arrangements to which Mercury or any of its Subsidiaries is a party or to which any of their current or former employees is subject (collectively, the “Mercury Labor Agreements”).  Mercury has provided or made available to ▇▇▇▇▇ true and complete copies of each Mercury Labor Agreement.  No material labor strike or organized work stoppage against Mercury or any of its Subsidiaries has occurred during the past two (2) years, is currently occurring, or, to the Knowledge of Mercury, is threatened.  There are no material disputes pending or, to the Knowledge of Mercury, threatened, between Mercury or any of its Subsidiaries and any of their employees, directors, consultants or independent

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contractors.  No labor organization or group of employees of Mercury or any of its Subsidiaries has made a pending demand for recognition or certification, and there are no representation or certification proceedings or petitions seeking a representation proceeding presently pending or, to the Knowledge of the Mercury, threatened to be brought or filed, with the National Labor Relations Board or any other labor relations tribunal or authority.  To the Knowledge of Mercury, there are no current union organization activities or representation questions involving employees, of Mercury or any of its Subsidiaries.

(k)                                         Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, each of Mercury and its Subsidiaries is in compliance with all Mercury Labor Agreements and applicable Laws respecting employment and employment practices, immigration, terms and conditions of employment, discrimination, workers’ compensation, wages and hours, the collection and payment of withholding or social security taxes, and occupational safety and health.

(l)                                             Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, none of Mercury or any of its Subsidiaries has any liability with respect to any misclassification of any person as an independent contractor, temporary employee, leased employee or any other servant or agent compensated other than through reportable wages (as an employee) paid by Mercury or any of its Subsidiaries (each, a “Mercury Contingent Worker”) and no Mercury Contingent Worker has been improperly excluded from any Mercury Benefit Plan.

(m)                                     Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, there are no pending or, to the Knowledge of Mercury, threatened, actions, suits or claims with respect to any Mercury Benefit Plan or the assets or any fiduciary thereof (in that Person’s capacity as a fiduciary of such Mercury Benefit Plan), other than ordinary course claims for benefits brought by participants or beneficiaries.  There are no audits, inquiries or proceedings pending or, to the Knowledge of Mercury, threatened, by the IRS, Department of Labor, or other Governmental Entity with respect to any Mercury Benefit Plan.

Section 4.12                             Compliance with Law; Permits.

(a)                                         Mercury and each of its Subsidiaries is in compliance with and is not in default under or in material violation of any applicable Law applicable to any of them or any of their respective businesses or operations (other than Tax Laws, which are the subject of Section 4.10), except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury.

(b)                                         Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, (i) Mercury and its Subsidiaries have all Permits that are reasonably necessary to enable Mercury and its Subsidiaries to carry on their businesses as they are now being conducted, (ii) all such Permits are in full force and effect, and (iii) Mercury and its Subsidiaries are not in violation or breach of, or default under, any of the terms and conditions of its Permits.

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(c)                                          The Mercury Subsidiaries identified on Section 4.12(c) of the Mercury Disclosure Letter are the holders of the Mercury FCC Licenses identified thereon, which constitute all of the Mercury FCC Licenses of the Mercury Stations.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, the Mercury FCC Licenses are in effect in accordance with their terms and have not been revoked, suspended, canceled, rescinded, terminated or expired.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, Mercury or the Mercury Subsidiaries (i) operate each Mercury Station and have operated each Mercury Station in compliance with the Communications Act and the FCC Rules and the applicable Mercury FCC Licenses, (ii) have timely filed all material registrations and reports required to have been filed with the FCC relating to the Mercury FCC Licenses, (iii) have paid or caused to be paid all FCC regulatory fees due in respect of each Mercury Station, and (iv) have completed or caused to be completed the construction of all facilities or changes contemplated by any of the Mercury FCC Licenses or construction Permits issued to modify the Mercury FCC Licenses.  To the Knowledge of Mercury, there are no material applications, petitions, proceedings, or other material actions, complaints or investigations, pending or threatened before the FCC relating to the Mercury Stations, other than proceedings affecting broadcast stations generally.  Except as may be permitted by Section 6.3(f)(iii), none of Mercury or the Mercury Subsidiaries, nor any of the Mercury Stations, has entered into a tolling agreement or otherwise waived any statute of limitations relating to the Mercury Stations during which the FCC may assess any fine or forfeiture or take any other action or agreed to any extension of time with respect to any FCC investigation or proceeding.  There is not (i) pending or, to the Knowledge of Mercury, threatened, any action by or before the FCC to revoke, suspend, cancel, rescind or materially adversely modify any such Mercury FCC License (other than proceedings to amend the FCC Rules of general applicability) or (ii) issued or outstanding, by or before the FCC, any (A) order to show cause, (B) notice of violation, (C) notice of apparent liability, or (D) order of forfeiture, in each case, against the Mercury Stations, Mercury or any Mercury Subsidiary with respect to the Mercury Stations that would reasonably be expected to result in any action described in the foregoing clause (i) with respect to such Mercury FCC Licenses.  The Mercury FCC Licenses have been issued for the terms expiring as indicated on Section 4.12(c) of the Mercury Disclosure Letter and the Mercury FCC Licenses are not subject to any material condition except for those conditions appearing on the face of the Mercury FCC Licenses and conditions applicable to broadcast licenses generally or otherwise disclosed in Section 4.12(c) of the Mercury Disclosure Letter.  Except as set forth in Section 4.12(c) of the Mercury Disclosure Letter, neither Mercury’s entry into this Agreement nor the consummation of the transactions contemplated hereby will require any grant or renewal of any waiver granted by the FCC applicable to Mercury or for any of the Mercury Stations.

Section 4.13                             Certain Contracts.

(a)                                         Except for this Agreement and the Transaction Documents and any agreements contemplated hereby or thereby, as of the date hereof, neither Mercury nor any of its Subsidiaries is a party to or bound by:

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(i)                                     any Contract relating to material Indebtedness of Mercury or any of its Subsidiaries (other than such Contracts between Mercury and its wholly owned Subsidiaries);

(ii)                                  any Contract under which Mercury or any of its Subsidiaries has directly, or indirectly, made any loan, capital contribution or other investment in, any Person (other than (w) any such Contract pursuant to which there are no outstanding obligations, (x) extensions of credit in the ordinary course of business, (y) investments in marketable securities in the ordinary course of business, and (z) investments by Mercury or its wholly owned Subsidiaries in wholly owned Subsidiaries of Mercury);

(iii)                               any Contract that limits or purports to limit or restrict in any material respect the ability of Mercury or any of its Subsidiaries or Affiliates (including ▇▇▇▇▇ and its Subsidiaries after the Second Merger) to compete in any business or geographic area;

(iv)                              any material partnership, joint venture, limited liability company or similar Contract;

(v)                                 any Contract that is a local marketing agreement, joint sales agreement, shared services agreement or similar agreement;

(vi)                              any Contract relating to Program Rights under which it would reasonably be expected that Mercury and its Subsidiaries would make annual payments of $250,000 or more during any twelve (12) month period or the remaining term of such Contract;

(vii)                           any network affiliation Contract or similar Contract;

(viii)                        any Contract relating to cable or satellite transmission or retransmission with MVPDs with more than 10,000 paid subscribers with respect to each Mercury Station;

(ix)                              any material Barter Agreement;

(x)                                 any material Contract with a Governmental Entity;

(xi)                              any Contract for the acquisition, sale, lease or license of any material business or properties or assets of or by Mercury or any of its Subsidiaries outside of the ordinary course of business (by merger, purchase or sale of assets or stock) entered into since July 1, 2010 or any Contract for any acquisition of any material business or properties or assets by Mercury or any of its Subsidiaries pursuant to which Mercury or any of its Subsidiaries has any outstanding “earn-out” or other obligation to pay consideration;

(xii)                           any Contract governing a Mercury Related Party Transaction;

(xiii)                        any Contract that would be a “material contract” (as such term is defined in Item 601(b)(10) of Regulation S-K promulgated by the SEC) of Mercury;

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(xiv)                       any registration rights agreements with respect to securities of Mercury; or

(xv)                          any other Contract or series of related Contracts under which it would reasonably be expected that Mercury and its Subsidiaries would receive or make annual payments of $1,000,000 or more during any twelve (12) month period or the remaining term of such Contract;

(the Contracts of the type described in clauses (i) through (xiv) above being referred to herein as the “Mercury Material Contracts”).  Each Mercury Material Contract (including all amendments and supplements thereto) as in effect as of the date hereof has heretofore been made available to ▇▇▇▇▇.

(b)                                         Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, with respect to each of the Mercury Material Contracts, (i) except to the extent it has expired in accordance with its terms, such Mercury Material Contract is valid and binding on Mercury or the Mercury Subsidiaries, as applicable (except as may be limited by bankruptcy, insolvency, moratorium, reorganization or similar Laws affecting the rights of creditors generally and the availability of equitable remedies), (ii) none of Mercury or any of the Mercury Subsidiaries or, to the Knowledge of the Mercury, any other party to such Mercury Material Contract, is in material breach or material violation of, or in material default under, such Mercury Material Contract, and (iii) to the Knowledge of the Mercury, no event has occurred which would result in such a material breach or material violation of, or a material default under, such Mercury Material Contract.

Section 4.14                             Undisclosed Liabilities.  Neither Mercury nor any of its Subsidiaries has any Liabilities, except for (i) those Liabilities that are reflected, accrued or reserved against in the most recent consolidated balance sheet of Mercury included in Mercury’s Annual Report on Form 10-K for the year ended December 31, 2013 publicly filed with the SEC prior to the date hereof (including any notes thereto), (ii) Liabilities incurred in connection with this Agreement and the transactions contemplated hereby, (iii) Liabilities incurred in the ordinary course since December 31, 2013, (iv) Liabilities under the terms of any Contracts (excluding any Liabilities arising from breaches of any such Contracts), Permits or applicable Law binding on Mercury or any of its Subsidiaries, and (v) Liabilities which, individually or in the aggregate, would not reasonably be likely to have a Material Adverse Effect on Mercury.

Section 4.15                             Environmental Matters.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, (i) Mercury and each of the Mercury Subsidiaries (1) is in compliance in all respects with all applicable Environmental Laws and (2) has obtained all Environmental Permits necessary for their operations as currently conducted, each of which is valid and in good standing, and has timely made all appropriate filings for issuance of such Environmental Permits; (ii) there have been no Releases of any Hazardous Materials at any real property currently owned, leased, operated or controlled by Mercury or any of the Mercury Subsidiaries or, to the Knowledge of Mercury, at any real property formerly owned, leased, operated or controlled by Mercury or any of the Mercury Subsidiaries, in each case, that are reasonably likely to impose liability or other obligations on Mercury or any of the Mercury Subsidiaries under any Environmental Laws for

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any investigation, corrective action, remediation or monitoring with respect to such Releases; (iii) there are no Environmental Claims pending or, to the Knowledge of Mercury, threatened against Mercury or any of the Mercury Subsidiaries; (iv) neither Mercury nor any of the Mercury Subsidiaries is party to any agreement, order, judgment, or decree by or with any Governmental Entity or third party imposing any liability or obligation on Mercury or any Subsidiary under any Environmental Law; and (v) neither Mercury nor any of the Mercury Subsidiaries has retained or assumed, either contractually or by operation of law, any liability or obligation that could reasonably be expected to form the basis of any Environmental Claim, or any liability under any Environmental Law, against Mercury or any of the Mercury Subsidiaries.

Section 4.16                             Property.

(a)                                         Section 4.16(a) of the Mercury Disclosure Letter identifies, as of the date hereof:

(i)                                     all material real properties (by name and location) owned by Mercury or any Mercury Subsidiary (the “Mercury Owned Property”);

(ii)                                  all material leases, subleases and occupancy agreements for real properties and interests in real properties leased, subleased, occupied or operated by Mercury or any Mercury Subsidiary as lessee, sublessee or occupant (such properties, the “Mercury Leased Property” and such leases, subleases and occupancy agreements, the “Mercury Lessee Agreements”).  The Mercury Owned Property and the Mercury Leased Property are referred to herein collectively as the “Mercury Real Property”; and

(iii)                               all material leases, subleases and occupancy agreements for Mercury Real Property to which Mercury or any Mercury Subsidiary is a party as lessor, sublessor or other party granting an occupancy right (the “Mercury Lessor Agreements”).  Each Mercury Lessee Agreement and Mercury Lessor Agreement (including all amendments and supplements thereto) as in effect on the date hereof has heretofore been made available to ▇▇▇▇▇.

(b)                                         Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, (i) (x) Mercury or the Mercury Subsidiaries have good and valid title to the Mercury Owned Property, and a valid leasehold interest in, subleasehold interest in, or other occupancy right with respect to, the Mercury Leased Property, sufficient to allow each of Mercury and the Mercury Subsidiaries to conduct their business as currently conducted, and (y) there are no existing, pending, or to the Knowledge of Mercury, threatened condemnation, eminent domain or similar proceedings affecting any of the Mercury Real Property and (ii) with respect to each of the Mercury Lessee Agreements and Mercury Lessor Agreements, (x) such Mercury Lessee Agreement or Mercury Lessor Agreement is valid and binding on Mercury or the Mercury Subsidiaries, as applicable, (y) none of Mercury or any of the Mercury Subsidiaries or, to the Knowledge of the Mercury, any other party to such Mercury Lessee Agreement or Mercury Lessor Agreement, is in breach or violation of, or in default under, such Mercury Lessee Agreement or Mercury Lessor Agreement, and (z) to the Knowledge of Mercury, no event has occurred which would result in such a breach or violation of, or a default under, such Mercury Lessee Agreement or Mercury Lessor Agreement.

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(c)                                          Each of Mercury and the Mercury Subsidiaries, in respect of all of its material properties, assets and other rights that do not constitute the Mercury Real Property (other than Intellectual Property), (i) has valid title to all such properties and assets reflected in its books and records as owned by it free and clear of all Liens (other than Permitted Liens), and (ii) owns, has valid leasehold interests in or valid contractual rights to use, in all material respects, all of such properties, assets and other rights, tangible and intangible (other than Intellectual Property) used by its business, in each case, except for Permitted Liens.

Section 4.17                             State Takeover Laws.  Assuming the accuracy of the representation and warranty of ▇▇▇▇▇ set forth in Section 3.27, the Mercury Board has taken all action required to be taken by the Mercury Board to exempt this Agreement, the Mercury Support Agreement and the Second Merger and the transactions contemplated by each of them from the provisions of Articles 14 and 14.1 of the VSCA.

Section 4.18                             Internal Controls.

(a)                                         The books and records of Mercury and its Subsidiaries are and have been, since January 1, 2011, prepared and maintained in all material respects in a manner adequate for preparing audited financial statements in accordance with GAAP.  Mercury and its Subsidiaries have established and maintain internal control over financial reporting (as defined in and in accordance with requirements of Rule 13a-15(f) of the Exchange Act) effective to provide reasonable assurance regarding the reliability of the financial reporting and the preparation of financial statements for external purposes in accordance with GAAP, including that (i) all transactions are executed in accordance with management’s general or specific authorization, and (ii) access to their property and assets is permitted only in accordance with management’s general or specific authorization. With respect to the consolidated financial statements (including any related notes) contained or incorporated by reference in the Mercury SEC Documents, since January 1, 2011, there have been no material weaknesses or significant deficiencies identified in writing by Mercury’s independent registered public accountants or any material weaknesses or significant deficiencies identified in writing by Mercury and reported to the Mercury Board in the design or operation of internal controls of financial reporting utilized by Mercury or any of its Subsidiaries.

(b)                                         Since January 1, 2011, (i) neither Mercury nor any of its Subsidiaries nor any of their respective directors or executive officers has received or otherwise had or obtained knowledge of any material complaint, allegation, assertion or claim in writing regarding the accounting or auditing practices, procedures, methodologies or methods of Mercury or any of its Subsidiaries or their respective internal accounting controls, including any material complaint, allegation, assertion or claim that Mercury or any of its Subsidiaries has engaged in questionable accounting or auditing practices, and (ii) no attorney representing Mercury or any of its Subsidiaries, whether or not employed by Mercury or any of its Subsidiaries, has reported evidence of a material violation of securities Laws, breach of fiduciary duty or similar violation by Mercury or any of its Subsidiaries or any of their respective officers, directors, employees or agents to the Mercury Board or any committee thereof or to the General Counsel or Chief Executive Officer of Mercury.

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Section 4.19                             Insurance.  Mercury has made available to ▇▇▇▇▇ copies of all material insurance policies covering the assets, businesses, equipment, properties, operations, employees, officers and directors of Mercury and its Subsidiaries as of the date of this Agreement, and a list of such policies is set forth on Section 4.19 of the Mercury Disclosure Letter.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, each such policy is in full force and effect and enforceable in accordance with its terms (except as may be limited by bankruptcy, insolvency, moratorium, reorganization or similar Laws affecting the rights of creditors generally and the availability of equitable remedies).  All premiums payable under all such policies have been paid or accrued, when due or within applicable grace periods, and Mercury and its Subsidiaries are otherwise in compliance in all material respects with the terms and conditions of all such policies.

Section 4.20                             Intellectual Property.

(a)                                         Section 3.20(a) of the Mercury Disclosure Letter sets forth a true, correct and complete list of patents and trademarks that are owned by and material to Mercury or the Mercury Subsidiaries and that are registered or subject to pending applications for registration.  Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, Mercury or the Mercury Subsidiaries own all right, title and interest in and to, free of all Liens other than Permitted Liens, or have a right to use, all Intellectual Property necessary for the conduct of the businesses of Mercury and the Mercury Subsidiaries taken as a whole as conducted as of the date of this Agreement (the “Mercury IP”).  To the Knowledge of Mercury, (i) each material registration included in Mercury IP and set forth in Section 3.20(a) of the Mercury Disclosure Letter is valid and enforceable and (ii) each material registration and material pending application for registration included in Mercury IP and set forth in Section 4.20(a) of the Mercury Disclosure Letter is subsisting.

(b)                                         To the Knowledge of Mercury, (i) no Mercury IP owned by Mercury or a Mercury Subsidiary is being infringed, misappropriated or otherwise violated by any third party and (ii) neither Mercury nor any Mercury Subsidiary is infringing, misappropriating or otherwise violating any Intellectual Property owned by any third party, in each case with respect to clauses (i) and (ii), except as would not, individually or in the aggregate, reasonably be expected to result in a material liability for Mercury or any Mercury Subsidiary.  To the Knowledge of Mercury, (A) neither Mercury nor any Mercury Subsidiary has received notice of any claim alleging that Mercury or any Mercury Subsidiary is infringing, misappropriating or otherwise violating any Intellectual Property owned by any third party during the past year, and (B) there are no claims against Mercury or any Mercury Subsidiary presently pending, or threatened, alleging infringement, misappropriation or other violation of any third-party Intellectual Property.  Neither Mercury nor any Mercury Subsidiary is a party to any outstanding Order that restricts, in a way material to the business of Mercury and the Mercury Subsidiaries, the use or ownership of any Mercury IP owned or purported to be owned by Mercury or any Mercury Subsidiary, and, to the Knowledge of Mercury, neither Mercury nor any Mercury Subsidiary is otherwise subject to any such outstanding Order.

(c)                                          Except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury, to the Knowledge of Mercury, there is no pending, or threatened in writing, claim or dispute regarding or disputing the ownership,

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registrability or enforceability, or use by Mercury or any Mercury Subsidiary, of any Mercury IP owned or purported to be owned by Mercury or a Mercury Subsidiary, excluding any office actions issued by a relevant Governmental Entity in the ordinary course of prosecution of any applications for registration of any Intellectual Property.

Section 4.21                             Related Party Transactions.   Except for Contracts, transactions and other arrangements that are solely among Mercury and its wholly owned Subsidiaries, or that relate solely to director or employee compensation and/or benefits in the ordinary course of business, no (x) officer or director of Mercury or any of its Subsidiaries, or (y) to the Knowledge of Mercury, Affiliate of Mercury or any of such Affiliate’s Subsidiaries, or officer or director of such Affiliate, (i) is a party to any Contract, transaction or other arrangement with Mercury or any of its Subsidiaries or has any interest in any property or asset of Mercury or any of its Subsidiaries, or (ii) to the Knowledge of Mercury, beneficially owns a controlling equity interest in a party of the type described in clause (i) above, in the case of clause (i) and (ii), that would be required to be disclosed under Item 404 of Regulation S-K promulgated under the Securities Act that have not been disclosed in the Mercury SEC Documents (any Contract, transaction or other arrangement of the type described in the preceding sentence, a “Mercury Related Party Transaction”).

Section 4.22                             Disclosure.  None of the information supplied or to be supplied by or on behalf of Mercury for inclusion or incorporation by reference in the Form S-4 (including the Joint Proxy Statement/Prospectus) will contain any untrue statement of a material fact or omit to state any material fact required to be stated therein or necessary in order to make the statements therein, in the light of the circumstances under which they are made, not misleading, provided that no representation is made by Mercury with respect to statements made or incorporated by reference in the Form S-4 (including the Joint Proxy Statement/Prospectus), based on information supplied by ▇▇▇▇▇ for inclusion or incorporation by reference therein.

Section 4.23                             Certain Business Practices.  Since December 31, 2012, none of Mercury or any of its Subsidiaries, and (to the Knowledge of Mercury) no director, officer, employee or agent of any of Mercury or its Subsidiaries with respect to any matter relating to any of Mercury or its Subsidiaries, has:  (a) used any funds for unlawful contributions, gifts, entertainment or other unlawful expenses relating to political activity; or (b) made any unlawful payment to foreign or domestic government officials or employees or to foreign or domestic political parties or campaigns or otherwise violated any provision of the Foreign Corrupt Practices Act of 1977, as amended, or the OECD Convention on Combating Bribery of Foreign Public Officials in International Business Transactions, as amended, except as would not, individually or in the aggregate, reasonably be likely to have a Material Adverse Effect on Mercury.

Section 4.24                             Vote Required.  The affirmative vote of the holders of a majority of all votes cast by holders of shares of Mercury Voting Common Stock is the only vote of the holders of any class or series of Mercury’s capital stock necessary to approve each of the (a) the Mercury Charter Amendment and (b) the New Holdco Share Issuance (together, the “Required Mercury Vote”).

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Section 4.25                             MVPD Matters.  Section 4.25 of the Mercury Disclosure Letter contains, as of the date hereof, a list of all retransmission consent agreements with MVPDs with more than 10,000 paid subscribers with respect to each Mercury Station.  To the Knowledge of Mercury, Mercury or the applicable Mercury Subsidiaries have entered into retransmission consent agreements with respect to each MVPD with more than 10,000 paid subscribers in any of the Mercury Stations’ Markets.  Since December 31, 2012 and until the date hereof, (x) no such MVPD has provided written notice to Mercury or any Mercury Subsidiary of any material signal quality issue or has failed to respond to a request for carriage or, to the Knowledge of Mercury, sought any form of relief from carriage of a Mercury Station from the FCC, and (y) neither Mercury nor any Mercury Subsidiary has received any written notice from any such MVPD of such MVPD’s intention to delete a Mercury Station from carriage or to change such Mercury Station’s channel position.

Section 4.26                             Opinion of Financial Advisor.  The Mercury Board has received the opinion (to be confirmed in writing) of RBC, to the effect that, subject to the assumptions and limitations set forth in such opinion, the Mercury Exchange Ratio in the First Merger pursuant to this Agreement is fair, from a financial point of view, to holders of Mercury Common Stock.  Mercury will, following the execution of this Agreement, make available to Mercury, solely for informational purposes, a signed copy of such opinion.

Section 4.27                             Mercury Ownership of ▇▇▇▇▇ Common Shares.  Since January 1, 2011, neither Mercury nor any Mercury Subsidiary (nor any “affiliate” or “associate” (as such terms are defined in Section 203 of the Delaware General Corporate Law) of Mercury and/or any Mercury Subsidiary) has “owned” (as such term is defined in Section 203 of the Delaware General Corporation Law) any ▇▇▇▇▇ Common Shares or other limited liability company interests of ▇▇▇▇▇ or any rights to purchase or otherwise receive any limited liability company interests or any other equity securities of ▇▇▇▇▇, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such securities.

Section 4.28                             Availability of Funds.  As of the First Merger Effective Time, Mercury, New Holdco, Merger Sub 1 and Merger Sub 2 will have available to them all funds necessary to consummate the Mergers and to pay the aggregate Merger Consideration, all other cash amounts required to be paid in connection with the Merger and all fees and expenses required to be paid in connection with the Transaction Financing.

Section 4.29                             Mercury Licensees.  ▇▇▇▇▇ acknowledges that Mercury neither controls, nor necessarily has knowledge concerning the operations of, the Mercury Licensee Companies.  Accordingly, the information provided in the Mercury Disclosure Letter respecting the Mercury Licensee Companies may be incomplete or inaccurate, but solely as a matter of contract risk allocation, and taking into account the materiality qualifiers set forth therein, Mercury has nevertheless agreed to make the representations and warranties respecting the Mercury Licensee Companies on the condition that ▇▇▇▇▇ acknowledge the limited amount of information available to Mercury respecting the Mercury Licensee Companies.

Section 4.30                             No Other Representations and Warranties.  Except for the representations and warranties made by Mercury, New Holdco, Merger Sub 1 or Merger Sub 2 in this Article IV (as qualified by the applicable items disclosed in the Mercury Disclosure Letter)

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or any other Transaction Document, none of Mercury, New Holdco, Merger Sub 1, Merger Sub 2 or any other Person makes or has made any representation or warranty, expressed or implied, at law or in equity with respect to or on behalf of Mercury or its Subsidiaries, their businesses, operations, assets, liabilities, financial condition, results of operations, future operating or financial results, estimates, projections, forecasts, plans or prospects (including the reasonableness of the assumptions underlying such estimates, projections, forecasts, plans or prospects) or the accuracy or completeness of any information regarding Mercury or its Subsidiaries or any other matter furnished or provided to ▇▇▇▇▇ or made available to ▇▇▇▇▇ in any “data rooms,” “virtual data rooms,” management presentations or in any other form in expectation of, or in connection with, this Agreement, any other Transaction Document or the transactions contemplated hereby or thereby.  Mercury and the Mercury Subsidiaries disclaim any other representations or warranties, whether made by the Mercury Shareholders, Mercury, any Mercury Subsidiary or any of their respective Affiliates, officers, directors, employees, agents or representatives.  Except for the representations and warranties contained in this Article IV (as qualified by the applicable items disclosed in the Mercury Disclosure Letter), Mercury and its Affiliates hereby disclaim all liability and responsibility for any representation, warranty, projection, forecast, statement, or information made, communicated, or furnished (orally or in writing) to ▇▇▇▇▇ or its Affiliates or representatives (including any opinion, information, projection, or advice that may have been or may be provided to ▇▇▇▇▇ by any director, officer, employee, agent, consultant, or representative of the Mercury Shareholders, Mercury, any Mercury Subsidiary or any of their respective Affiliates).  ▇▇▇▇▇ acknowledges and agrees that, except for the representations and warranties made by Mercury in this Article IV (as qualified by the applicable items disclosed in the Mercury Disclosure Letter) or in any other Transaction Document, neither Mercury nor any other Person is making or has made any representations or warranty, expressed or implied, at law or in equity, with respect to or on behalf of Mercury or its Subsidiaries, their businesses, operations, assets, liabilities, financial condition, results of operations, future operating or financial results, estimates, projections, forecasts, plans or prospects (including the reasonableness of the assumptions underlying such estimates, projections, forecasts, plans or prospects) or the accuracy or completeness of any information regarding Mercury or its Subsidiaries or any other matter furnished or provided to ▇▇▇▇▇ or made available to ▇▇▇▇▇ in any “data rooms,” “virtual data rooms,” management presentations or in any other form in expectation of, or in connection with, this Agreement, any other Transaction Document or the transactions contemplated hereby or thereby.  ▇▇▇▇▇ specifically disclaims that it is relying upon or has relied upon any such other representations or warranties that may have been made by any Person, and acknowledges and agrees that Mercury and its Affiliates have specifically disclaimed and do hereby specifically disclaim any such other representations and warranties.

ARTICLE V

COVENANTS RELATING TO CONDUCT OF BUSINESS

Section 5.1                                    Conduct of Businesses Prior to the Second Merger Effective Time.  During the period from the date of this Agreement until the earlier of the termination of this Agreement in accordance with its terms or the Second Merger Effective Time, except (x) as set forth in Section 5.2 of the ▇▇▇▇▇ Disclosure Letter or Section 5.3 of the Mercury Disclosure

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Letter, (y) with the written consent of ▇▇▇▇▇ or Mercury, as applicable (in each case, which shall not be unreasonably withheld, conditioned or delayed), or (z) as expressly contemplated by this Agreement, each of ▇▇▇▇▇ and Mercury shall, and shall cause each of its respective Subsidiaries to, (i) conduct its business in all material respects in the ordinary course, (ii) use its reasonable best efforts to maintain the ▇▇▇▇▇ FCC Licenses or the Mercury FCC Licenses, as applicable, and the rights of it and its Subsidiaries thereunder, and (iii) use its reasonable best efforts to preserve intact in all material respects its current business organization, ongoing businesses and significant relationships with third parties; provided, however, that no action by ▇▇▇▇▇ or Mercury or any of their respective Subsidiaries with respect to matters specifically addressed by any provision of Section 5.2 or 5.3, as applicable, shall be deemed a breach of the foregoing clauses (i), (ii) or (iii) unless such action would constitute a breach of such specific provision.

Section 5.2                                    ▇▇▇▇▇ Forbearances.  During the period from the date of this Agreement until the earlier of the termination of this Agreement in accordance with its terms or the Second Merger Effective Time, except as set forth in Section 5.2 of the ▇▇▇▇▇ Disclosure Letter or as expressly contemplated by this Agreement or required by Law, ▇▇▇▇▇ shall not, and shall not permit any of its Subsidiaries to, without the prior written consent of Mercury, which shall not be unreasonably withheld, conditioned or delayed:

(a)                                         (i) other than dividends and other distributions by a direct or indirect Subsidiary of ▇▇▇▇▇ to ▇▇▇▇▇ or any direct or indirect wholly owned Subsidiary of ▇▇▇▇▇, declare, set aside or pay any dividends on, or make any other distributions in respect of, any of its limited liability company interests or other equity securities, (ii) split, recapitalize, subdivide, combine or reclassify any of its limited liability company interests or other equity interests or issue or authorize the issuance of any other securities in respect of, in lieu of, or in substitution for, limited liability company interests or other equity interests or (iii) purchase, redeem or otherwise acquire any limited liability company interests or other equity interests of ▇▇▇▇▇ or any of its Subsidiaries, except, in the case of this clause (iii), for such purchases, redemptions and other acquisitions solely between ▇▇▇▇▇ and a wholly owned Subsidiary thereof, or between a wholly owned Subsidiary of ▇▇▇▇▇ and another wholly owned Subsidiary of ▇▇▇▇▇;

(b)                                         issue, deliver, sell, pledge or otherwise encumber or subject to any Lien (other than a Permitted Lien), any limited liability company interests or other equity interests of ▇▇▇▇▇ or any of its Subsidiaries, or any rights, warrants, options or securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such limited liability company interests or other equity interests, except for (i) issuances pursuant to the conversion of ▇▇▇▇▇ Class B Shares to ▇▇▇▇▇ Class A Shares or ▇▇▇▇▇ Class C Shares to ▇▇▇▇▇ Class A Shares, or (ii) issuances of ▇▇▇▇▇ Class A Shares upon the exercise or settlement of ▇▇▇▇▇ Equity Grants in the ordinary course of business (provided that ▇▇▇▇▇ shall not make any issuances to the extent that such issuances would cause ▇▇▇▇▇ or any of its Subsidiaries to be in violation of the Communications Act or the FCC Rules);

(c)                                          amend the ▇▇▇▇▇ Organizational Documents, or any other comparable organizational documents of any material ▇▇▇▇▇ Subsidiary (other than the ▇▇▇▇▇ Licensee Companies);

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(d)                                         (i) acquire or agree to acquire by merging or consolidating with, by purchasing any assets or any equity securities of, or by any other manner, any business or any Person, or (ii) outside the ordinary course of business, otherwise acquire or agree to acquire any assets or properties, for an aggregate amount of consideration (including all potentially payable “earn-out” consideration or any other obligation to potentially pay consideration in the future) (measuring clauses (i) and (ii) collectively) in excess of $10 million, during the period commencing on the date hereof and ending at the Second Merger Effective Time; provided, that any ▇▇▇▇▇ Related Party Transaction shall require the consent of Mercury;

(e)                                          sell, lease, exclusively license, subject to any Lien (other than any Permitted Lien), or otherwise dispose of any of its properties or assets (including ▇▇▇▇▇ IP) other than such sales, leases, licenses, Liens or other dispositions that are in the ordinary course of business and are not material to the business of ▇▇▇▇▇ and its Subsidiaries (but in no event may ▇▇▇▇▇ or any of its Subsidiaries participate in any spectrum auction involving the sale of ▇▇▇▇▇’ spectrum) or are made for the purposes of complying with Section 6.3;

(f)                                           incur, or materially amend the terms of, any Indebtedness except for borrowings under the ▇▇▇▇▇ Credit Facilities that are incurred in the ordinary course of business so long as the outstanding Indebtedness under the ▇▇▇▇▇ Credit Facility does not exceed, in the aggregate, the amounts set forth on Section 5.2(f) of the ▇▇▇▇▇ Disclosure Letter;

(g)                                          make any loans, advances or capital contributions to, or investments in, any Person, other than ▇▇▇▇▇ or its wholly owned Subsidiaries and ordinary course advances and reimbursements to employees;

(h)                                         change an annual accounting period or change in any material respect its accounting methods (or underlying assumptions), principles or practices affecting its assets, liabilities or business, in each case, in effect on the date hereof, except as required by changes in GAAP or applicable Law;

(i)                                             make, change or revoke any material Tax election, settle, compromise (other than any settlement or compromise not greater than $100,000) or consent to any extension or waiver of the limitation period applicable to any audit, assessment or claim for material Taxes, amend any material Tax Return, enter into any closing agreement with any Governmental Entity regarding material Taxes or surrender any claim for a refund of material Taxes;

(j)                                            except as permitted pursuant to Section 5.2(d), other than in the ordinary course of business consistent with past practice (but only if the applicable action is not with respect to ▇▇▇▇▇ Related Party Transactions) terminate, amend, cancel, renew, assign, modify, or consent to the termination of any ▇▇▇▇▇ Material Contract, or enter into any contract or agreement that would constitute a ▇▇▇▇▇ Material Contract if in effect on the date hereof, or waive, release or assign any rights or claims under a ▇▇▇▇▇ Material Contract or consent to the termination of ▇▇▇▇▇’ (or its applicable Subsidiary’s) rights thereunder, except for the termination of any ▇▇▇▇▇ Material Contract pursuant to the terms thereof;

(k)                                         modify or accede to the modification of any of the ▇▇▇▇▇ FCC Licenses if doing so is reasonably likely to be materially adverse to the interests of New Holdco and its

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Subsidiaries after giving effect to the Mergers in the operation of television broadcast stations or fail to provide Mercury with a copy of (and a reasonable opportunity to review and comment on) any application for the modification of any of the ▇▇▇▇▇ FCC Licenses reasonably in advance of filing with the FCC;

(l)                                             apply to the FCC for any construction permit that would restrict in any material respect the ▇▇▇▇▇ Stations’ operations or make any material change in the assets of the ▇▇▇▇▇ Stations that is not in the ordinary course of business, except as may be necessary or advisable to maintain or continue effective transmission of the ▇▇▇▇▇ Stations’ signals within their respective service areas as of the date hereof;

(m)                                     make or authorize any new capital expenditures other than (x) capital expenditures pursuant to the budget set forth in Section 5.2(m) of the ▇▇▇▇▇ Disclosure Letter, and (y) any other capital expenditures to address exigent circumstances that (I) do not exceed $250,000 individually or $1 million, in the aggregate, or (II) are made or authorized by ▇▇▇▇▇ after consultation with Mercury;

(n)                                         except to the extent required by the terms of any ▇▇▇▇▇ Benefit Plan, ▇▇▇▇▇ Labor Agreement or ▇▇▇▇▇ Employment Agreement as in effect on the date hereof (i) grant or pay to any current or former director, officer or employee of ▇▇▇▇▇ or any of its Subsidiaries, any (A) increase in severance or termination pay or (B) increase in compensation or benefits (other than increases in compensation in the ordinary course of business consistent with past practice of employees of ▇▇▇▇▇ or any of its Subsidiaries who are not officers or directors of ▇▇▇▇▇ and whose annual compensation would not exceed $250,000 after giving effect to any such increase), (ii) grant or award any stock options, restricted stock or other equity-based compensation to any director, officer or employee, (iii) accelerate the payment, funding or vesting of any payment or benefit provided or to be provided to any current or former director, officer or employee of ▇▇▇▇▇, (iv) (A) enter into, adopt, amend, modify or waive any ▇▇▇▇▇ Benefit Plan or ▇▇▇▇▇ Labor Agreement (or a plan or agreement which would be one of the foregoing if it were in effect on the date hereof) or (B) enter into, adopt, amend, modify or waive any ▇▇▇▇▇ Employment Agreement (or an agreement which would be ▇▇▇▇▇ Employment Agreement if it were in effect on the date hereof) with any current or former director or officer of ▇▇▇▇▇ or any of its Subsidiaries or with any employee of ▇▇▇▇▇ or any of its Subsidiaries whose annual compensation would exceed $250,000  after giving effect to such action and which is in the ordinary course of business consistent with past practice;

(o)                                         purchase or otherwise acquire any shares of capital stock of Mercury or any rights to purchase or otherwise acquire any shares of capital stock or any other equity securities of Mercury, or any securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such securities;

(p)                                         adopt or enter into a plan of complete or partial liquidation, dissolution, reclassification, recapitalization or other reorganization;

(q)                                         subject to and without limitation of Section 6.15, pay, discharge, settle or satisfy any litigation, arbitration, proceeding or claim which payment, discharge, settlement or satisfaction would reasonably be expected to limit or restrict the operation of the business of

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▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary (including after the Closing, New Holdco or any of its Subsidiaries) in any material respect, or would require the payment by ▇▇▇▇▇ or any ▇▇▇▇▇ Subsidiary of an amount in excess of Five Hundred Thousand Dollars ($500,000) in the aggregate, after taking into account any insurance proceeds available therefor;

(r)                                            agree to take, make any commitment to take, or cause its board of directors to adopt any resolutions approving, any of the actions prohibited by this Section 5.2.

Section 5.3                                    Mercury Forbearances.  During the period from the date of this Agreement until the earlier of the termination of this Agreement in accordance with its terms or the Second Merger Effective Time, except as set forth in Section 5.3 of the Mercury Disclosure Letter or as expressly contemplated by this Agreement or required by Law, Mercury shall not, and shall not permit any of its Subsidiaries to, without the prior written consent of ▇▇▇▇▇, which shall not be unreasonably withheld, conditioned or delayed:

(a)                                         (i) other than dividends and other distributions by a direct or indirect Subsidiary of Mercury to Mercury or any direct or indirect wholly owned Subsidiary of Mercury, declare, set aside or pay any dividends on, or make any other distributions in respect of, any of its capital stock or other equity securities, (ii) split, recapitalize, subdivide, combine or reclassify any of its capital stock or other equity interests or issue or authorize the issuance of any other securities in respect of, in lieu of, or in substitution for, shares of capital stock of Mercury or (iii) purchase, redeem or otherwise acquire any shares of capital stock of Mercury;

(b)                                         issue, deliver, sell, pledge or otherwise encumber or subject to any Lien (other than a Permitted Lien), any shares of capital stock or other equity interests of Mercury, or any rights, warrants, options or securities exercisable, convertible or exchangeable for, or the value of which is determined in reference to, any such shares of capital stock or other equity interests of Mercury, except for (i) issuances pursuant to the conversion of Mercury Voting Common Shares to Mercury Non-Voting Shares or Mercury Non-Voting Shares to Mercury Voting Common Shares, or (ii) grants and awards of Mercury Stock-Based Awards and Mercury Stock Options in the ordinary course of business and issuances of Mercury Voting Common Stock upon the exercise of Mercury Stock Options or the settlement of Mercury Stock-Based Awards (provided that Mercury shall not make any grants, awards, or issuances to the extent that such grants, awards or issuances would cause Mercury or any of its Subsidiaries to be in violation of the Communications Act or the FCC Rules);

(c)                                          other than the Mercury Charter Amendment, amend the Mercury Organizational Documents or any other comparable organizational documents of any material Subsidiary of Mercury;

(d)                                         (i) acquire or agree to acquire by merging or consolidating with, by purchasing any assets or any equity securities of, or by any other manner, any business or any Person, or (ii) outside the ordinary course of business, otherwise acquire or agree to acquire any assets or properties, for an aggregate amount (including all potentially payable “earn-out” consideration or any other obligation to potentially pay consideration in the future)  (measuring clauses (i) and (ii) collectively) in excess of $10 million, during the period commencing on the

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date hereof and ending at the Second Merger Effective Time; provided, that any Mercury Related Party Transaction shall require the consent of ▇▇▇▇▇;

(e)                                          sell, lease, exclusively license, subject to any Lien (other than any Permitted Lien), or otherwise dispose of any of its properties or assets (including Mercury IP) other than such sales, leases, licenses, Liens or other dispositions that (a) are in the ordinary course of business and are not material to the business of Mercury and its Subsidiaries, (b) are for consideration with a fair market value of less than $250,000, individually, or $1 million in the aggregate, or (c) are made for the purposes of complying with Section 6.3;

(f)                                           incur any Indebtedness, except for borrowings incurred in the ordinary course of business or to fund acquisitions permitted under Section 5.3(d) and except for borrowings and financing for purpose of funding the cash portion of the aggregate Merger Consideration, the repayment, redemption, purchase, defeasance and discharge of the Indebtedness of ▇▇▇▇▇, Mercury and their respective Subsidiaries in connection with the Mergers and the payment of fees and expenses in connection therewith and the transactions contemplated hereby (the “Transaction Financing”);

(g)                                          adopt or enter into a plan of complete or partial liquidation, dissolution, reclassification, recapitalization or other reorganization of Mercury;

(h)                                         make or authorize any new capital expenditures other than (x) capital expenditures pursuant to the budget set forth in Section 5.3(h) of the Mercury Disclosure Letter, and (y) any other capital expenditures to address exigent circumstances that (I) do not exceed $250,000 individually or $1 million, in the aggregate, or (II) are made or authorized by Mercury after consultation with ▇▇▇▇▇;

(i)                                             make, change or revoke any material Tax election, settle, compromise (other than any settlement or compromise not greater than $100,000) or consent to any extension or waiver of the limitation period applicable to any audit, assessment or claim for material Taxes, amend any material Tax Return, enter into any closing agreement with any Governmental Entity regarding material Taxes or surrender any claim for a refund of material Taxes;

(j)                                            modify or accede to the modification of any of the Mercury FCC Licenses if doing so is reasonably likely to be materially adverse to the interests of New Holdco and its Subsidiaries after giving effect to the Mergers in the operation of television broadcast stations;

(k)                                         apply to the FCC for any construction permit that would restrict in any material respect the Mercury Stations’ operations or make any material change in the assets of the Mercury Stations that is not in the ordinary course of business, except as may be necessary or advisable to maintain or continue effective transmission of the Mercury Stations’ signals within their respective service areas as of the date hereof; or

(l)                                             agree to take, make any commitment to take, or cause its board of directors to adopt any resolutions approving, any of the actions prohibited by this Section 5.3.

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Section 5.4                                    No Control of the other Party’s Business.  Nothing contained in this Agreement shall give (i) Mercury or New Holdco, directly or indirectly, the right to control or direct the operations of ▇▇▇▇▇ or any of its Subsidiaries, and (ii) ▇▇▇▇▇, directly or indirectly, the right to control or direct the operations of New Holdco or Mercury or any of their respective Subsidiaries, prior to the Second Merger Effective Time.  Prior to the Second Merger Effective Time, each of New Holdco, Mercury and ▇▇▇▇▇, respectively, shall exercise, consistent with the terms and conditions of this Agreement, complete control and supervision over its and its Subsidiaries’ respective operations.

ARTICLE VI

ADDITIONAL AGREEMENTS

Section 6.1                                    Form S-4; Joint Proxy Statement/Prospectus; NYSE Listing.

(a)                                         As promptly as practicable following the date of this Agreement, (i) Mercury and ▇▇▇▇▇ shall jointly prepare a proxy statement relating to the Mercury Shareholder Meeting and the ▇▇▇▇▇ Shareholder Meeting (the “Joint Proxy Statement/Prospectus”) in preliminary form and (ii) Mercury shall prepare and New Holdco shall file with the SEC a Registration Statement on Form S-4 which shall include the Joint Proxy Statement/Prospectus (together with all amendments thereto, the “Form S-4”) (in which the Joint Proxy Statement/Prospectus will be included as a prospectus) relating to the registration of the shares of New Holdco Voting Common Stock issued to ▇▇▇▇▇ Shareholders pursuant to the Second Merger and, if required, the shares of New Holdco Voting Common Stock and New Holdco Non-Voting Common Stock issued to the Mercury Shareholders pursuant to the First Merger (and, in each case, shares of New Holdco Non-Voting Common Stock and New Holdco Voting Common Stock issuable upon conversion thereof).  The Joint Proxy Statement/Prospectus and Form S-4 shall comply as to form in all material respects with the applicable provisions of the Securities Act and the Exchange Act and the rules and regulations thereunder and other applicable Law.

(b)                                         Each of ▇▇▇▇▇ and Mercury shall use its reasonable best efforts to have the Joint Proxy Statement/Prospectus cleared by the SEC and the Form S-4 declared effective under the Securities Act as promptly as practicable after such filing and keep the Form S-4 effective for so long as necessary to consummate the Mergers.  Each of Mercury and ▇▇▇▇▇ shall promptly furnish all information concerning it or its shareholders to the other, and provide such other assistance, in each case, as may be reasonably requested in connection with the preparation, filing and distribution of the Form S-4 and the Joint Proxy Statement/Prospectus.  Each of Mercury and ▇▇▇▇▇ shall, as promptly as practicable after the receipt thereof, provide the other party with copies of any written comments and advise the other party of any oral comments with respect to the Joint Proxy Statement/Prospectus and the Form S-4 received by such party from the SEC, including any request from the SEC for amendments or supplements to the Joint Proxy Statement/Prospectus and the Form S-4, and shall provide the other with copies of all correspondence between it and its Representatives, on the one hand, and the SEC, on the other hand.  Notwithstanding the foregoing, prior to filing the Form S-4 (including any amendments and supplements thereto) or mailing the Joint Proxy Statement/Prospectus or responding to any comments of the SEC with respect thereto, each of Mercury and ▇▇▇▇▇ (i) shall provide the other with a reasonable opportunity to review and comment on such document or response (including

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the proposed final version of such document or response) and (ii) shall give due consideration to including in such document or response any comments reasonably proposed by the other.  Each of Mercury and ▇▇▇▇▇ shall advise the other, promptly after receipt of notice thereof, of the time of effectiveness of the Form S-4, the issuance of any stop order relating thereto or the suspension of the qualification of shares of New Holdco Voting Common Stock or New Holdco Non-Voting Common Stock for offering or sale in any jurisdiction, and each of Mercury and ▇▇▇▇▇ shall use its reasonable best efforts to have any such stop order or suspension lifted, reversed or otherwise terminated.  New Holdco Mercury and ▇▇▇▇▇ shall use reasonable best efforts to take any other action required to be taken under the Securities Act, the Exchange Act, the DLLCA, the VSCA and the rules of the NYSE, in connection with the filing and distribution of the Joint Proxy Statement/Prospectus and the Form S-4, and the solicitation of proxies from Mercury Shareholders or ▇▇▇▇▇ Shareholders, as the case may be, thereunder.

(c)              Each of New Holdco and Mercury shall use its reasonable best efforts to take, or cause to be taken, all actions, and do or cause to be done all things, necessary, proper or advisable under applicable Laws and rules and policies of the NYSE and the SEC to enable the listing of the New Holdco Voting Common Stock on the NYSE no later than the First Merger Effective Time, subject to official notice of issuance.  Each of New Holdco and Mercury shall also use its reasonable best efforts to obtain all necessary state securities Law or “Blue Sky” permits and approvals required to carry out the transactions contemplated by this Agreement (provided that in no event shall New Holdco or Mercury be required to qualify to do business in any jurisdiction in which it is not now so qualified or file a general consent to service of process).

(d)              Each of Mercury and ▇▇▇▇▇ shall, upon request, furnish to the other all information concerning itself, its Subsidiaries, directors, officers and (to the extent reasonably available to the applicable party) shareholders and such other matters as may be reasonably necessary or advisable in connection with any statement, filing, notice or application made by or on behalf of Mercury, ▇▇▇▇▇ or any of their respective Subsidiaries to the NYSE or any Governmental Entity (including the Form S-4 and the Joint Proxy Statement/Prospectus) in connection with the Mergers and the other transactions contemplated by this Agreement.  In addition, ▇▇▇▇▇ will use its reasonable best efforts to (i) provide interim financial statements of ▇▇▇▇▇ and its Subsidiaries (including footnotes) that are required by the Securities Act to be included in the Form S-4 that have been reviewed by ▇▇▇▇▇’ independent registered public accounting firm, (ii) provide management’s discussion and analysis of interim and annual consolidated financial statements, (iii) cause ▇▇▇▇▇’ independent registered public accounting firm to consent to the inclusion or incorporation by reference of the audit reports on the annual audited consolidated financial statements of ▇▇▇▇▇ included in the Form S-4, (iv) provide information necessary to prepare selected financial data with respect to ▇▇▇▇▇ as required by Regulation S-K of the Securities Act, and (v) provide information concerning ▇▇▇▇▇ necessary to enable Mercury and ▇▇▇▇▇ to prepare required pro forma financial statements and related footnotes, in each case, to the extent reasonably necessary to permit Mercury to prepare the Form S-4.  Notwithstanding the foregoing and except as required by applicable Law, neither party shall be required to furnish any information that is the subject of any confidentiality agreement with any third party (provided that the withholding party uses reasonable best efforts to obtain the required consent of such third party with respect to furnishing such information) or subject to

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any attorney-client or work-product privilege (provided that the withholding party shall use reasonable best efforts to permit the furnishing of such information in a manner that does not result in loss or waiver of privilege).

(e)              If at any time prior to obtaining the Required Mercury Vote and the Required ▇▇▇▇▇ Vote, any information relating to ▇▇▇▇▇ or Mercury, or any of their respective Affiliates, officers or directors, should be discovered by ▇▇▇▇▇ or Mercury that should be set forth in an amendment or supplement to either of the Form S-4 or the Joint Proxy Statement/Prospectus, so that either of such documents would not include any misstatement of a material fact or omit to state any material fact necessary to make the statements therein, in light of the circumstances under which they were made, not misleading, the party that discovers such information shall promptly notify the other parties hereto and an appropriate amendment or supplement describing such information shall promptly be prepared and filed with the SEC and, to the extent required under applicable Law, disseminated to the stockholders of Mercury.

Section 6.2            Shareholder Meetings.

(a)              As promptly as practicable following the effectiveness of the Form S-4, Mercury shall, in consultation with ▇▇▇▇▇, in accordance with applicable Law and the Mercury Organizational Documents, (i) establish a record date for, duly call and give notice of a meeting of the holders of Mercury Voting Common Stock (the “Mercury Shareholder Meeting”) at which meeting Mercury shall seek the Required Mercury Vote, which record date shall be no later than ten (10) days after the date on which the Form S-4 is declared effective under the Securities Act, and (ii) within forty (40) days of such record date, convene and hold the Mercury Shareholder Meeting.  Subject to Section 6.11(b), Mercury shall use its reasonable best efforts to take, or cause to be taken, all actions, and do or cause to be done all things, necessary, proper or advisable on its part to cause the Required Mercury Vote to be received at the Mercury Shareholder Meeting or any adjournment or postponement thereof.  Unless this Agreement has been terminated pursuant to Section 8.1, Mercury’s obligation to call, give notice of, convene and hold the Mercury Shareholder Meeting in accordance with the foregoing sentence of this Section 6.2(a) shall apply notwithstanding the commencement, disclosure, announcement or submission of any Acquisition Proposal or Acquisition Inquiry to Mercury, the Mercury Board, its Representatives or the Mercury Shareholders, or by any Mercury Adverse Recommendation Change, and Mercury shall not submit to the vote of its shareholders any Acquisition Proposal other than the Mergers.  Unless the Mercury Board shall have made a Mercury Adverse Recommendation Change in accordance with Section 6.11(b), the Joint Proxy Statement/Prospectus shall include a statement to the effect that the Mercury Board recommends that the holders of shares of Mercury Voting Common Stock vote to approve the Mercury Charter Amendment and the New Holdco Share Issuance (such recommendations collectively referred to as the “Mercury Board Recommendation”).  Mercury shall not, without the prior written consent of ▇▇▇▇▇, adjourn or postpone the Mercury Shareholder Meeting; provided that Mercury may, without the prior written consent of ▇▇▇▇▇, adjourn or postpone the Mercury Shareholder Meeting, after consultation with ▇▇▇▇▇, if the failure to adjourn or postpone the Mercury Shareholder Meeting would reasonably be expected to be a violation of applicable Law or for the distribution of any required supplement or amendment to the Joint Proxy Statement/Prospectus.

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(b)              As promptly as practicable following the effectiveness of the Form S-4, ▇▇▇▇▇ shall, in consultation with Mercury, in accordance with applicable Law and the ▇▇▇▇▇ LLC Agreement, (i) establish a record date for, duly call and give notice of a meeting of the holders of ▇▇▇▇▇ Common Shares (the “▇▇▇▇▇ Shareholder Meeting”) at which meeting ▇▇▇▇▇ shall seek the Required ▇▇▇▇▇ Vote, which record date shall be no later than ten (10) days after the date on which the Form S-4 is declared effective under the Securities Act, and (ii) within forty (40) days of such record date, convene and hold the ▇▇▇▇▇ Shareholder Meeting.  Subject to Section 6.10(d), ▇▇▇▇▇ shall use its reasonable best efforts to take, or cause to be taken, all actions, and do or cause to be done all things, necessary, proper or advisable on its part to cause each of the Required ▇▇▇▇▇ Vote to be received at the ▇▇▇▇▇ Shareholder Meeting or any adjournment or postponement thereof.  Unless this Agreement has been terminated pursuant to Section 8.1, ▇▇▇▇▇’ obligation to call, give notice of, convene and hold the ▇▇▇▇▇ Shareholder Meeting in accordance with the foregoing sentence of this Section 6.2(b) shall apply notwithstanding the commencement, disclosure, announcement or submission of any Acquisition Proposal or Acquisition Inquiry to ▇▇▇▇▇, the ▇▇▇▇▇ Board, its Representatives or the ▇▇▇▇▇ Shareholders, or by any ▇▇▇▇▇ Adverse Recommendation Change, and ▇▇▇▇▇ shall not submit to the vote of its shareholders any Acquisition Proposal other than the Second Merger.  Unless the ▇▇▇▇▇ Board shall have made a ▇▇▇▇▇ Adverse Recommendation Change in accordance with Section 6.10(d), the Joint Proxy Statement/Prospectus shall include a statement to the effect that the ▇▇▇▇▇ Board recommends that the holders of shares of ▇▇▇▇▇ Common Shares vote to adopt this Agreement (such recommendation is referred to as the “▇▇▇▇▇ Board Recommendation”).  ▇▇▇▇▇ shall not, without the prior written consent of Mercury, adjourn or postpone the ▇▇▇▇▇ Shareholder Meeting; provided that ▇▇▇▇▇ may, without the prior written consent of Mercury, adjourn or postpone the ▇▇▇▇▇ Shareholder Meeting, after consultation with Mercury, if the failure to adjourn or postpone the ▇▇▇▇▇ Shareholder Meeting would reasonably be expected to be a violation of applicable Law or for the distribution of any required supplement or amendment to the Joint Proxy Statement/Prospectus.

(c)              ▇▇▇▇▇ and Mercury shall use their reasonable best efforts to schedule the ▇▇▇▇▇ Shareholder Meeting and the Mercury Shareholder Meeting to occur on the same date.

Section 6.3            Appropriate Action; Consents; Filings.

(a)              Subject to the terms and conditions herein provided, the parties shall (i) use commercially reasonable best efforts to obtain any required consents, approvals, waivers and authorizations of, actions or nonactions by, and make all required filings and submissions with, any Governmental Entity or any third party required in connection with the consummation of the transactions contemplated by this Agreement; (ii) use commercially reasonable best efforts to cooperate with each other in (A) determining which filings are required to be made prior to the Closing with, and which material consents, approvals, Permits, notices or authorizations are required to be obtained prior to the Closing from, Governmental Entities or third parties in connection with the execution and delivery of this Agreement and related agreements and consummation of the transactions contemplated hereby and thereby and (B) timely making all such filings and timely seeking all such consents, approvals, Permits, notices or authorizations, (iii) use commercially reasonable best efforts to cause the conditions to the Mergers set forth in Article VII to be satisfied, and (iv) use commercially reasonable best efforts to take, or cause to

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be taken, all other actions and do, or cause to be done, and cooperate with each other in order to do, all other things necessary or appropriate to consummate the transactions contemplated hereby as soon as practicable.  For purposes of this Agreement, and subject to Section 6.3(d), none of New Holdco, Mercury or ▇▇▇▇▇ shall be permitted to assert that the following does not constitute commercially reasonable best efforts: (i) the taking of the Regulatory Actions contemplated by Section 6.3(a) of the ▇▇▇▇▇ Disclosure Schedule or (ii) a Net Lost Annual BCF equal to or less than the Maximum Required Amount.

(b)              Mercury and ▇▇▇▇▇ shall jointly coordinate (i) the scheduling of, and strategic planning for, any meeting with any Governmental Entity in connection with the HSR Act, Communications Act and the FCC Rules, (ii) the making of any filings, including the initial filings under the HSR Act and the FCC Applications, (iii) the process for the receipt of any necessary approvals and (iv) the resolution of any investigation or other inquiry of any such Governmental Entity.  Without limiting the foregoing sentence, except as prohibited by applicable Law, each of Mercury and ▇▇▇▇▇ shall, (A) to the extent reasonably practicable, consult with each other prior to taking any material substantive position with respect to the filings under the HSR Act, Communications Act and the FCC Rules in discussions with or filings to be submitted to any Governmental Entity, (B) to the extent reasonably practicable, permit the other to review and discuss in advance, and consider in good faith the views of the other in connection with, any analyses, presentations, memoranda, briefs, arguments, opinions and proposals to be submitted to any Governmental Entity with respect to filings under the HSR Act, Communications Act and the FCC Rules, and (C) to the extent reasonably practicable, coordinate with the other in preparing and exchanging such information and promptly provide the other (and its counsel) with copies of all filings, presentations or submissions (and a summary of any oral presentations) made by such party with any Governmental Entity relating to this Agreement or the transactions contemplated hereby under the HSR Act, Communications Act and the FCC Rules.

(c)              Unless prohibited by applicable Law or by the applicable Governmental Entity, each of Mercury and ▇▇▇▇▇ shall (i) not participate in or attend any meeting, or engage in any substantive conversation with any Governmental Entity in respect of the Mergers without the other, (ii) give the other reasonable prior notice of any such meeting or conversation and (iii) in the event one party is prohibited by applicable Law or by the applicable Governmental Entity from participating or attending any such meeting or engaging in any such conversation, keep such party reasonably apprised with respect thereto.

(d)              Notwithstanding anything herein to the contrary, nothing set forth in this Section 6.3 shall (i) require, or be construed to require, New Holdco, Mercury or any of their respective Subsidiaries to take, or agree to take, any Regulatory Action unless all Regulatory Divestitures  of ▇▇▇▇▇ Stations and all Regulatory Impositions would not result in the Net Lost Annual BCF exceeding the Maximum Required Amount; (ii) require, or be construed to require, New Holdco, Mercury, ▇▇▇▇▇ or any of their respective Subsidiaries to take, or agree to take, any Regulatory Action unless such Regulatory Action shall be conditioned upon the consummation of the Second Merger and the transactions contemplated hereby or (iii) authorize or permit, or be construed to authorize or permit, ▇▇▇▇▇ or any of its Subsidiaries to take any Regulatory Action without the prior written consent of Mercury.

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(e)              ▇▇▇▇▇ agrees to work in good faith in connection with Mercury’s efforts to structure any Regulatory Actions in a manner that Mercury believes in good faith are in the best interests of New Holdco and its shareholders.

(f)              Without limiting the generality of Section 6.3(a), but subject to Section 6.3(d):

(i)            Within twelve (12) Business Days of the date of this Agreement, Mercury and ▇▇▇▇▇ shall, and as necessary or advisable shall cause their respective Subsidiaries to, file the FCC Applications relating to those FCC Licenses issued under Part 73 of Title 47 of the Code of Federal Regulations.  As promptly as practicable after the date of this Agreement, Mercury and ▇▇▇▇▇ shall, and as necessary or advisable shall cause their respective Subsidiaries to, file the remainder of the FCC Applications.  Mercury and ▇▇▇▇▇ shall use reasonable best efforts to obtain the FCC Consent as promptly as practicable.  Mercury and ▇▇▇▇▇ shall each pay 50% of the FCC filing fees relating to the transactions contemplated hereby required by the Communications Act and the FCC Rules to be paid by Mercury, ▇▇▇▇▇ or any of their respective Subsidiaries, irrespective of whether the transactions contemplated by this Agreement are consummated.

(ii)           As promptly as practicable following the date of this Agreement, Mercury and ▇▇▇▇▇ shall, and/or shall cause their respective ultimate parent entities to file Notification and Report Forms with the Federal Trade Commission and the United States Department of Justice pursuant to the HSR Act, with respect to the transactions contemplated hereby, and shall thereafter promptly respond to all requests received from such agencies for additional information or documentation.  Mercury and ▇▇▇▇▇ shall each pay 50% of the filing fees payable under the HSR Act by New Holdco, Mercury, ▇▇▇▇▇ relating to the transactions contemplated hereby, irrespective of whether the transactions contemplated by this Agreement are consummated.

(iii)          To avoid disruption or delay in the processing of the FCC Applications, Mercury and ▇▇▇▇▇ shall, and shall cause their respective Subsidiaries to, agree (i) as part of the FCC Applications, to request that the FCC apply its policy of permitting the assignment or transfer of control of the FCC Licenses in transactions involving multiple stations to proceed, notwithstanding the pendency of any Renewal Application, and (ii) to make such representations and undertakings as are necessary or appropriate to invoke such policy, including undertakings to assume, as between the parties and the FCC, the position of the applicant before the FCC with respect to any pending Renewal Application and to assume the corresponding regulatory risks relating to any such Renewal Application.  In addition, Mercury and ▇▇▇▇▇ acknowledge that, to the extent reasonably necessary to expedite the grant by the FCC of any Renewal Application with respect to any Station and thereby to facilitate the grant of the FCC Consent with respect to such Station, each of Mercury, ▇▇▇▇▇ and their applicable Subsidiaries shall be permitted to enter into tolling agreements with the FCC to extend the statute of limitations for the FCC to determine or impose a

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forfeiture penalty against such Station in connection with (i) any pending complaints that such Station aired programming that contained obscene, indecent or profane material or (ii) any other enforcement matters against such Station with respect to which the FCC may permit Mercury or ▇▇▇▇▇ (or any of their respective Subsidiaries) to enter into a tolling agreement.

(iv)          If the Closing shall not have occurred for any reason within the original effective periods of the FCC Consent, and neither party shall have terminated this Agreement pursuant to the terms hereof, Mercury and ▇▇▇▇▇ shall use their reasonable best efforts to obtain one or more extensions of the effective period of the FCC Consent to permit consummation of the transactions hereunder.  Upon receipt of the FCC Consent, ▇▇▇▇▇ and Mercury shall use their respective reasonable best efforts to maintain in effect the FCC Consent to permit consummation of the transactions hereunder.  No extension of the FCC Consent shall limit the right of Mercury and ▇▇▇▇▇ to terminate this Agreement pursuant to the terms hereof.

Section 6.4            Access to Information.

(a)              Upon reasonable notice and subject to applicable Laws relating to the exchange of information, each of ▇▇▇▇▇ and Mercury shall, and shall cause its Subsidiaries to, afford to the officers, employees, accountants, counsel and other representatives of the other, reasonable access, during normal business hours during the period from the date of this Agreement to the earlier of the termination of this Agreement in accordance with its terms and the Second Merger Effective Time, to all its properties, books, contracts and records, and, during such period, each of such parties shall, and shall cause its Subsidiaries to, make available to the other all other information concerning its business, properties and personnel as the other may reasonably request.  Neither ▇▇▇▇▇ nor Mercury nor any of their Subsidiaries shall be required to provide access to or to disclose information where such access or disclosure would jeopardize the attorney-client privilege of such party or its Subsidiaries or contravene any Law, rule, regulation, order, judgment, decree or fiduciary duty or binding agreement entered into prior to the date of this Agreement.  Each of ▇▇▇▇▇ and Mercury shall use reasonable best efforts to make appropriate substitute disclosure arrangements under circumstances in which the restrictions of the preceding sentence apply.

(b)              All information and materials provided pursuant to this Agreement shall be subject to the provisions of that certain confidentiality agreement, dated as of December 4, 2013, by and between Mercury and LIN Television Corporation (“▇▇▇▇▇ Television”) (the “Confidentiality Agreement”).

(c)              No investigation by either of the parties or their respective representatives shall affect the representations and warranties of the other set forth in this Agreement.

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Section 6.5            Employee Matters.

(a)              From and after the Second Merger Effective Time, the employees of Mercury and its Subsidiaries who are employed by New Holdco and its Subsidiaries as of the First Merger Effective Time who remain employed by New Holdco and its Subsidiaries (including the Surviving Corporation and its Subsidiaries) following the consummation of the transactions contemplated hereby (the “Mercury Continuing Employees”) and the employees of ▇▇▇▇▇ and its Subsidiaries who are employed by the New Holdco and its Subsidiaries as of the Second Merger Effective Time and who remain employed by New Holdco or any of its Subsidiaries (including the Surviving Company and its Subsidiaries) thereafter (the “▇▇▇▇▇ Continuing Employees”, and together with the Mercury Continuing Employees, the “Continuing Employees”) will continue to participate and have coverage or will be offered participation and coverage under the applicable Mercury Benefit Plans, ▇▇▇▇▇ Benefit Plans or employee benefit plans adopted or implemented by New Holdco or its Subsidiaries at or following the Closing (each, a “New Benefit Plan”, and, together with the Mercury Benefit Plans and the ▇▇▇▇▇ Benefit Plans following the Closing, the “Merger Benefit Plans”), or a combination thereof, as determined by ▇▇▇▇▇ and Mercury prior to or following the Second Merger Effective Time, and without duplication of benefits.

(b)              New Holdco shall cause, to the extent applicable, (i) each Mercury Benefit Plan in which ▇▇▇▇▇ Continuing Employees become eligible to participate, (ii) each ▇▇▇▇▇ Benefit Plan in which Mercury Continuing Employees become eligible to participate and (iii) each New Benefit Plan in which Continuing Employees become eligible to participate, to take into account for purposes of eligibility, vesting and benefit accruals (solely, in the case of benefit accruals, with respect to Merger Benefit Plans that are not defined benefit plans or provide post-retirement health or welfare benefits, except as required by applicable Law or under any Merger Benefit Plan that replaces a comparable Mercury Benefit Plan or ▇▇▇▇▇ Benefit Plan, as applicable), the service of such Continuing Employees with ▇▇▇▇▇ and its Subsidiaries (and any predecessor entities) and Mercury and its Subsidiaries (and any predecessor entities), as applicable, to the same extent as such service was credited for such purpose, with respect to a Mercury Continuing Employee, by Mercury and its Subsidiaries and, with respect to ▇▇▇▇▇ Continuing Employees, by ▇▇▇▇▇ and its Subsidiaries; provided, however, that such service shall not be recognized to the extent that such recognition would result in a duplication of benefits with respect to the same period of service or with respect to New Benefit Plans for which prior service is not taken into account or with respect to plans for which participation and/or service is frozen.

(c)              At and following the Second Merger Effective Time, New Holdco shall, and shall cause the applicable Subsidiary to, as applicable, honor the accrued and vested obligations of Mercury and ▇▇▇▇▇ and their respective Subsidiaries as of the Second Merger Effective Time under the provisions of the Mercury Benefit Plans, Mercury Employment Agreements, ▇▇▇▇▇ Benefit Plans, ▇▇▇▇▇ Employment Agreements, and New Benefit Plans, as applicable; provided that this provision shall not prevent New Holdco or any of its Subsidiaries from amending, suspending or terminating any such plans or agreements to the extent permitted by the respective terms of such plans or agreements.

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(d)           If ▇▇▇▇▇ Continuing Employees become eligible to participate in a Mercury Benefit Plan or a New Benefit Plan, or Mercury Continuing Employees become eligible to participate in a ▇▇▇▇▇ Benefit Plan or a New Benefit Plan, in each case that provides medical, dental or other health care insurance, New Holdco shall use commercially reasonable efforts to cause each such plan to (i) waive any preexisting condition limitations to the extent such conditions are covered under the applicable medical, health, or dental plans of Mercury or ▇▇▇▇▇, as applicable, (ii) honor under such plans any deductible, co-payment and out-of-pocket expenses incurred by such employees and their beneficiaries during the portion of the calendar year prior to such participation, and (iii) waive any waiting period limitation or evidence of insurability requirement which would otherwise be applicable to such employee on or after the First Merger Effective Time for the year in which the First Merger Effective Time or participation in such medical, dental or other health care insurance plan of Mercury or ▇▇▇▇▇, as applicable, occurs, in each case to the extent such employee had satisfied any similar limitation or requirement under an analogous medical, dental or other health care insurance plan of ▇▇▇▇▇ or Mercury, as applicable, prior to the First Merger Effective Time for the year in which the First Merger Effective Time or participation in such medical, dental or health care insurance plan occurs.

(e)              Without limiting the generality of Section 9.9, this Section 6.5 and Section 2.4 and Section 2.5 shall be binding upon and inure solely to the benefit of each party to this Agreement, and nothing in this Section 6.5 or in Section 2.4 or Section 2.5, express or implied, is intended to confer upon any other Person, including any current or former director, officer or employee of ▇▇▇▇▇, Mercury or any of their respective Subsidiaries, any rights or remedies of any nature whatsoever under or by reason of this Section 6.5 or by reason of Section 2.4 or Section 2.5.  Nothing in this Agreement shall prevent New Holdco, Mercury, Merger Sub 1, Merger Sub 2, the Surviving Corporation or the Surviving Company from amending, suspending or terminating any ▇▇▇▇▇ Benefit Plans, ▇▇▇▇▇ Employment Agreements, Mercury Benefit Plans or Mercury Employment Agreements to the extent permitted by the respective terms of such plans or agreements.  Nothing contained in this Agreement shall constitute or be deemed to be an amendment to any ▇▇▇▇▇ Benefit Plan, ▇▇▇▇▇ Employment Agreement, Mercury Benefit Plan, Mercury Employment Agreement or any other compensation or benefit plan, program or arrangement of Mercury, ▇▇▇▇▇ or any of their respective Subsidiaries.

Section 6.6            Directors’ and Officers’ Indemnification and Insurance.

(a)              Without limiting any additional rights that any director or officer may have under any indemnification agreement or under the ▇▇▇▇▇ LLC Agreement, from and after the Second Merger Effective Time, New Holdco shall cause the Surviving Company or any applicable Subsidiary (excluding the ▇▇▇▇▇ Non-Managed Companies, the ▇▇▇▇▇ Licensee Companies and the Mercury Licensee Companies) (collectively, the “D&O Indemnifying Parties”) thereto to: (i) indemnify and hold harmless each person who is at the date hereof, was previously, or during the period from the date hereof through the date of the Second Merger Effective Time serving as a director or officer of ▇▇▇▇▇ or such Subsidiary (collectively, the “D&O Indemnified Parties”) to the fullest extent the Surviving Company or any such Subsidiary is so authorized or permitted by applicable Law, as now or hereafter in effect, in connection with

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any D&O Claim and any losses, claims, damages, liabilities, costs, Claim Expenses, judgments, fines, penalties and amounts paid in settlement (including all interest, assessments and other charges paid or payable in connection with or in respect of any thereof) relating to or resulting from such D&O Claim; and (ii) promptly pay on behalf of or, within ten (10) Business Days after any request for advancement, advance to each of the D&O Indemnified Parties, in each case to the fullest extent the Surviving Company or the applicable Subsidiary is so authorized or permitted by applicable Law, as now or hereafter in effect, any Claim Expenses incurred in defending, serving as a witness with respect to or otherwise participating with respect to any D&O Claim in advance of the final disposition of such D&O Claim, including payment on behalf of or advancement to the D&O Indemnified Party of any Claim Expenses incurred by such D&O Indemnified Party in connection with enforcing any rights with respect to such indemnification and/or advancement, in each case without the requirement of any bond or other security, but subject to the Surviving Company’s receipt of a written undertaking by or on behalf of such D&O Indemnified Party to repay such Claim Expenses if it is ultimately determined under applicable Law that such D&O Indemnified Party is not entitled to be indemnified.  Notwithstanding the foregoing, the D&O Indemnified Parties as a group may retain only one law firm to represent them with respect to each such D&O Claim unless there is, under applicable standards of professional conduct, a conflict between the positions of any two or more D&O Indemnified Parties. To the extent authorized or permitted by applicable Law, the indemnification and advancement obligations of the Surviving Company pursuant to this Section 6.6(a) shall extend to acts or omissions occurring at or before the Second Merger Effective Time and any D&O Claim relating thereto (including with respect to any acts or omissions occurring in connection with the approval of this Agreement, the Mergers and the consummation of the other transactions contemplated by this Agreement, including the consideration and approval thereof and the process undertaken in connection therewith and any D&O Claim relating thereto), and all rights to indemnification and advancement conferred hereunder shall continue as to a person who has ceased to be a director or officer of ▇▇▇▇▇ or any of its Subsidiaries after the date hereof and shall inure to the benefit of such Person’s heirs, successors, executors, and personal and legal representatives.  As used in this Section 6.6(a): (x) the term “D&O Claim” means any threatened, asserted, pending or completed action, suit or proceeding or inquiry or investigation, whether instituted by any party hereto, any Governmental Entity or any other Person, that any D&O Indemnified Party in good faith believes might lead to the institution of any action, suit or proceeding, whether civil, criminal, administrative, investigative or other, including any arbitration or other alternative dispute resolution mechanism, arising out of or pertaining to matters that relate to (A) such D&O Indemnified Party’s duties or service as a director or officer of ▇▇▇▇▇ or the applicable Subsidiary thereto or (B) to the extent such person is or was serving at the request or for the benefit of ▇▇▇▇▇ or any of its Subsidiaries, any other entity or any benefit plan maintained by any of the foregoing at or prior to the Second Merger Effective Time; and (y) the term “Claim Expenses” means reasonable attorneys’ fees and all other reasonable out-of-pocket costs, expenses and obligations (including experts’ fees, travel expenses, court costs, retainers, transcript fees, duplicating, printing and binding costs, as well as telecommunications, postage and courier charges) paid or incurred in connection with investigating, defending, being a witness in or participating in (including on appeal), or preparing to investigate, defend, be a witness in or participate in, any D&O Claim for which indemnification is authorized pursuant to this Section 6.6(a), including any action relating to a claim for indemnification or advancement brought by a D&O Indemnified Party.  No D&O

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Indemnifying Party shall settle, compromise or consent to the entry of any judgment in any actual or threatened D&O Claim in respect of which indemnification has been sought by such D&O Indemnified Party hereunder unless such settlement, compromise or judgment includes an unconditional release of such D&O Indemnified Party from all liability arising out of such D&O Claim, or such D&O Indemnified Party otherwise consents thereto.

(b)              Without limiting the foregoing, New Holdco and ▇▇▇▇▇ agree that all rights to indemnification and exculpation from liabilities for acts or omissions occurring at or prior to the Second Merger Effective Time now existing in favor of the current or former directors or officers of ▇▇▇▇▇ or any of its Subsidiaries as provided in the ▇▇▇▇▇ LLC Agreement and indemnification agreements of ▇▇▇▇▇ and its Subsidiaries shall survive the Mergers and shall continue in full force and effect in accordance with their terms.  For a period of six (6) years from the Second Merger Effective Time, the Surviving Company LLC Agreement shall contain provisions no less favorable with respect to indemnification and limitations on liability of directors and officers than are set forth in the ▇▇▇▇▇ LLC Agreement, which provisions shall not be amended, repealed or otherwise modified for a period of six (6) years from the Second Merger Effective Time in any manner that would affect adversely the rights thereunder of individuals who, at or prior to the Second Merger Effective Time, were directors or officers of ▇▇▇▇▇ or any of its Subsidiaries, unless such modification shall be required by applicable Law and then only to the minimum extent required by applicable Law.  At ▇▇▇▇▇’ option and expense, prior to the Second Merger Effective Time, ▇▇▇▇▇ may purchase (and pay in full the aggregate premium for) a six-year prepaid “tail” insurance policy (which policy by its express terms shall survive the Second Merger) of at least the same coverage and amounts and containing terms and conditions that are no less favorable to the directors, officers, agents or fiduciaries of ▇▇▇▇▇ or any of its Subsidiaries as ▇▇▇▇▇’ and its Subsidiaries’ existing directors’ and officers’ insurance policy or policies, covering without limitation the transactions contemplated by this Agreement, with a claims period of six (6) years from the Second Merger Effective Time for D&O Claims arising from facts or events that occurred on or prior to the Second Merger Effective Time; provided, however, that the premium for such tail policy shall not exceed three hundred percent (300%) of the aggregate annual amounts currently paid by ▇▇▇▇▇ and its Subsidiaries for such insurance (such amount being the “▇▇▇▇▇ Maximum Premium”).  If ▇▇▇▇▇ shall obtain such tail policy prior to the Second Merger Effective Time, New Holdco or the Surviving Company shall cause such policy to be maintained in full force and effect, for its full term, and shall cause ▇▇▇▇▇ to honor all its obligations thereunder.  If ▇▇▇▇▇ fails to obtain such tail policy prior to the Second Merger Effective Time, New Holdco or the Surviving Company shall obtain such a tail policy, provided, however, that the premium for such tail policy shall not exceed the ▇▇▇▇▇ Maximum Premium; provided, further, that if such tail policy cannot be obtained or can be obtained only by paying aggregate annual premiums in excess of the ▇▇▇▇▇ Maximum Premium, New Holdco or the Surviving Company shall only be required to obtain as much coverage as can be obtained by paying an annual premium equal to the ▇▇▇▇▇ Maximum Premium.

(c)              If any of New Holdco or the Surviving Company or any of their respective successors or assigns (i) consolidates with or merges with or into any other Person and shall not be the continuing or surviving company, partnership or other entity of such consolidation or merger or (ii) liquidates, dissolves or winds-up, or transfers or conveys all or substantially all of its properties and assets to any Person, then, and in each such case, proper

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provision shall be made so that the successors and assigns of New Holdco or the Surviving Company, as applicable, assume the obligations set forth in this Section 6.6.

(d)                                         New Holdco and the Surviving Company shall be jointly and severally obligated to pay all reasonable expenses, including reasonable attorneys’ fees, that may be incurred by any D&O Indemnified Party in enforcing the indemnity and other obligations provided in this Section 6.6; provided, however, that such D&O Indemnified Party provides an undertaking to repay such expenses if it is determined by a final and non-appealable judgment of a court of competent jurisdiction that such Person is not legally entitled to indemnification under Law.

(e)                                          The provisions of this Section 6.6 are intended to be for the express benefit of, and shall be enforceable by, each D&O Indemnified Party (who are intended to be third party beneficiaries of this Section 6.6), his or her heirs and his or her personal representatives, shall be binding on all successors and assigns of New Holdco and the Surviving Company and shall not be amended after the Second Merger Effective Time in a manner that is adverse to any D&O Indemnified Party (including their successors, assigns and heirs) without the prior written consent of such D&O Indemnified Party (including the successors, assigns and heirs) affected thereby.  The exculpation and indemnification provided for by this Section 6.6 shall not be deemed to be exclusive of any other rights to which a D&O Indemnified Party is entitled, whether pursuant to applicable Law, contract or otherwise.

Section 6.7                                    Advice of Changes.  Each of Mercury, on the one hand, and ▇▇▇▇▇, on the other hand, shall promptly advise the other of any change or event (i) having or reasonably likely to have a Material Adverse Effect on ▇▇▇▇▇, in the case of ▇▇▇▇▇, or a Material Adverse Effect on Mercury, in the case of Mercury, or (ii) that it believes would or would be reasonably likely to cause or constitute a material breach of any of its representations, warranties or covenants contained in this Agreement; provided, however, that no such notification shall affect the representations, warranties, covenants or agreements of the parties (or remedies with respect thereto) or the conditions to the obligations of the parties under this Agreement; provided, further, that a failure to comply with this Section 6.7 shall not constitute the failure of any condition set forth in Article VII to be satisfied unless the underlying Material Adverse Effect or material breach would independently result in the failure of a condition set forth in Article VII to be satisfied.

Section 6.8                                    Tax Matters.

(a)                                         ▇▇▇▇▇ shall use its reasonable best efforts to deliver to Weil, Gotshal & ▇▇▇▇▇▇ LLP, counsel to ▇▇▇▇▇ (“Weil”), and Fried, Frank, Harris, ▇▇▇▇▇▇▇ & ▇▇▇▇▇▇▇▇ LLP, counsel to Mercury (“▇▇▇▇▇ ▇▇▇▇▇”), a “Tax Representation Letter,” dated as of the Closing Date (and, if requested, dated as of the date the Form S-4 shall have been declared effective by the SEC), signed by an officer of ▇▇▇▇▇, and containing representations of ▇▇▇▇▇, and Mercury shall use its reasonable best efforts to deliver to ▇▇▇▇▇ ▇▇▇▇▇ and ▇▇▇▇ a “Tax Representation Letter,” dated as of the Closing Date (and, if requested, dated as of the date the Form S-4 shall have been declared effective by the SEC), signed by an officer of Mercury, and containing representations of Mercury, in each case, as shall be reasonably necessary or appropriate to enable ▇▇▇▇▇ ▇▇▇▇▇ to

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render the opinion described in Section 7.2(e) and Weil to render the opinion described in Section 7.3(e).

(b)                                         ▇▇▇▇▇ shall use its reasonable best efforts to obtain from Weil the opinion described in Section 7.3(e) (and any similar opinion to be attached as an exhibit to the Form S-4).  Mercury shall use its reasonable best efforts to obtain from ▇▇▇▇▇ ▇▇▇▇▇ the opinion described in Section 7.2(e) (and any similar opinion to be attached as an exhibit to the Form S-4).

(c)                                          From and after the date hereof and until the Second Merger Effective Time, none of Mercury, ▇▇▇▇▇ or any of their respective Subsidiaries shall knowingly (i) take any action, or fail to take any reasonable action, as a result of which the First Merger and the Second Merger, taken together, are reasonably likely to fail to qualify as a transaction described in Section 351 of the Code or (ii) enter into any contract, agreement, commitment or arrangement to take or fail to take any such action described in (i).

Section 6.9                                    Approval Actions.  Immediately after the execution and delivery of this Agreement, Mercury shall execute and deliver to Merger Sub 2 (with a copy to ▇▇▇▇▇) an irrevocable written consent approving and adopting this Agreement and the transactions contemplated hereby, including the Second Merger (the “Merger Sub 2 Member Approval”).

Section 6.10                             No Solicitation by ▇▇▇▇▇.

(a)                                         Except as expressly permitted by this Section 6.10, from the date hereof until the earlier of the Second Merger Effective Time or the termination of this Agreement in accordance with its terms, (i) ▇▇▇▇▇ shall not, and shall cause its Subsidiaries not to, and (ii) ▇▇▇▇▇ shall and shall cause its Subsidiaries to use its and their respective reasonable best efforts to cause the Representatives of ▇▇▇▇▇ and of its Subsidiaries not to, directly or indirectly:

(i)                                     solicit, initiate, knowingly encourage or knowingly facilitate the making, submission or announcement of any Acquisition Proposal with respect to ▇▇▇▇▇ or Acquisition Inquiry with respect to ▇▇▇▇▇;

(ii)                                  furnish any non-public information regarding ▇▇▇▇▇ or any of its Subsidiaries to any Person who has made or in response to an Acquisition Proposal with respect to ▇▇▇▇▇ or Acquisition Inquiry with respect to ▇▇▇▇▇;

(iii)                               engage in discussions or negotiations with any Person who has made any Acquisition Proposal with respect to ▇▇▇▇▇ or Acquisition Inquiry with respect to ▇▇▇▇▇ (other than discussions in the ordinary course of business that are unrelated to an Acquisition Proposal or Acquisition Inquiry, which shall be permitted);

(iv)                              approve, endorse or recommend any Acquisition Proposal with respect to ▇▇▇▇▇ or Acquisition Inquiry with respect to ▇▇▇▇▇ or, subject to Section 6.10(d), withdraw or propose to withdraw its approval and recommendation in favor of this Agreement and the transactions contemplated hereby, including the First Merger and Second Merger; or

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(v)                                 enter into any letter of intent, agreement in principle, merger, acquisition, purchase or joint venture agreement or other similar agreement for any Acquisition Transaction with respect to ▇▇▇▇▇.

(b)                                         Notwithstanding Section 6.10(a), if the ▇▇▇▇▇ Board receives a bona fide written Acquisition Inquiry from any Person (a “▇▇▇▇▇ Inquiring Party”) made after the date hereof but prior to 11:59 p.m. Eastern Time on April 25, 2014 (the “▇▇▇▇▇ Window Shop End Date”) and which did not result from a breach of this Section 6.10, ▇▇▇▇▇ may, at any time prior to the ▇▇▇▇▇ Window Shop End Date, contact the ▇▇▇▇▇ Inquiring Party to inquire as to the financial capability of such Person to make a ▇▇▇▇▇ Superior Offer, and if the ▇▇▇▇▇ Board or a committee thereof determines in its good faith judgment, after consulting with outside counsel and a nationally recognized third party financial advisor, that the ▇▇▇▇▇ Inquiring Party could reasonably be expected to have the financial capability necessary to make a ▇▇▇▇▇ Superior Offer, then ▇▇▇▇▇ may, at any time prior to the ▇▇▇▇▇ Window Shop End Date (A) furnish to the ▇▇▇▇▇ Inquiring Party (and its Representatives) the Approved ▇▇▇▇▇ Information, and (B) participate, together with its Representatives, in up to two telephone conferences (not to exceed, in each case, ninety (90) minutes in length) with Representatives of the ▇▇▇▇▇ Inquiring Party to answer questions regarding such information, but in any event only after the ▇▇▇▇▇ Inquiring Party enters into a customary confidentiality agreement with ▇▇▇▇▇ (which confidentiality agreement must be no less restrictive with respect to the confidential treatment of information by such Person than the Confidentiality Agreement) (a “▇▇▇▇▇ Confidentiality Agreement”); provided, that after any such determination by the ▇▇▇▇▇ Board or a committee thereof and before taking any of the actions described in the foregoing clauses (A) and (B), ▇▇▇▇▇ shall give written notice to Mercury of such determination.  ▇▇▇▇▇ shall promptly (and in any event, within 24 hours) provide Mercury with any non-public information regarding ▇▇▇▇▇ and its Subsidiaries that is provided by ▇▇▇▇▇ or any of its Representatives to a ▇▇▇▇▇ Inquiring Party that shall not have been previously provided to Mercury or any of its Representatives.  Immediately following the ▇▇▇▇▇ Window Shop End Date, ▇▇▇▇▇ shall immediately cease and cause to be terminated any contact with any ▇▇▇▇▇ Inquiring Party with respect to any Acquisition Proposal or Acquisition Inquiry, except as expressly permitted by Section 6.10(c).

(c)                                          Notwithstanding Section 6.10(a), if after the date hereof but prior to the time that the Required ▇▇▇▇▇ Transaction Vote is obtained (the “▇▇▇▇▇ Approval Time”), the ▇▇▇▇▇ Board receives a bona fide written Acquisition Proposal made after the date hereof but prior to the ▇▇▇▇▇ Approval Time and which has not resulted from a breach of this Section 6.10, and the ▇▇▇▇▇ Board determines in its good faith judgment, after consulting with outside counsel and a nationally recognized third party financial advisor, that such Acquisition Proposal constitutes or would reasonably be expected to lead to a ▇▇▇▇▇ Superior Offer, and, after consultation with outside counsel, that the failure to take the actions described in clauses (A) and (B) below would be reasonably likely to be inconsistent with the ▇▇▇▇▇ Board’s fiduciary duties to ▇▇▇▇▇ Shareholders under applicable Law, then ▇▇▇▇▇ may, at any time prior to the ▇▇▇▇▇ Approval Time (A) furnish information with respect to ▇▇▇▇▇ and its Subsidiaries to the Person or Persons (and its or their Representatives and potential financing sources) making such Acquisition Proposal, but only after such Person or Persons enter into a ▇▇▇▇▇ Confidentiality Agreement and (B) participate in discussions or negotiations with such Person or Persons (and its or their Representatives and potential financing sources) regarding any such Acquisition

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Proposal made by such Person or Persons; provided, that ▇▇▇▇▇ shall give written notice to Mercury after any such determination by the ▇▇▇▇▇ Board and before taking any of the actions described in the foregoing clauses (A) and (B).  ▇▇▇▇▇ shall promptly (and in any event, within 24 hours) provide Mercury with all non-public information regarding ▇▇▇▇▇ and its Subsidiaries that is provided by ▇▇▇▇▇ to a Person or Persons (or its or their Representatives or potential financing sources) making such Acquisition Proposal that shall not have been previously provided to Mercury or its Representatives. Notwithstanding anything to the contrary contained in this Section 6.10, in no event may ▇▇▇▇▇ or any of its Subsidiaries or any of its Representatives directly or indirectly reimburse or pay, or agree to reimburse or pay, the fees, costs or expenses of, or provide or agree to provide compensation to, any Person or Persons (or any of its or their Representatives or potential financing sources) who makes an Acquisition Proposal or Acquisition Inquiry with respect to ▇▇▇▇▇.

(d)                                         Except as expressly permitted by this Section 6.10(d), the ▇▇▇▇▇ Board shall not (i) (A) fail to make or withdraw or qualify, amend or modify in any manner adverse to Mercury, or propose publicly to withdraw, or to qualify, amend or modify, in any manner adverse to Mercury, the ▇▇▇▇▇ Board Recommendation or (B) approve or recommend, or propose publicly to approve or recommend, any Acquisition Proposal (any action described in this clause (i) being referred to as a “▇▇▇▇▇ Adverse Recommendation Change”) (it being understood that the following shall not constitute a ▇▇▇▇▇ Adverse Recommendation Change prohibited hereunder:  (1) any “stop, look and listen” disclosure in compliance with Rule 14d-9(f) of the Exchange Act, and (2) any communication by ▇▇▇▇▇ that expressly continues to recommend the transactions contemplated hereby), (ii) take any action to make the provisions of any “fair price”, “moratorium”, “control share acquisition”, “business combination” or other similar anti-takeover statute or regulation inapplicable to any transaction contemplated by an Acquisition Proposal, or (iii) approve or recommend, or propose publicly to approve or recommend, or cause or authorize ▇▇▇▇▇ or any of its Subsidiaries to enter into, any letter of intent, agreement in principle, merger, acquisition, purchase or joint venture agreement or Contract or other instrument in respect of or relating to an Acquisition Proposal with respect to ▇▇▇▇▇ (other than a ▇▇▇▇▇ Confidentiality Agreement).  Notwithstanding the foregoing, at any time before the ▇▇▇▇▇ Approval Time, the ▇▇▇▇▇ Board may effect a ▇▇▇▇▇ Adverse Recommendation Change (other than in connection with an Acquisition Proposal with respect to ▇▇▇▇▇) if the ▇▇▇▇▇ Board determines in its good faith judgment, after consulting with outside counsel, that the failure to effect a ▇▇▇▇▇ Adverse Recommendation Change would be reasonably likely to be inconsistent with the ▇▇▇▇▇ Board’s fiduciary duties to the ▇▇▇▇▇ Shareholders under applicable Law; provided, that ▇▇▇▇▇ has provided Mercury four (4) Business Days’ prior written notice advising Mercury that it intends to take such action and specifying, in reasonable detail, the reasons for such action, it being understood that the delivery of such notice shall not itself constitute a ▇▇▇▇▇ Adverse Recommendation Change.  Notwithstanding anything to the contrary in this Section 6.10(d) or elsewhere in this Agreement, if the ▇▇▇▇▇ Board receives after the date hereof but before the ▇▇▇▇▇ Approval Time a bona fide unsolicited written Acquisition Proposal (which did not result from a violation of this Section 6.10)) that the ▇▇▇▇▇ Board determines in its good faith judgment, after consulting with outside counsel and a nationally recognized third party financial advisor, constitutes a ▇▇▇▇▇ Superior Offer, (i) ▇▇▇▇▇ may (but in no event from and after the ▇▇▇▇▇ Approval Time) terminate this Agreement pursuant to Section 8.1(h) to enter into a definitive agreement to accept such ▇▇▇▇▇ Superior Offer (and take an action described in clause (ii) of the

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first sentence of this Section 6.10(d) contemporaneously therewith), if ▇▇▇▇▇ pays the ▇▇▇▇▇ Termination Fee required to be paid by it pursuant to Section 8.3 in connection with such termination, or (ii) the ▇▇▇▇▇ Board may make a ▇▇▇▇▇ Adverse Recommendation Change in connection with such ▇▇▇▇▇ Superior Offer, but in each case described in this sentence only (1) after the fourth (4th) Business Day (such four (4) Business Day period, the “▇▇▇▇▇ Notice Period”) following ▇▇▇▇▇’ delivery to Mercury of written notice (a “Notice of ▇▇▇▇▇ Superior Offer”), advising Mercury that the ▇▇▇▇▇ Board is prepared to accept such ▇▇▇▇▇ Superior Offer and enter into a definitive agreement with respect hereto (which notice shall include the form of definitive agreement ▇▇▇▇▇ and the Person that made such offer are prepared to enter into in connection with the termination of this Agreement, any other information and material required to be delivered under Section 6.10(c) or Section 6.10(d), as applicable, that has not yet been provided to Mercury, and the identity of the Person or Persons making such Acquisition Proposal) and terminate this Agreement or make a ▇▇▇▇▇ Adverse Recommendation Change in connection with such ▇▇▇▇▇ Superior Offer (it being understood that any such Notice of ▇▇▇▇▇ Superior Offer regarding a ▇▇▇▇▇ Adverse Recommendation Change shall not itself constitute a ▇▇▇▇▇ Adverse Recommendation Change for purposes of this Agreement) (and during such ▇▇▇▇▇ Notice Period, to the extent requested in writing by Mercury, ▇▇▇▇▇ and its Representatives shall negotiate in good faith with Mercury and Mercury’s Representatives with respect to any revisions to the terms of this Agreement so that such Acquisition Proposal ceases to constitute a ▇▇▇▇▇ Superior Offer), and (2) if after taking into consideration any revisions to the terms of this Agreement proposed in writing by Mercury by 5 p.m. Eastern Time on the last day of such ▇▇▇▇▇ Notice Period, the ▇▇▇▇▇ Board continues to believe in its good faith judgment, after consulting with outside counsel and a nationally recognized third party financial advisor, that such Acquisition Proposal continues to constitute a ▇▇▇▇▇ Superior Offer, and that, after consultation with outside counsel, the failure to (i) terminate this Agreement pursuant to Section 6.10(h) or (ii) make a ▇▇▇▇▇ Adverse Recommendation Change in connection with such ▇▇▇▇▇ Superior Offer would be reasonably likely to be inconsistent with the ▇▇▇▇▇ Board’s fiduciary duties to the ▇▇▇▇▇ Shareholders under applicable Law.  Any (i) amendment to the financial or other material terms of such ▇▇▇▇▇ Superior Offer or (ii) amendment to an Acquisition Proposal that the ▇▇▇▇▇ Board had determined no longer constitutes a ▇▇▇▇▇ Superior Offer, shall constitute a new Acquisition Proposal and shall require ▇▇▇▇▇ to deliver to Mercury a new Notice of ▇▇▇▇▇ Superior Offer and a new ▇▇▇▇▇ Notice Period (which shall be three (3), instead of four (4), Business Days in length)  shall commence thereafter. Except in accordance with the procedures set forth in this Section 6.10(d), ▇▇▇▇▇ shall have no right to terminate this Agreement pursuant to Section 8.1(h).

(e)                                          Nothing in this Section 6.10 shall prohibit the ▇▇▇▇▇ Board from taking and disclosing to ▇▇▇▇▇’ shareholders a position contemplated by Rule 14e-2(a), Rule 14d-9 or Item 1012(a) of Regulation M-A promulgated under the Exchange Act or making any disclosure to its shareholders required pursuant to applicable Law if the ▇▇▇▇▇ Board determines, in its good faith judgment, after consultation with outside counsel, that the failure to take such action would be reasonably likely to be inconsistent with its fiduciary duties or applicable Law.

(f)                                           ▇▇▇▇▇ shall promptly advise Mercury orally and in writing of any Acquisition Proposal or Specific Acquisition Inquiry (including the identity of the Person making or submitting such Acquisition Proposal or Specific Acquisition Inquiry and the terms

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thereof and all material modifications thereto) that is made or submitted by any Person during the period beginning on the date hereof until the Second Merger Effective Time or, if earlier, the termination of this Agreement in accordance with its terms.  If ▇▇▇▇▇ receives an Acquisition Proposal, Specific Acquisition Inquiry or any request for discussions or negotiations that could reasonably be expected to be related to an Acquisition Proposal, it shall (i) promptly notify Mercury (in the case of a Specific Acquisition Inquiry, prior to the provision of any Approved ▇▇▇▇▇ Information to such Person and in the case of any Acquisition Proposal or other request, within no more than 24 hours after any director, officer or financial advisor of ▇▇▇▇▇ is notified or becomes aware of the receipt of such Acquisition Proposal or request) of the communication or receipt of any Acquisition Proposal, Specific Acquisition Inquiry or any request for discussions or negotiations that could reasonably be expected to be related to an Acquisition Proposal, indicating, in connection with such notice, the identity of the person making such Acquisition Proposal, Specific Acquisition Inquiry or request and the material terms and conditions thereof, and (ii) keep Mercury reasonably informed on a current basis of any material developments in the status and terms of any such Acquisition Proposal, Specific Acquisition Inquiry or request (including whether such Acquisition Proposal, Specific Acquisition Inquiry or request has been withdrawn or rejected and any material change to the terms thereof).

(g)                                          ▇▇▇▇▇ shall immediately cease and cause to be terminated any discussions existing as of the date of this Agreement with any Person that relate to any Acquisition Proposal or Acquisition Inquiry in respect of ▇▇▇▇▇ proposed on or prior to the date hereof.  ▇▇▇▇▇ acknowledges and agrees that any actions taken by or at the direction of a Representative of ▇▇▇▇▇ or any of its Subsidiaries that, if taken by ▇▇▇▇▇, would constitute a breach or violation of this Section 6.10 will be deemed to constitute a breach and violation of this Section 6.10 by ▇▇▇▇▇.

Section 6.11                             No Solicitation by Mercury.

(a)                                         From the date hereof until the earlier of the Second Merger Effective Time or the termination of this Agreement in accordance with its terms, (i) Mercury shall not, and shall cause its Subsidiaries not to, and (ii) Mercury shall and shall cause its Subsidiaries to use its and their respective reasonable best efforts to cause the Representatives of Mercury and of its Subsidiaries not to, directly or indirectly:

(i)                                     solicit, initiate, knowingly encourage or knowingly facilitate the making, submission or announcement of any Acquisition Proposal with respect to Mercury or Acquisition Inquiry with respect to Mercury;