Common use of Analytical Data Clause in Contracts

Analytical Data. The Client acknowledges and agrees that: a the Supplier may: i use Data and information about the Client’s and the Client’s end users’ use of the Services to generate anonymised (as that term is understood in Data Protection Legislation) and aggregated statistical and analytical data (Analytical Data) provided that the Supplier will provide a copy of any Analytical Data to the Client free of charge on request (and the Client may use that Analytical Data for its business purposes); and ii use Analytical Data for the Supplier’s internal research and product development purposes and to conduct statistical analysis and identify trends and insights; and iii supply Analytical Data to third parties; b the Supplier’s rights under clause 4.2a above will survive termination of expiry of the Agreement; and c title to, and all Intellectual Property Rights in, Analytical Data is and remains the Supplier’s property.