Common use of Implementation of Services Clause in Contracts

Implementation of Services. Publisher shall implement and make effective the Services into Publisher Media in accordance with the following: 3.3.1 Publisher shall prevent spiders from clicking on Advertisements. 3.3.2 Implementation of Services within "pop-ups" or "pop-unders" are not allowed. 3.3.3 Implementation of Services in downloadable applications are not allowed. 3.3.4 Sponsored Actions on Publisher Media shall be at the sole discretion of the End User. Publisher shall not (or instruct or knowingly allow any third party to) provide the End User with any incentive to carry out a Sponsored Action on Advertisements. The use of incentive programs, traffic exchange programs, and/or safe-lists is prohibited. 3.3.5 Publisher shall use the Services as-is and shall not modify the Implementation in any way. 3.3.6 Publisher shall not display Results on Publisher Media that contains any illegal content including child pornography. 3.3.7 Publisher shall seek written approval for any Implementation on Publisher Media that contains Adult content. 3.3.8 Publisher shall display a "privacy policy" and "terms of use" on Publisher Media with terms at least as restrictive as those terms published online at ▇▇▇▇://▇▇▇.▇▇▇▇▇▇▇▇.▇▇▇, and must include the following provision: The End User agrees to indemnify and hold harmless Publisher's third party advertising providers and their parent companies, subsidiaries, affiliates, divisions, shareholders, directors, officers, executives, employees, accountants, attorneys, insurers, agents, predecessors, successors and assigns from and against any and all losses, costs, expenses (including reasonable attorneys. fees), causes of action or other liabilities of any kind, whether known or unknown, arising out of, relating to, or otherwise in connection with the Advertisements.