The Service Requirement Clause Samples

The Service Requirement. The supplier will provide delegate management services for 8 regional employer events designed to maintain momentum on the disability confident campaign by building regional employer networks facilitated by corresponding DWP operational Jobcentre Plus regional employer relationship managers. The event itself will challenge negative perceptions related to employing disabled people and establish buy-in from employers in order to create a climate conducive to longer term behavioural change.  8 regional Employer events (1) during November 2013 to March 2014 reaching approximately 200 employers at each of the regional events, with more attendees (approx 300-400) at the Scotland and Wales events. Two events to be hosted within Central England.  All 8 events will need to be specifically tailored to fit local priorities and concerns on disability employment so the supplier will need to adopt a flexible approach to each event. In addition, the events use a partnership approach which will vary from region to region.  The first event is planned for early November 2013 in Birmingham and thereafter the plan is to deliver an event on a three to four week basis with the final event in London in March 2014. A full activity plan will be developed in conjunction with the agency on confirmation of the commission.  Events format is a ‘half day regional event’.  The events will be co-hosted by a DWP Minister and Business Sponsors including sponsors from the Disability Employment Conference. The Business Sponsors will act as ‘hosts’ providing both the venue and the catering.  The Contractor will work in partnership with a dedicated Conference Team in conjunction with DWP Communications and Marketing Agency to 1 Regions are: Scotland, North West England, North East England, Wales, Central England, Southern England, London and the Home Counties ensure all activity is integrated and co-ordinated and complements the partnership and no-cost national and paid-for regional marketing to be undertaken.  The contractor has lead responsibility to deliver the service requirements for each event with final approval from DWP.  Costs: It is helpful if the tender includes an average costs per event accepting that there are regional variables on travel and accommodation A) Delegate Management - Delegate Invitation

The Service Requirement. 2.1. What are we looking for? What do we want an agency to deliver? Evaluation of communications OUT-TAKES (e.g. brand awareness, recall of key messages) Role: evaluate effectiveness of creative/message Evaluation of FINAL OUTCOMES (e.g. actual behaviour at automatic enrolment) Role: gauge the contribution of communications vs. other factors Other things the agency needs to know The key proposition or thought What does success look like?

The Service Requirement. Issue and business objective: Communications objectives: i. Increasing number of claimants reporting a change in circumstances ii. building awareness of the consequences of not reporting changes of circumstances iii. exploring the possibility of building a sense of social norm that will encourage claimants to report a change in circumstances  Work with partners and encourage them to act as advocates to deliver key Prevent and Detect messages.  Ensure we have a solid evidence base to inform future activity. Prevent Fraud and Error getting into the system in the first place; and Deter by Publicising tough punishments and the high likelihood of being caught. Therefore we plan to carry out experimental campaigns; which will focus on claimant Fraud and claimant Error - which may primarily focus on those claimants where there is a low propensity to report a change in circumstances. Each campaign will be carried out in specific target areas, which will be agreed with our operational colleagues. Before campaigns are launched we will use relevant claimant data as a baseline, which we will track and measure post campaign. . Our intended behaviour change outcomes are to:  Realise an uplift in reported changes of circumstances in the campaign target areas.  Create the sense that reporting change in circumstances is ‘the thing that people around here do’ = ‘social norm’.  Increase the number of calls to the National Benefit Fraud Hotline to report incidents of suspected fraudulent behaviour. As this activity is a test, we will evaluate different channel approaches in designated locales along with a control group. We will identify which channel approaches are the most effective in terms of reported changes of circumstances and other key evaluation metrics. We will use this intelligence to replicate the most effective channels approaches, as appropriate based on demographic, to inform longer term planning initiatives. Our approach is insight driven and intelligence led. We are working closely with DWP and HMRC analysts, DWP Fraud Investigation Service, our compliance teams, operational colleagues, and Fraud and Error Programme colleagues to identify specific geographical areas to target. We expect to have a final decision on the locales and audience by mid August. This will help to inform the universe of our primary target audience and provide insights into our secondary target audience. We will also work closely with and through key internal stakeholders to ensure ...

The Service Requirement